Abhirup Guha

CEO

Kolkata, West Bengal, India6 yrs 6 mos experience

Key Highlights

  • 8+ years driving growth for D2C brands.
  • Expert in data-driven ecommerce strategies.
  • Proven track record in enhancing customer journeys.
Stackforce AI infers this person is a B2C Ecommerce Marketing expert with a strong focus on data-driven strategies.

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Skills

Core Skills

Ecommerce StrategyCollaborative LeadershipData-driven InsightsBrand DevelopmentDigital Marketing

Other Skills

AdvertisingAdvertising CampaignsAgency CoordinationAmazon Account ManagementAmazon Seller CentralAmazon adsB2B MarketingB2C e-commerceBrand Store Creation and ManagementCommunicationCorporate BrandingCustomer ExperienceCustomer InteractionData MiningData Validation

About

Hi I am Abhirup Guha, I am an Ecommerce Marketing professional with 8+ years of experience driving significant growth and boosting revenues to millions for various D2C brands. My expertise lies in crafting data-driven strategies, optimising digital marketing campaigns, and enhancing the overall customer journey to deliver measurable results. My career has been defined by a commitment to merging creativity with analytics. I specialise in: 1. Ecommerce Strategy: Developing and executing integrated ecommerce campaigns that boost brand visibility and conversion. 2. Data-Driven Insights: Leveraging analytics to fine-tune strategies and optimize performance across various channels. 3. Brand Development: Building compelling brand narratives that resonate with audiences and drive long-term loyalty. 4. Collaborative Leadership: Leading cross-functional teams to deliver projects that exceed expectations while fostering a culture of innovation and continuous improvement. Passionate about staying ahead of industry trends, I thrive on solving complex challenges, experimenting with innovative ideas, and building customer-centric strategies that drive engagement and retention. If you're looking to connect with someone who has a proven track record of delivering impactful ecommerce results, let’s connect!

Experience

Ecoconsious | nextgen marketplace by amwoodo

2 roles

Sr. Manager - D2C

Promoted

Apr 2025Present · 11 mos · On-site

Ecommerce StrategyCollaborative Leadership

Associate Manager - Ecommerce

Dec 2024Apr 2025 · 4 mos · On-site

Ecommerce StrategyData-Driven Insights

Mallcom india ltd.

Sr. Ecommerce Strategist

Jul 2022Dec 2024 · 2 yrs 5 mos · Kolkata, West Bengal, India · On-site

Ecommerce StrategyData-Driven Insights

Blue tea

Ecommerce Strategist

Nov 2021Apr 2022 · 5 mos · Kolkata, West Bengal, India

Ecommerce StrategyBrand Development

Tablt pharmacy (acquired by zeno health)

2 roles

Executive - Digital Marketing

Dec 2019Nov 2021 · 1 yr 11 mos

Digital MarketingData-Driven Insights

Intern - Marketing

Jun 2019Dec 2019 · 6 mos

Education

West Bengal University of Technology, Kolkata

Master of Business Administration - MBA

Apr 2021Apr 2023

Techno India Institute of Technology

Bachelor of Business Administration - BBA

Jan 2017Jan 2020

Techno India Institute of Technology

Bachelor of Technology - BTech — Electrical and Electronics Engineering

Jan 2015Jan 2017

Bharatiya Vidya Bhavan's

Higher secondary — Science

Apr 2001Jan 2015

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