Anuj Birla

Co-Founder

Gurgaon, Haryana, India13 yrs 10 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Co-founded two successful startups in tech and HR.
  • Achieved $4 million in annual recurring revenue at Grappus.
  • Collaborated with over 150 companies across various sectors.
Stackforce AI infers this person is a SaaS and HR Tech expert with a strong focus on product development and innovative hiring solutions.

Contact

Skills

Core Skills

Product DevelopmentBusiness DevelopmentTalent AssessmentData Science

Other Skills

Adobe FlexAdobe IllustratorAngularJSBusiness AnalyticsBusiness StrategyCSS3Client Interfacing SkillsDesign ThinkingERPEnterprise ApplicationsEnterprise SoftwareFinancial ModelingFlexGame-based SimulationsGenerative AI

About

I began my career as an engineer at Deloitte in 2011, starting in India before spending a couple of years in the US. Upon returning to India, I founded Grappus with the vision of establishing a boutique product studio driven by design excellence. This was a unique approach at a time when India was primarily known as an IT outsourcing hub. Working and making products better at home, we seeked to capture the world's imagination with our design-first approach! Over the past 11 years, I have had the privilege of collaborating with over 150+ companies of varying scales and sizes. Working with early-stage startups, venture-backed firms, and large enterprises, I've gained invaluable experience in running multiple business facets, focusing on strategy, growth, brand building, business development, operations, and talent acquisition. Despite being completely bootstrapped, we achieved an impressive $4 million in annual recurring revenue at Grappus, with a high-caliber team of 100+ individuals, predominantly focused on product development. Throughout the journey of building and growing my team, I encountered and overcame the typical challenges that come with scaling an organisation. Inefficiencies, bad hiring decisions, a competitive talent pool with soaring salaries, and a poor candidate experience were among some of the many obstacles we personally faced in our journey. Even with our own teams, we lacked objective data to aid our talent decisions, relying instead on subjective assessments. This realisation led us to conceive the idea of my second startup called Unberry, driven by the belief that despite the abundance of HR tech tools available, there exists a significant opportunity to create something truly distinctive and effective for the modern workplace. The rapid evolution of our work environments necessitates innovative solutions tailored to the changing needs of businesses. Unberry helps companies build the right intelligence on people to make the best talent decisions, backed by the most advanced technologies and science. I love to approach challenges laterally, drive decisions to the hilt, and keep an unwavering focus on the bigger picture. I'm an ardent believer in building strong teams and nurturing them right through in a creative, relaxed, and constructive environment.

Experience

Unberry

Co-Founder

Apr 2022Present · 3 yrs 11 mos · Gurugram, Haryana, India

  • Unberry is the most modern talent assessment stack that helps companies make better, smarter & faster hiring decisions.
  • We leverage generative AI, game tech, and data science to create a comprehensive candidate footprint - covering functional skills, communication, and critical cognitive & behavioural attributes.
  • We’re applicable across tech and non-tech hiring, covering product, engineering, sales, customer support, operations and high volume front line roles.
  • With our vast repository of skill assessments, game-based simulations, our assessments are designed to be highly experiential and gamified, registering high completion rates of 95% and candidate CSat score averaging 9.2/10.
Generative AIData ScienceTalent AssessmentGame-based Simulations

Grappus

Co-Founder

Oct 2014Present · 11 yrs 5 mos · Gurugram, Haryana, India

  • Equal parts creative agency, engineering firm, and consultancy, Grappus has a reputation of doing things differently. We work with brands big and small, far and wide, helping them understand, prototype and deploy a broad range of custom tech. We believe in the power of design and we cringe at bad UX. We follow a design thinking framework – a human-centred approach through which we seek to understand people, challenge assumptions, seek opportunities, redefine strategies, and launch products faster, so we can learn from real user data, not guesswork. Each project is a clean slate, there are no pre-made formulas, no secret sauce, no wizard behind the curtain, we’re just crazy good at what we do. We’re not here to just grow big, make money and win awards. We’re here to crack the process of building truly innovative products from scratch. Products that make people say ‘damn’.
Business DevelopmentProduct DevelopmentDesign ThinkingUX Design

Deloitte consulting

2 roles

Consultant

Jan 2014Oct 2014 · 9 mos · Salt Lake City, United States

Consultant

Jun 2011Jan 2013 · 1 yr 7 mos · Hyderabad, India

Ernst & young

Summer Intern

Jun 2010Aug 2010 · 2 mos · Gurugram, Haryana, India

C-dot centre for development of telematics

Summer Trainee

Jun 2009Aug 2009 · 2 mos · Greater Delhi Area

Mirabilis advisory pvt ltd

Intern

Dec 2008Jan 2009 · 1 mo · Gurugram, Haryana, India

Education

Netaji Subhas Institute of Technology

B.E — Information Technology

Jan 2007Jan 2011

Delhi Public School - R. K. Puram

Science — Computers

Jan 2005Jan 2007

Stackforce found 100+ more professionals with Product Development & Business Development

Explore similar profiles based on matching skills and experience