Piyush Patidar

Product Manager

Bengaluru, Karnataka, India6 yrs 2 mos experience
Most Likely To Switch

Key Highlights

  • Expert in transforming data into actionable insights.
  • Proven track record in AdTech and analytics.
  • Skilled in building scalable data systems.
Stackforce AI infers this person is a Data-Driven Product Analyst in the AdTech industry.

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Skills

Core Skills

Product AnalysisData AnalyticsBusiness AnalysisData ScienceProblem Solving

Other Skills

SQLPythonData VisualizationBusiness InsightsData EngineeringData TransformationProduct ManagementSupersetMSTRMixpanelKafkaData AnalysisExploratory Data AnalysisGA4Redshift

About

Product Analyst with 3.5+ years of experience in AdTech, analytics, and fast-paced startup environments. I specialize in turning large-scale data into actionable insights that power product strategy, campaign efficiency, and business growth. At Zepto, I’ve driven high-impact initiatives like campaign risk mitigation, bid automation frameworks, and Swap & Save analytics. I’ve built self-serve dashboards, designed targeting workflows, and helped scale Jarvis — Zepto’s internal ads platform. My work blends hands-on data tooling (SQL, Python, Superset, MSTR, Kafka) with a strong product and stakeholder mindset. I’m passionate about solving complex business problems with data, optimizing ad monetization, and building scalable systems. Toolbox: SQL • Python • MSTR • Superset • Tableau • Redshift • GA4 • Airflow • BigQuery • Mixpanel • Databricks

Experience

6 yrs 2 mos
Total Experience
1 yr 6 mos
Average Tenure
1 yr 9 mos
Current Experience

Zepto

2 roles

Product Analyst II

Promoted

Dec 2024Present · 1 yr 6 mos · Bengaluru, Karnataka, India · On-site

  • Led campaign risk attribution using under-consumption frameworks to improve Daily Revenue Realization (DRR)
  • Built automated alerts for budget exhaustion & low campaign spend; enabled proactive advertiser interventions
  • Owned analytics for Swap & Save, driving variant mapping, adoption tracking, and conversion uplift measurement
  • Enhanced Jarvis platform with subcategory-level bid suggestions and display targeting workflows
  • Designed brand/SKU boosting strategies and dashboards to showcase ad ROI and support upselling
  • Automated Python-based email alerts and campaign-level risk triggers to reduce manual monitoring
SQLPythonData AnalyticsData VisualizationBusiness AnalysisProduct Analysis

Senior Business Analyst

Aug 2024Nov 2024 · 3 mos · Bengaluru, Karnataka, India · On-site

  • Automated ads reporting using Superset, MSTR, and Mixpanel — increasing visibility and reducing manual effort
  • Built Kafka-based real-time pipelines for intent-to-product mapping to improve ad relevance
  • Ran A/B experiments across ad placements, formats (CPC vs CPM), and creative types to inform ad strategy
SupersetMSTRMixpanelData AnalyticsBusiness Analysis

Masai

2 roles

Senior Data Analyst

Promoted

May 2022Aug 2024 · 2 yrs 3 mos · Bengaluru, Karnataka, India

  • Developed GA4 analytics dashboard (Python + Redshift) to track user journeys and behavior metrics
  • Created recommendation engine to match students with companies, reducing shortlisting time by 90%
  • Forecasted student CTC using regression models, enabling smarter job planning and team targeting
  • Scraped 20k+ job posts and classified into 20+ sectors using OpenAI APIs to inform business strategy
GA4PythonRedshiftData Science

Data Analyst

Mar 2022May 2022 · 2 mos · Bengaluru, Karnataka, India

  • Automated Slack and Google Sheets workflows to reduce manual updates by 90%
  • Led Python-based pipelines for internal reporting, improving accuracy and delivery speed
PythonMetaBaseData Science

Reify consulting solutions pvt ltd

Associate

Aug 2021Jan 2022 · 5 mos · Lucknow, Uttar Pradesh, India

Research SkillsBusiness Analysis

Indian institute of technology, kanpur

Teaching Assistant

Aug 2019May 2021 · 1 yr 9 mos · Kanpur, Uttar Pradesh, India

Problem SolvingAnalytical Skills

Education

Indian Institute of Technology, Kanpur

Master of Technology - MTech

Jan 2019Jan 2021

Institute of Engineering & Science, IPS Academy, Indore

Bachelor of Engineering - BE — Engineering

Jan 2014Jan 2018

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