Siddharth Dutta

Product Designer

Bangalore, Karnataka, India3 yrs 10 mos experience

Key Highlights

  • Designed a successful ads platform boosting revenue.
  • Led UI design sessions enhancing team collaboration.
  • Revamped app interface improving user engagement.
Stackforce AI infers this person is a Product Designer specializing in SaaS and user experience design.

Contact

Skills

Core Skills

Product DesignUser Experience Design (ued)

Other Skills

Usability TestingVisual DesignIterative DesignDesign tokensInformation ArchitectureUsabilityStakeholder ManagementDesign SystemsDesign PrinciplesFigma (Software)User Experience (UX)User Interface DesignAdobe PhotoshopAdobe IllustratorAdobe XD

About

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Experience

3 yrs 10 mos
Total Experience
2 yrs 9 mos
Average Tenure
1 yr 1 mo
Current Experience

Scapia

Senior Product Designer

Apr 2025Present · 1 yr 1 mo · Bengaluru, Karnataka, India · On-site

  • Making finance products delightful
Usability TestingVisual DesignIterative DesignProduct DesignDesign tokensInformation Architecture+25

Rapido

2 roles

Senior Product Designer - Customer Experience

Promoted

Apr 2024Feb 2025 · 10 mos · Bengaluru, Karnataka, India

  • Designed and implemented a 0-1 ads platform, contributing directly to the company’s EBITDA-positive goals through strategic impression-based ad designs.
  • Launched a user retention feature enabling price-sensitive customers to select alternate pickup locations, unlocking new behaviours and insights.
  • Developed a "set your ride price" feature, transitioning Rapido to a SaaS model, reducing tax liabilities, and improving driver retention.
  • Led weekly UI design sessions to strengthen team skills and collaboration.
Product DesignUsability Testing

Product Designer - Customer Experience

Apr 2022Mar 2024 · 1 yr 11 mos · Bengaluru, Karnataka, India

  • Redesigned the home screen framework to enhance service discoverability, doubling parcel page visits and increasing gross orders.
  • Part of the revamping of the app interface using a tokenized design system for improved scalability and consistency.
  • Improved ride tracking and pickup workflows to deliver a smoother user experience.
User Experience Design (UED)Design Principles

Tekion corp

Product Design Intern

Sep 2021Mar 2022 · 6 mos

  • Conducted user research and front-end design for CarBravo, General Motors' e-commerce platform, enabling a seamless omni-channel vehicle purchasing experience.
User Experience Design (UED)Design Principles

Education

National Institute of Design

M.Des. — Universal Design

Jan 2019Dec 2022

Nitte Meenakshi Institute of Technology

Bachelor of Engineering — Mechanical Engineering

Jan 2015Jan 2019

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