Sep 2019 – Present · 6 yrs 9 mos · Bangalore · Remote

• ✨Fun✨Music✨Food✨Flea✨ - this IP is now in its 10th year in Bangalore and is gearing up for an edition in Mumbai too, alongside a successful edition happening in Hyderabad for a couple years now!
• The idea behind this IP was to help artists, home grown entrepreneurs, people with quirky business ideas, people with creative ideas, people with not-so-deep pockets get an opportunity to showcase their products/services/skills in front of 10,000-15,000 like minded crowd! Sunday Soul Sante also provides an opportunity for talent in the space of music or stand up comedy.
• A fun place one shouldn’t miss out on! 🤩
• Watch out for more in this space... 👍🏻

May 2019 – Mar 2020 · 10 mos · Bangalore

• dC specialises in all forms of video content from
• Simple Help/Support videos for services industry
• Branded Video Content (Brand specific requirements) across B2B and B2C
• CEO/Top Management talk videos
• Internal Employee video’s for HR/organisational initiatives
• Digital videos (shoot based, non-shoot based and animation)
• TVC’s (shoot based, non-shoot based and animation)
• Original Content for OTT platforms/TV Broadcasters.
• A one-stop-solution from ideation, presentation, production to total execution! All dC needs is a brand brief/concept note to get charged!
• timing is everything, following deadlines is our first name actually***

Feb 2018 – Present · 8 yrs 4 mos · Bangalore · On-site

• A F&B Solutions Company based out of Bangalore that has varied interests in this industry, from our own brand creation, to exploring and successfully executing partnerships/franchising other brands that have potential to ‘Go Green’ (in other words, profitable ROI model)!
• Our company has the following capabilities
• Launching and successfully running our own brand restaurant
• Understanding business dynamics and relaunching a brand as per market requirement
• Corporate food boxes (with customisation)
• Successful partnerships with other brands through franchising model and turning the business profitable at the least amount of time
• F&B business growth consultant:
• Brands that may not be achieving its full potential can reach out to us and we take a holistic approach and come back with a detailed plan to grow the business to its potential (a lot of them get into F&B because of their passion or a lot of them just get in as they have money/a concept...and they miss out on the business potential) ***I COME INTO PLAY RIGHT HERE***
• We take up turn-key Hospitality Projects/Hospitality Revival Projects which have a minimum of 20 rooms + a kitchen/restaurant. Understanding the location~Understanding the setup/target audience~Arriving at the business potential and then closing in on the pricing~Branding elements~setting up Ops~successful execution is our core strength

Aug 2017 – Oct 2018 · 1 yr 2 mos

• Growing business for Vh1, Comedy Central, Colors Infinity, MTV, MTV Beats & their High-Definition Channels

Apr 2017 – Oct 2018 · 1 yr 6 mos

• Vice President - English Entertainment Category that includes Vh1 (Std Definition & High Definition), Comedy Central (Std Definition & High Definition), Colors Infinity (Std Definition & High Definition)

Apr 2014 – Mar 2017 · 2 yrs 11 mos

• Associate Vice President - English Entertainment Category

Oct 2011 – Mar 2014 · 2 yrs 5 mos

• Heading Vh1 and Comedy Central for South region

Oct 2010 – Sep 2011 · 11 mos

May 2008 – Sep 2010 · 2 yrs 4 mos

• I work with Viacom 18 Media Pvt. Ltd., a media giant in India that owns MTV, Nick (Kids Entertainment Channel), Colours (General Entertainment Channel) and Vh1 (the only international music and lifestyle channel in India).
• I head Vh1's Sales/Marketing/Events & Sponsorships for South region.

Aug 2006 – May 2008 · 1 yr 9 mos · Bangalore

• National Head - Corporate Business - Bangalore & Goa stations

Jan 2006 – Aug 2006 · 7 mos · Bangalore

Apr 2003 – Jan 2006 · 2 yrs 9 mos · Bangalore

• Launched a new division called Medianet for The Times Group, for region South. I was a part of the core team (only 4 of us) who started Medianet (a revolutionary business model conceived by the ever dynamic Vineet Jain). Medianet was an unique division that offered brand building opportunities for clients/brands/products and services on the editorial space of the city supplements such as Bombay Times, Delhi Times, Bangalore Times, Property Times, and other supplements. Not all clients had the opportunity to enjoy this unique editorial space as there was a strong -Do’s &Dont’s- that was followed by the team to provide this space for brand building.

Jan 2002 – Jan 2003 · 1 yr · Bangalore

Jan 2000 – Jan 2001 · 1 yr · Bangalore