Pratik Deo

CEO

Pune, Maharashtra, India7 yrs experience
Most Likely To SwitchAI Enabled

Key Highlights

  • Expert in orchestrating global GTM strategies.
  • Innovative AI solutions reducing operational costs by 60%.
  • Proven track record in revenue governance and forecasting.
Stackforce AI infers this person is a SaaS Revenue Operations expert with a strong focus on data-driven decision making.

Contact

LinkedIn

Skills

Core Skills

Revenue OperationsGo-to-market StrategySalesforce OptimizationAutomationRevenue IntelligenceRevenue GovernanceStrategic PlanningSales OperationsData ManagementSales StrategyBrand MarketingFinancial ReportingBusiness PlanningMarketingProcurementConstruction Management

Other Skills

AIAvomaBusiness AnalysisBusiness Growth StrategiesBusiness InsightsBusiness Intelligence ToolsBusiness OperationsBusiness Process ImprovementBusiness ReviewsBusiness reviewsBusiness-to-Business (B2B)CRMCRM managementCalendlyCivil Engineering

About

Leading the Revenue Operations function at Disprz where I orchestrate the global GTM engine across multiple regions. My mandate is simple: ensure leadership executes on intelligence, not intuition. What I deliver: The Architecture: Full ownership of the GTM stack - integrated for maximized efficiency not just data storage. The Innovation: Built custom AI agents that automate end-to-end prospecting, allowing humans to focus on closing, not admin. The Governance: Transforming "Ops" into Strategy - creating & running the AOP, forecasting, and incentive models that drive board-level decisions. Beyond this I serve as a Strategic Advisor to Vizyug, helping a creative studio implement corporate-grade commercial strategies to scale. Obsessed with the "0 to 1" journey and building systems that make growth predictable & not accidental.

Experience

7 yrs
Total Experience
1 yr 7 mos
Average Tenure
3 yrs
Current Experience

Disprz

3 roles

Associate Director - Revenue Operations

Promoted

Apr 2024 – Present · 2 yrs 2 mos

  • I act as the GTM control tower for the organization, heading end-to-end Revenue Operations across India, SEA, US and the Middle East. I work directly with Founders and Business Heads to turn data into a predictive revenue engine.
  • GTM Architecture & Stack: I own the entire tech ecosystem - Salesforce, HubSpot, Clay, Power BI, Lusha, Nrev, Instantly, Heyreach and Avoma. This isn't just admin; I handle evaluation, contracts, adoption and full-scale configuration to ensure tools actually talk to each other.
  • AI & Automation: Built an in-house custom AI prospecting agent from scratch. It handles list building, scrapes LinkedIn/intent signals, validates emails, and triggers hyper-personalized sequences via Instantly, all while syncing back to HubSpot in real-time which help reduce costs by 60%.
  • Revenue Governance: I run the heavy machinery: Forecasting, AOP, and Business reviews. My role is to call out risks early, forcing action on stalled deals, pricing, funnel creation and conversions before they impact the quarter.
  • Incentive Design: Designed and rolled out comp structures, KPIs and OKRs for Sales, Outbound, Marketing, Partnerships and Pre-sales. I ensured effort, outcomes, and payouts are mathematically linked, removing ambiguity.
  • Scale Projects: Lead the high-stakes initiatives: CRM migrations, territory carving, lead attribution and global funnel standardization.
Decision-MakingCreative Problem SolvingBusiness Growth StrategiesRevenue IntelligenceIncentive ProgramsCross-functional Team Leadership+2

Principal Manager - Revenue Operations

Promoted

Jul 2023 – Mar 2024 · 8 mos

  • Focused on fixing the broken parts of the engine and driving data truth.
  • Funnel Physics: Reworked stage definitions across all regions. I moved us from "vanity metrics" to conversion numbers that actually reflected deal reality.
  • Data Hygiene: Declared war on bad data. I cleaned up legacy CRM rot and set strict pipeline governance, making our forecasts reliable enough for board-level leadership forums.
  • Adoption Strategy: Drove adoption of Salesforce & Avoma not by force, but by building playbooks and small automations that saved reps time.
  • Finance Alignment: Partnered with Finance to create a single source of truth for Bookings, ARR, and Collections, stopping the debate on "whose numbers are right" so we could focus on execution.
Sales Process OptimizationBusiness ReviewsStrategic PlanningData ManagementSales StrategyReporting & Analysis+1

Strategy & Operations Manager

Feb 2022 – Jun 2023 · 1 yr 4 mos

  • Employee #1 for the function. I took the company from spreadsheet tracking to a structured Revenue Operations layer.
  • 0-to-1 Build: Set up the first Salesforce-based process and built the core leadership dashboards (Pipeline, Win Rates, Velocity, Trends) to drive Monthly Business Reviews.
  • Global Standardization: Worked with regional heads to align targets and definitions, ensuring all the teams were finally speaking the same language.
Sales OperationsSalesforce Sales CloudGo-to-Market StrategySoftware as a Service (SaaS)Revenue Analysis

Vizyug

Strategic Advisor - Growth

Jun 2023 – Present · 3 yrs · Mumbai, Maharashtra, India

  • I help Vizyug shape its positioning as a premium visual storytelling studio for brands, corporates and weddings, with clear ICPs and an offer stack that supports higher ticket work.
  • Advise on which briefs to chase, how to price and how to convert one time shoots into long term retainers and repeat work.
  • Open doors with agencies, production houses and brands and turn those into structured referral and partnership channels, not one off favours.
  • Review numbers and turn them into direct next steps on outreach, marketing and hiring.
Go-to-Market StrategyBrand MarketingSalesBusiness Growth Strategies

Shangrila corporate services

Strategic Operations (Director's Office)

Sep 2021 – Jan 2022 · 4 mos · Mumbai, Maharashtra, India · On-site

  • Operated in a Chief of Staff capacity, working directly with the Director to move projects from "idea" to "plan."
  • New Venture Incubation: Built an foreign export marketplace listing brand from scratch. I took the initiative from a raw concept to a live market presence, handling the entire brand identity.
  • Performance Clarity: Simplified reporting so leadership had a crisp view of what was growing, what was stalling, and exactly why.
  • Execution: Coordinated with Finance, Ops, HR and Sales to ensure business plans had owners and timelines, not just good intentions.

Adfactors pr

Associate (Strategy) - COO's Office

Jun 2020 – Sep 2021 · 1 yr 3 mos · Mumbai, Maharashtra, India · Hybrid

  • Part of the COO's Office, working across practices on planning, forecasting and operational efficiency for one of India’s largest PR firms.
  • Built and ran operating dashboards on revenue and margins that were used in leadership reviews to decide focus areas, hiring and cost actions.
  • Drove cross team planning and reporting rhythms, turning scattered inputs into clear weekly and monthly views that helped the MD & COO to actually take decisions.
  • Learned how to translate long, unstructured discussions into a few real options and next steps, which shaped how I now run RevOps and GTM work in SaaS.
Financial ReportingProcess AlignmentPerformance DashboardsBusiness Planning

Impresario handmade restaurants

Marketing Intern

Feb 2020 – Mar 2020 · 1 mo · Mumbai, Maharashtra, India

  • Played a hands on role in amplifying Social’s events and footfall.
  • Worked on activations, pulse checks and content ideas that matched the brand’s unapologetic Mumbai energy.
Marketing StrategyMarketing

Ceat specialty tyres india

Management Intern

May 2019 – Jun 2019 · 1 mo · Mumbai, Maharashtra, India

  • Mapped the procure-to-pay process. Identified bottlenecks and engineered process changes to drastically cut turnaround time.
Procurement to Pay CycleProcurement

Rachana group

Site Engineer - Construction

Jun 2017 – Jul 2018 · 1 yr 1 mo · Pune, Maharashtra, India · On-site

  • Handled day-to-day site execution, quality checks and contractor coordination.
  • Impact: I saw first-hand how design, timelines, and cost play out on the ground. This "execution-first" mindset still influences how I build strategy today.
Civil EngineeringConstruction Management

Education

Welingkar Institute of Management

Master of Management Studies

Jan 2018 – Jan 2020

Savitribai Phule Pune University

Bachelor of Engineering - BE — Civil Engineering

Jan 2013 – Jan 2017

Millennium National School, Pune

School

Jan 2001 – Jan 2011

Pratik Deo - CEO | Stackforce