Oct 2023 – Apr 2025 · 1 yr 6 mos · Toronto, Ontario, Canada · On-site

• Talent Management:
• Vetted all talents we wanted to onboard and had them sign up with on contract basis
• Negotiations and Contracts for artists
• Artist Showcases/ Live Shows and Events:
• Produced 12 shows in collaboration with various artists
• Increased footfall for venues and F&B sales through our show
• Sold our tickets to customers via promotion on Social media (Meta) and Eventbrite Accounts via email marketing, promotions and social media
• As a Producer & Creative Director:
• Line up of show's features, talent management and understanding the customer bases
• Segmenting shows in 2-3 formats, subject to customers and the venue
• Tied up with Long & McQuade, procurement of instruments and managing inventory for show
• Hosted all shows from starting till the end, engaged with customers.
• Did Storyboarding and mood-board for video shoots of upcoming release on YouTube for artists (Uncredited)
• Hosting & Customer Management
• Entertained more than 600 customers in a span of 10 months
• Got a repeat customer base of 65% show on show basis

Apr 2023 – Aug 2023 · 4 mos · Toronto, Ontario

• Immigrated to Toronto, Canada
• Explored the city for the first 2 months
• Enrolled for a course in digital marketing with Humber College
• Networked with people from advertising and marketing
• Assessed market, understood demand supply chain, economic benefactors for keeping this country functioning
• Decided to startup a business and try out something new instead of joining an agency that isn't open to experiment with people coming from outside of Canada

Dec 2021 – Feb 2023 · 1 yr 2 mos · Mumbai, Maharashtra, India · On-site

• Led Client Services at UCID with a team of Executives and Supervisors
• Set business targets and achieved them
• Managed portfolio amounting to 35% agency 's revenue
• Oversaw day to day operations including quality checks and cross functional team outputs
• Value addition to the client's brands, campaigns, and projects
• Building and maintaining relations with the clients and their associates
• Internal resource management
• Maintained stakeholder expectations - internally and externally
• Worked closely with the management leadership for organisational policies, reforms and business objectives.

Apr 2019 – Nov 2021 · 2 yrs 7 mos · Mumbai, Maharashtra, India · On-site

• Managed client expectations through campaign lifecycle and beyond, ensuring issues and challenges are actively identified and mitigated.
• Managed revenue generation about 25-35% in fiscal year 19-20, 20-21
• Oversaw project management for timely deliverables from commercials, staffing, scope and delivery.

Jul 2017 – Mar 2019 · 1 yr 8 mos · Mumbai, Maharashtra, India · On-site

• Maintained relationship with primary client point of contact and build relationships
• Ensured client expectations being set and met
• Oversaw project management support during the campaign lifecycle to ensure timely completion
• Strategised ideas and content for the campaigns
• Assisted in copy for various brands for ATL and BTL campaigns.

Feb 2017 – Jul 2017 · 5 mos · Mumbai, Maharashtra, India · On-site

• Project management: providing strategic solutions to the clients, in regards to packaging for major clients like GPI, DSM, ITC
• Client servicing for the existing and new clients
• Costing and proposals for the projects
• Business Development: Overlooking the process for BD
• Team Management: Handling a team of 3 employees and 2 interns
• Cross function: Guiding the creative team and co-ordinating with the creative director for the timely outputs of the deliverables

May 2016 – Jan 2017 · 8 mos · Mumbai · On-site

• Worked as a Sales Manager, in the mortgage loan business for the SME segment, for Bajaj Finance Ltd. Acquisition of new customers in LAP (Loan Against Property) for SME segments
• Expansion of portfolio for prime locations which included Mumbai
• Cross-selling LAP to the Business Loan Database
• Cross-selling insurance by Tata AIG to LAP customers

May 2015 – Jun 2015 · 1 mo · Mumbai, Maharashtra, India · On-site

• Assisting my Supervisor in handling briefs for Bajaj Pulsar
• Managing operations for print ads for Bajaj Platina, Bajaj Pulsar AS 150, Bajaj Pulsar RS 200, in Hindi and other Indian regional languages
• Assisting in the photoshoot for Bajaj Platina
• Ideation and brainstorming for ONGO & Vodafone

Jun 2014 – May 2016 · 1 yr 11 mos · Mumbai, Maharashtra, India · On-site

• Played a role in the core committee in the Management Council during MBA
• Assisting in conducting of events, conferences in our campusAssisting junior batch for any queries during joining, on-campus help, conducting elections

Apr 2013 – Mar 2014 · 11 mos · Mumbai, Maharashtra, India · On-site

• Responsible for revenue generation through CASA sales through New to Bank customers
• Managing deepening for existing accounts for CASA
• Responsible for cross-selling products for Kotak Life Insurance and Kotak Securities

Nov 2009 – Mar 2010 · 4 mos · Mumbai, Maharashtra, India · On-site

• Internship for 20 weeks in 6 departments at Hotel President by Taj (now under IHCL selecQtions), as a part of the training in the second year of graduation from IHM Mumbai
• Housekeeping
• Food Production- Worked at 24 hour cafe- Trattoria
• Learning and Development
• Business Centre
• Finance
• Food & Beverage Service