Neeraj Semwal

Senior Software Engineer

Delhi, India12 yrs 10 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Proven expertise in developing scalable software solutions.
Strong background in digital marketing and campaign optimization.
Entrepreneurial experience founding a successful tech startup.

Stackforce AI infers this person is a Digital Marketing and Software Development expert with a focus on MarTech solutions.

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Skills

Core Skills

JavaSpring BootSoftware ArchitectureDigital MarketingProject ManagementApi Development

Other Skills

ReactJSNoSQL DBRDBMSAWS EMRDockerKubernetesGoogle AdsBing AdsAdobe Media OptimizerAdobe AnalyticsJavaScriptHTML5AdWords ScriptsCascading Style Sheets (CSS)Lead Generation

About

I'm passionate about developing solutions from scratch that solve real-life business problems & have a positive impact on the world Experienced Software Engineer with a demonstrated history of working in the Computer Software & Digital Marketing Industry. Skilled in Java (Spring Boot), PHP, jQuery, JavaScript, Adobe Marketing Cloud Solutions, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Lead Generation, Email Marketing, and Digital Marketing in general. Strong engineering professional with a Bachelor of Technology (B.Tech.) in Computer Science & Engineering from Guru Gobind Singh Indraprastha University

Experience

12 yrs 10 mos

Total Experience

4 yrs 3 mos

Average Tenure

10 yrs 5 mos

Current Experience

Adobe

3 roles

Senior Software Development Engineer

Promoted

Feb 2026 – Present · 4 mos

Backend Java Development in Spring Boot and Frontend developement in ReactJS. NoSQL DB or RDBMS.
Deploy solutions on AWS EMR using Docker & Kubernetes.

JavaSpring BootReactJSNoSQL DBRDBMSAWS EMR+2

Software Development Engineer

Mar 2019 – Mar 2026 · 7 yrs

Software ArchitectureAPI Development

Consultant - AdCloud

Dec 2015 – Feb 2019 · 3 yrs 2 mos

Working at Adobe India as a Technical Consultant - AdCloud (Advertising Cloud – earlier called as Adobe Media Optimizer):
Work towards Business Objectives of the Clients by Strategizing, Managing & Optimizing Client accounts on Google Ads & Bing Ads using Adobe Media Optimizer & Adobe Analytics
Project Management, Ideation and Creation of Scaled Tools
Advanced Analysis and Optimization of AdWords Accounts using Advanced AdWords Scripts(JavaScript Code)
Planning & launch of campaigns from scratch (Search, Display, Video, Shopping & Remarketing Campaigns)
Budget Management of monthly budgets in Millions of Euros to ensure client KPIs are met and the Budget Pacing is optimal
Development of AdWords Scripts (JavaScript Code) for the purpose of automation of reporting & automation of time-consuming manual tasks
Anomaly detection in accounts using custom developed AdWords Scripts and resolving the issues
. Analysis of Client Requirements & Client Accounts and coming up with a detailed "Account Development Plan" to improve the performance of the accounts in a strategic way
Driving various A/B tests to help find the best combination of Landing Pages and Ad Copies
Ideation of new innovative ideas for various analysis tools; developed them from scratch (using HTML5, JavaScript (jQuery, AngularJS), Google Apps Scripting) & got them implemented across various Clients from North America, EMEA & APAC, received great feedback from the Clients

Google AdsBing AdsAdobe Media OptimizerAdobe AnalyticsJavaScriptHTML5+2

Google

Senior Analyst (Analytics Advisory)

Mar 2015 – Dec 2015 · 9 mos · Gurgaon

Worked at Google on payroll of Accenture.
Closely worked with Google AdWords Account Optimization Team - North America. Developed tools to automate the launch & analysis of search engine marketing campaigns on Google AdWords. Analyzed client accounts to help them maximize revenue.

Cascading Style Sheets (CSS)

Koenig solutions ltd.

Senior Executive - Digital Marketing

Jul 2013 – Mar 2015 · 1 yr 8 mos · Delhi

Revenue Focused Digital Marketing:
Creating Strategy for the growth of the assigned Technology Domain - Generating Demand and Lead Generation through Google AdWords Search Ads, Bing Ads, Display Marketing on Google Display Network, Social Media - Facebook Ads, YouTube Ads & LinkedIn Ads, Remarketing Campaigns for B2C Lead Generation (Retail) Offshore IT Training for our 5 centers in India (Delhi, Bangalore, Shimla, Goa & Dehradun ), 1 center in Dubai and Live Virtual Classroom (Online Training) Mode. And B2B Lead Generation Onsite Trainings/Corporate Clients – Fly Me A Trainer Mode.

Cascading Style Sheets (CSS)

Entrepreneur

Tech Startup Entrepreneur

Jun 2011 – Jun 2013 · 2 yrs · Delhi

Founded A Government Job Portal – A Government Jobs Portal where government jobs from all parts of India are posted along with helpful tutorials, articles & topper's interviews to help candidates prepare for various Government Job Exams like: UPSC Civil Services, Bank PO, SSC etc.

Digital MarketingLead GenerationGoogle AdWordsBing AdsSocial Media