Ramit Goyal

CEO

Gurgaon, Haryana, India14 yrs 7 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Led mobile growth at MakeMyTrip from 10% to 80%
  • Built innovative travel products winning multiple industry awards
  • Expert in product vision and team building for scalable solutions
Stackforce AI infers this person is a Product Management expert in the Travel and E-commerce sectors.

Contact

LinkedIn

About

I build internet products and platforms that make people’s life easier. During my career, I’ve had a good fortune of building products which have helped MakeMyTrip grow, leading mobile growth charter when mobile app usage scaled from less than 10% of the business to 80% and building platform products to handle that increasing scale of millions of users/day. I currently head the product team at Hyperpure @ Zomato. Prior to this @MakeMyTrip: - Led Ads and Trip Ideas product verticals. While Trip Ideas product help users get inspired and figure out where to travel next, ads platform helps us monetise our traffic by serving relevant propositions to users from multiple brands. - Led mobile growth, personalisation, Gamification & Engagement, Common platform and Rails product charters. - I have had stints in digital marketing and analytics teams before product management . As a part of digital marketing team, I managed SEM (Google Adwords) channel and overall traffic for flights and bus businesses. This has helped in shaping a comprehensive understanding of overall e-commerce business. - Played an instrumental role in building MakeMyTrip's Mobile apps and website from scratch and has helped scale the user base/business by more than 10x - Along with my team, I have won many industry awards for building innovative products which are solving for consumer problems related to travel planning and booking. What gives me a kick? - Crafting a product vision for ambiguous problems by driving consensus among stakeholders - Solving them with future scalability in mind - Building high performing teams - Setting a data driven and experimentation culture

Experience

14 yrs 7 mos
Total Experience
2 yrs 11 mos
Average Tenure
5 yrs
Current Experience

Zomato

Head of Product & Growth - Hyperpure

Jun 2021 – Present · 5 yrs · Gurugram, Haryana, India

Makemytrip

6 roles

Associate Director - Product Head - Ads & Trip Ideas

Apr 2020 – May 2021 · 1 yr 1 mo

Senior Manager - Product Lead - Trip Ideas

Feb 2019 – Mar 2020 · 1 yr 1 mo

  • Led a new product vertical to launch travel inspiration and planning product to widen the customer outreach and add to the capability of top travel booking platform in India.
  • Conceptualised and launched Trip Ideas product from scratch and built a 15 member strong team which manages this product.
  • Built a strong initial product traction and building on it to derive more consumer and business value.

Senior Manager - Mobile, Growth, Web & Platform Products

Promoted

Apr 2018 – Jan 2019 · 9 mos

  • Led product charter for Growth, Gamification & Engagement, Marketing Tech, Home & Landing Pages, Personalization, and Rails.
  • 1. Building products to solve for user needs which thus helps in acquiring new users. Within this, there is a special focus on tapping into users from Tier 2 and Tier 3 cities in India.
  • 2. Understanding user psychology and building gamified product experiences to engage and retain them.
  • 3. Built an internal campaign manager product by leveraging our big data stack.
  • 4. Working on new innovations in mobile app and web products.
  • 5. Working on personalization to provide a better user experience and thus improving conversions.
  • 6. Managing Rail Info Services and Rails product roadmap.

Manager - Mobile, Growth & Web Products

Promoted

Apr 2016 – Mar 2018 · 1 yr 11 mos

Deputy Manager - Mobile & Growth Products

Oct 2014 – Mar 2016 · 1 yr 5 mos

  • Manage product roadmap and product delivery for Android and iOS platforms across
  • 1. Common Infrastructure Services (Push notifications, Personalization, Campaign Manager, Mobile A/B testing, Uninstall Tracking, App indexing, deep linking, Rating and reviews, offers etc.)
  • 2. Growth Hacking (Referral program, MyWallet and other hacks)
  • 3. Projects to improve retention metrics
  • 4. Homepage and On boarding experience
  • 5. Marketing Projects to drive app installs and manage offers experience
  • 6. Complete app analytics including attribution tracking, funnel analytics and other product and marketing metrics
  • 7. Customer support areas
  • Manage product deliveries across cross-functional teams such as Engineering, Content, Design, Marketing, External vendors, Customer Support and Legal
  • Manage end to end app product release cycles across Android and iOS
  • A typical week’s activity includes idea generation, conduct user testing,align product roadmap, write UX briefs and product specification documents, manage product delivery across stakeholders, resolve conflicts and track metrics to iterate further.

Assistant Manager, Web & Mobile Analytics

Sep 2013 – Sep 2014 · 1 yr

  • Responsible for managing Web and mobile app analytics tools like Omniture Site Catalyst, Discover and providing key insights and business recommendations.
  • Accountable for Online traffic targets for domestic and international flights businesses.
  • Key responsibilities/highlights:
  • Marketing channel Optimization and Funnel Optimization
  • Analyze and interpret data to generate actionable business insights
  • Competitive Intelligence using internal and third party tools
  • Provide Omniture training to business users
  • CRM Analytics to understand cross device behavior, new/repeat customers
  • Knowledge of online marketing channels including SEM, SEO and Display
  • Work in close co-ordination with product teams to plan & execute campaigns for traffic acquisition
  • Key Projects:
  • Multi-channel Attribution Modelling
  • Business Forecasting
  • Customer Segmentation
  • Cross-device Behavior Analysis
  • Market Sizing for International markets

Cypress semiconductor

Product Marketing Intern

Apr 2012 – May 2012 · 1 mo · Bangalore

  • New Product Plan
  • 1. Developed understanding and analyzed the SRAM market
  • 2. Identified Target Segment and Customer Segmentation basis applications
  • 3. Bench marked competitors and Determined Market potential (Served Available Market)
  • 4. Calculated Pricing of products using Value based pricing model
  • 5. Estimated Financial Feasibility – Investment, NPV & ROI

Zs associates

Business Operations Associate

Apr 2010 – Jul 2011 · 1 yr 3 mos · Gurgaon, India

  • Sales and Marketing Consulting
  • Helped clients improve their business metrics by
  • Designing incentive compensation for sales force of a US pharmaceutical major
  • Developing multiple systems to generate deeper insights

Punj lloyd limited

Business Development

Jun 2009 – Mar 2010 · 9 mos · Gurgaon, India

  • Business Development Division – Thermal power plant projects.

Reliance energy limited

Engineer Trainee

Jan 2009 – May 2009 · 4 mos · New Delhi Area, India

  • 1. Reconditioning of Transformers
  • 2. Operation of SCADA systems

Havells india ltd (6 weeks training)

Engineer Trainee

Jun 2007 – Jul 2007 · 1 mo · Noida Area, India

  • Development and Manufacturing of capacitors

Education

Indian Institute of Management Mumbai

PGDIM

Jan 2011 – Jan 2013

Thapar University, Patiala

B.E — Electrical Engineering

Jan 2005 – Jan 2009

Ramit Goyal - CEO | Stackforce