Parth Lathiya

Founder

San Francisco, California, United States5 yrs 6 mos experience

Highly Stable

Key Highlights

Founder of a stealth mode startup in San Francisco.
Led major loyalty program initiatives in the Middle East.
Expert in backend services and cloud technologies.

Stackforce AI infers this person is a Backend-focused Software Engineer with expertise in E-commerce and Cloud technologies.

Contact

lathiyaparth33@gmail.com LinkedIn

Skills

Core Skills

Software DevelopmentMachine LearningManagement

Other Skills

A/B test frameworkAlgorithm DesignAlgorithmsAmazon Web ServicesAndroid DevelopmentAndroid SDKAssembly LanguageCC#C++C++ LanguageCoding LanguagesCore JavaData StructuresDatabases

About

Exploring GenAI. If you're excited to build something useful and want to collaborate, drop me a message at parthlathiyaiitb@gmail.com. More at https://whoami.parthlathiya.com

Experience

5 yrs 6 mos

Total Experience

2 yrs 9 mos

Average Tenure

Current Experience

Stealth mode

Founder

Jun 2025 – Present · 1 yr · San Francisco Bay Area

Senior Engineer

Mar 2024 – May 2025 · 1 yr 2 mos · Toronto, Ontario, Canada

Led Shopify product category integration, mapping 1B+ products daily.
Enhanced bulk ingestion with partial updates, fixing failures for large merchants. Upgraded Shopify API versions for a system driving 10% of Pinterest’s revenue.
Built real-time product update webhooks in Zenith, implemented async pacer workers, and developed multi-store support spanning the entire tech stack, from database to UI.

Shopify APIreal-time product update webhooksasync pacer workersmulti-store supportSoftware DevelopmentMachine Learning

Noon

3 roles

Technical Lead

Promoted

Oct 2021 – Mar 2024 · 2 yrs 5 mos

Lead of Customer Identity & Loyalty squad, owns many backend services. Rewritten and launched noon loyalty program 2.0, one of the most famous loyalty programs in the Middle East region.
Led the entire cobrand card project which has integrations with top banks of UAE, KSA, and Egypt.
Created an entire loyalty system to support the noon loyalty program called Noon VIP . This system manages subscriptions of 800K onboard customers and processes 1M daily transactions.
Created and owned the most critical service WhoAmI, and developed the entire A/B test framework from scratch.

backend servicesloyalty programA/B test frameworkSoftware DevelopmentManagement

Staff Software Engineer

Jan 2021 – Oct 2021 · 9 mos

Senior Software Engineer

Nov 2019 – Jan 2021 · 1 yr 2 mos

Overhauled the entire customer service infrastructure, enhancing its maintainability and efficiency significantly.
Proficient in utilizing a range of technologies including Python, Flask, Temporal, Kubernetes, MySQL, and GCP (Google Cloud Platform) to achieve project goals.

PythonFlaskTemporalKubernetesMySQLGCP+1