Oct 2023 – Nov 2024 · 1 yr 1 mo · Dublin, County Dublin, Ireland · Remote

• 1. AI-Driven Sales: Built an AI-based system enhancing outbound sales through automated prospecting, personalised outreach, and automated scheduling, elevating lead generation and sales metrics.
• 2. Brand Development: Established comprehensive brand identities, including logo design and the creation of style guides, to maintain a consistent visual representation across various channels.
• 3. User Experience Design: Directed user experience initiatives by establishing user personas, designing user journeys, and creating wireframes, significantly improving user engagement and interface usability.
• 4. Collaborative Team Leadership: Collaborated with cross-functional teams to develop and launch a Minimum Viable Product (MVP), securing pre-seed funding through demonstrable product viability.

Nov 2022 – Oct 2023 · 11 mos · Ahmedabad, Gujarat, India · Remote

• 1. Worked on key features such as Interactive floor plans, Emergency plans, Subscription models, Bulk badge printing, Touchless Visitor Management, customized dashboards and more. These additions resulted in a remarkable 20% increase in user engagement.
• 2. Identified opportunities for efficiency improvements in the user experience, resulting in more streamlined workflows and increased user satisfaction.
• 3. Established and meticulously maintained a comprehensive design system. This initiative ensured the consistency of UX/UI patterns across the product ecosystem, which expedited design iterations by an impressive 40%.
• 4. Collaborated closely on product planning and execution with the Product Owner & Developers.

May 2021 – Oct 2022 · 1 yr 5 mos · Ahmedabad, Gujarat, India · Remote

• 1. Employed an iterative design process, incorporating user feedback and data analysis to refine designs and optimize user interactions.
• 2. User-centered design for web dashboard (SAAS) and mobile application (iOS and Android) for the Access control system (touchless visitor management, safe workplace, elevator, alarm management & and more.
• 3. Contributed to defining the brand and exploring multiple concepts to elevate the design system.

Aug 2022 – Nov 2024 · 2 yrs 3 mos · Greater London, England, United Kingdom · Remote

• 1. Comprehensive Platform Architecture: Build a platform facilitating connections between customers and local businesses. Managed end-to-end development and launch, achieving over 10k+ vendor registrations.
• 2. UX and Responsive Design: Directed the creative strategy to ensure a consistent and intuitive user experience across web interfaces for vendors and administrators, and mobile applications. Developed adaptive layouts that enhanced usability and accessibility across all devices.
• 3. Engagement Metrics Improvement: Analyzed user interaction data to drive design improvements, leading to increased user engagement and retention through optimized user flows and interface design.

Jun 2022 – Jun 2023 · 1 yr · Singapore, Singapore · Remote

• 1. Led the redesign of the onboarding flow, resulting in a streamlined and user-friendly process that increased user adoption rates by 15%.
• 2. Planned and executed usability tests to gather user feedback, identified pain points, and iterated on designs for improved user satisfaction using Hotjar and Mixpanel.
• 3. Redesign the user experience of a dashboard, leading to a 30% reduction in user task duration and playing a pivotal role in a 20% surge in user satisfaction scores.
• 4. Implemented a user-centric design approach by conducting in-depth user interviews and usability testing, which informed design decisions and led to a 40% decrease in user-reported issues.

May 2022 – Present · 4 yrs 1 mo · Los Angeles, California, United States · Remote

• 1. UX Enhancement: Refined 'Success Profile' by integrating a collaborative workspace, optimizing the talent assessment journey and user experience, leading to a 30% increase in user engagement.
• 2. RPO UX Integration: Spearheaded UX initiatives for Korn Ferry's Recruitment Process Outsourcing, aligning recruitment tools with strategic goals to enhance recruiter and candidate experience, streamlining the recruitment lifecycle and reducing time-to-hire by 25%.
• 3. Usability Optimization: Conducted usability testing sessions, iteratively refining the feature based on real user interactions, resulting in a 40% improvement in user satisfaction ratings.
• 4. Accessibility Compliance: ed accessibility testing to ensure WCAG standards compliance, enhancing usability and inclusivity, increasing accessibility scores by 20%.g to a more intuitive and user-centric design.

Jun 2020 – May 2021 · 11 mos

• 1. AI-Driven Dashboard: Designed an AI-driven dashboard capable of detecting and analyzing six distinct emotions in human voices, enhancing user interaction and emotional engagement.
• 2. User Research: Conducted extensive user research, developing personas that informed targeted design solutions, aligning product features with user needs.
• 3. Strategic Feature Prioritization: Partnered with product management to prioritize features based on extensive user feedback and testing, significantly reducing feature abandonment rates by 30%.