Rohit Singh

Digital Marketing Specialist

Lucknow, Uttar Pradesh, India2 yrs 9 mos experience

Key Highlights

  • Expert in scaling Google Ads campaigns for maximum ROI.
  • Proficient in digital marketing metrics and conversion optimization.
  • Strong foundation in web development and cloud solutions.
Stackforce AI infers this person is a Digital Marketing Specialist with strong capabilities in performance marketing and web development.

Contact

Skills

Core Skills

Google AdsDigital MarketingWeb Development

Other Skills

CPCCTRCROGA4 AnalyticsMicrosoft ClarityCRMGoogle SheetsLinux OSServer & Client ArchitectureDevOpsCloud ComputingPythonFlaskCloud StorageDomain & Hosting

About

Passionate about scaling businesses through strategic performance marketing, I specialize in managing multiple Google Ads accounts for publishers and ad networks, ensuring maximum ROI. With a proven track record of executing, optimizing, and scaling Google Ads campaigns, I leverage key metrics like CTR (Click-Through Rate), clicks, and CPC (Cost Per Click) to enhance conversion rates. My expertise spans various digital marketing verticals, including CPS, CPA, CPL, CPI, CPT, and CPR. I’m also proficient in setting up Google Ads conversion tracking, GA4 Analytics, Microsoft Clarity for CRO (Conversion Rate Optimization), fraud detection tools, and CRMs for WordPress, Shopify, and custom-coded websites. Let’s connect and explore how we can collaborate to maximize your digital advertising success! 🚀

Experience

2 yrs 9 mos
Total Experience
1 yr 5 mos
Average Tenure
--
Current Experience

Whiz adsbay

Senior Solutions Architect

Jan 2024Dec 2024 · 11 mos · Ahmedabad, Gujarat, India · Remote

  • Experienced in managing multiple Google Ads accounts for various publishers and ad networks. Successfully executed, improved, and scaled various performance marketing campaigns using Google Ads parameters such as CTR (Click-Through Rate), clicks, and CPC (Cost Per Click), leading to an increase in conversion rates. Skilled in various verticals of digital marketing, including CPS, CPA, CPL, CPI, CPT, and CPR. Proficient in setting up Google Ads conversion tracking, GA4 Analytics, Microsoft Clarity for CRO (Conversion Rate Optimization), fraud detection tools, and CRMs for WordPress, Shopify, and custom-coded websites.
Google AdsCPCCTRCROGA4 AnalyticsMicrosoft Clarity+2

Nrb adworks

Digital Marketing Trainee

Jul 2023Dec 2023 · 5 mos · New Delhi, Delhi, India · Remote

  • Managing multiple Google Ads Accounts for various publishers. Executed, Improved and scaled up various performance marketing campaigns using Google Ads parameters like CTR(Click Through Rate), Clicks and CPC(Cost Per Click) which helped in scaling Up Conversion Rate. Also worked on various digital marketing verticals (CPS, CPA, CPL etc).
Google AdsGoogle Sheets

Ziopix media

Advertising Media Buyer

Feb 2023Apr 2023 · 2 mos · Dwarka, Delhi, India · Remote

  • Managing multiple Google Ads Accounts for various publishers. Executed, Improved and scaled up various performance marketing campaigns using Google Ads parameters like CTR(Click Through Rate), Clicks and CPC(Cost Per Click) which helped in scaling Up Conversion Rate. Also worked on various digital marketing verticals (CPS, CPA, CPL etc).
Google AdsGoogle Sheets

Youstable ✪

Sales Support Intern

Apr 2022Apr 2022 · 0 mo · Lucknow, Uttar Pradesh, India · On-site

  • I have a strong foundation in Linux Operating Systems, server and client architecture, and cloud storage solutions, with experience in domain management and web hosting. I specialize in designing and managing secure, scalable, and optimized environments that support high-performance applications.
  • Proficient in HTML, CSS, JavaScript, PHP, and MySQL, I develop dynamic, responsive, and user-friendly websites with a focus on database management, API integration, and performance optimization. I am skilled in using GitHub for version control and collaborative development, ensuring smooth project workflows and seamless deployment processes.
  • I also have expertise in WordPress development, including theme customization, plugin integration, and SEO-friendly website optimization, enabling businesses to achieve better online visibility and user engagement.
  • My ability to bridge system-level architecture with application-level development allows me to manage end-to-end solutions—from server configuration and hosting setup to building, deploying, and maintaining web applications. I am passionate about continuous learning and stay updated with modern frameworks, cloud technologies, and security best practices to deliver innovative, efficient, and future-ready solutions.
Linux OSServer & Client ArchitectureWeb Development

Launchigo media pvt ltd

Digital Marketing Manager

Apr 2020Mar 2022 · 1 yr 11 mos · Lucknow, Uttar Pradesh, India · Hybrid

  • Managing multiple Google Ads Accounts for various publishers. Executed, Improved and scaled up various performance marketing campaigns using Google Ads parameters like CTR(Click Through Rate), Clicks and CPC(Cost Per Click) which helped in scaling Up Conversion Rate. Also worked on various digital marketing verticals (CPS, CPA, CPL etc).
Google AdsGoogle Sheets

Education

University of Lucknow

Bachelor's degree — Computer and Information Sciences and Support Services

Apr 2016Apr 2019

Kendriya Vidyalaya

Science

Apr 2015Apr 2016

Kendriya Vidyalaya

Science

Apr 2012Apr 2013

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