Soumi Datta — Co-Founder

I'm an E-commerce operations and strategy professional with 12+ years of experience leading large scale cost optimization, user experience improvement, policy design and tech transformation programs across South-east Asia. I've worked at the intersection of strategy, analytics and execution - helping digital businesses scale cost-efficiently while improving buyer and seller experience. At Shopee, I’ve led regional cross-functional programs driving operational cost savings of 8%+, setup AI based data models to predict failed deliveries and returns, and managed initiatives to improve NPS and customer satisfaction scores, enhance product UX, and profitability across 8 markets. Prior to Shopee, I have worked in management consulting in fintech and payments, at Mastercard Advisors and Monitor Deloitte, delivering strategic roadmaps for global banks, fintechs and consumer businesses, as well as executing projects across payments, customer experience, and digital growth. I have also led multiple financial and strategic planning initiatives across all my workplaces. My strength lies in translating strategy into execution, project management and business planning — from designing cost and performance models, to leading multi-market implementation with measurable impact. I’m passionate about solving complex commercial and operational challenges, building data-backed strategies, and enabling scalable growth in digital commerce. Always open to connecting with teams driving innovation in e-commerce, operations excellence, digital strategy, or platform transformation across the region.

Stackforce AI infers this person is a seasoned E-commerce and Fintech strategist with a focus on operational excellence.

Location: Singapore, Singapore

Experience: 13 yrs 7 mos

Skills

E-commerce
Project Management
User Experience (ux)
Strategy
Payment Strategy

Career Highlights

12+ years in E-commerce operations and strategy.
Led cross-functional programs across 8 Southeast Asian markets.
Expert in translating strategy into execution.

Work Experience

Shopee

Regional Ops Strategy, Return Refunds (3 yrs 11 mos)

Mastercard Data & Services

Team Lead Manager (1 yr 10 mos)

Insider Gyaan - IIT + IIM/ISB Alumni Initiative

Co-Founder (3 yrs)

Deloitte China

Manager - Strategy & Operations (1 yr 10 mos)

Monitor Deloitte

Senior Consultant (1 yr 10 mos)

Consultant (1 yr 11 mos)

JPMorgan Chase & Co.

Equity Analyst - JPMorgan (2 yrs 3 mos)

Education

Master of Business Administration - MBA at Indian School of Business

B.Tech at Indian Institute of Technology, Delhi

Soumi Datta

Co-Founder

Singapore, Singapore13 yrs 7 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

12+ years in E-commerce operations and strategy.
Led cross-functional programs across 8 Southeast Asian markets.
Expert in translating strategy into execution.

Stackforce AI infers this person is a seasoned E-commerce and Fintech strategist with a focus on operational excellence.

Contact

soumidattaiitdelhi@gmail.com LinkedIn

Skills

Core Skills

E-commerceProject ManagementUser Experience (ux)StrategyPayment Strategy

Other Skills

Business PlanningArtificial Intelligence (AI)EquitiesInvestment BankingCorporate FinanceCompetitive AnalysisDerivativesCapital MarketsPortfolio ManagementFinancial AnalysisFixed IncomeQuantitative AnalyticsBankingM&A Due DiligenceBanking Operations

About

Experience

13 yrs 7 mos

Total Experience

2 yrs 8 mos

Average Tenure

3 yrs 11 mos

Current Experience

Shopee

Regional Ops Strategy, Return Refunds

Jun 2022 – Present · 3 yrs 11 mos · Singapore · On-site

At Shopee, I lead initiatives across Business Development and Regional Operations to drive revenue growth, cost optimization, and customer experience improvements across Southeast Asia.
I oversee teams managing paid advertising strategy, brand acquisition, and data visibility to enhance seller monetization. In Regional Operations, I direct cross-functional programs focused on efficiency, scalability, and product enhancement—covering areas such as returns, logistics, and user engagement.
My work includes building analytical frameworks and operational models to guide decision-making, improving customer experience measurement through NPS transformation, and driving product and policy innovations that balance commercial impact with user satisfaction.

User Experience (UX)E-CommerceProject ManagementStrategyBusiness PlanningArtificial Intelligence (AI)

Mastercard data & services

Team Lead Manager

Aug 2020 – Jun 2022 · 1 yr 10 mos · Singapore · On-site

As a Manager at Mastercard Advisors Singapore, I led multiple strategy and execution projects across Southeast Asia, partnering with leading retail banks in the Philippines and Indonesia. I drove initiatives that boosted contactless card usage by over 5%, designed new customer value propositions, and developed data-driven strategies to reduce customer attrition. My work combined analytical rigor, cross-functional leadership, and hands-on execution — from segmentation and campaign design to P&L modeling and prototype development.

Project ManagementStrategyBusiness PlanningPayment Strategy

Insider gyaan - iit + iim/isb alumni initiative

Co-Founder

Jan 2019 – Jan 2022 · 3 yrs

Getting together top college and company alumni to provide mentorship, college advice and career guidance to young students and upcoming professionals.

Project ManagementStrategyBusiness Planning

Deloitte china

Manager - Strategy & Operations

May 2018 – Mar 2020 · 1 yr 10 mos · Hong Kong SAR

Managing teams of 4-8 to deliver projects on business strategy, operating model transformation and project management of tech implementation assignments for banking, insurance, consumer and other industries. Projects include - revenue growth by redefining hospitality client's digital and cash-less payment strategy; business cases to identify suitable credit card payment partners in 9 APAC countries for client, business and financial planning for IFRS17 project for a team size of 200 and resources across 7 geographies; operating model and process design to enable insurance client launch an innovative savings product in South-east Asian markets; customer surveys, industry expert interviews and competitor benchmarking to design best credit card features for retail banking client

Project ManagementStrategyBusiness Planning

Monitor deloitte

2 roles

Senior Consultant

Promoted

Jun 2016 – Apr 2018 · 1 yr 10 mos

Projects include - Process improvement during merger of 2 broker dealer entities, creating a chargeback model and strategies for centralized IT of a global insurance client, creating operations and IT blueprint for a global investment bank and identify potential buyers, setting up project management infrastructure for 120+ design and implementation team to update retail banking client's user interface, customer journey for a payment fintech firm, cloud computing go-to-market strategy

Project ManagementStrategyBusiness Planning

Consultant

Jun 2014 – May 2016 · 1 yr 11 mos

Projects include - margin assessment and performance improvement of a hospital client, supply chain strategy to reduce freight costs for a global pharmaceutical client, project management for an asset management client outsourcing their fund management functionality to a third party, process flow and customer journeys for operations division of a global investment bank

Project ManagementStrategyBusiness Planning

Jpmorgan chase & co.

Equity Analyst - JPMorgan

Jan 2011 – Apr 2013 · 2 yrs 3 mos · Mumbai Metropolitan Region

Part of a 4 member team (including lead Analyst) to cover 30 + healthcare, medical devices and clinical research organizations based in US - drafted earnings reports, created valuation models, supported writing industry reports to facilitate buy/hold/sell decisions for client and handled adhoc client requests for company specific information and financial data

Project Management