Jan 2022 – Feb 2022 · 1 mo · Mumbai, Maharashtra, India

Sep 2020 – Dec 2021 · 1 yr 3 mos

Jun 2018 – Sep 2020 · 2 yrs 3 mos

Jun 2017 – Jun 2018 · 1 yr

• Sales & Marketing

Aug 2016 – Oct 2016 · 2 mos · Mumbai, Maharashtra, India

• Project scope: Extending Saffola Masala Oats to Out-Of-Home (OOH) spaces through tie-ups with Online kitchens and Dispensers
• Piloted the product for market launch from New Product Development (NPD) & Innovation Cell at Marico
• Designed and implemented branding for Saffola Masala Oats based NPD
• Liaised with McCann & Madison to design Digital Marketing elements & plans to promote Saffola Fit Foodie tie-up with online kitchens
• Improved the integration processes to tie-up with Online Kitchens by ideating, automating & executing standardisation techniques

Feb 2016 – Mar 2016 · 1 mo · Nepal

• Project scope: To develop a marketing strategy to generate awareness regarding National Rural & Renewable Energy Program, Nepal
• Assessed the challenges of rural households to adopt electrification by conducting 7 FGD’s, market surveys & 143 personal interviews
• Conducted feasibility study for secondary income generation activities such as herbal processing, fruit juice, wine and jam production
• Identified steps to set-up “Weekly Markets”- Haat Bazaar to generate demand from local markets to sell off locally produced products
• Impact: Implemented a communication plan for 3 media dark villages by targeting radio and mobile phones as communication channel

May 2014 – Jun 2014 · 1 mo · Bharatpur Area, India

• 1. Analyzed working of 3 phase DC series motors, transformers, overhead pantograph
• 2. Learnt about procedures of energizing train, different relays used in Electrical Multiple Unit(EMU)
• 3. Analyzed difference between conventional locomotives and 3 phase locomotives

Dec 2013 – Jan 2014 · 1 mo · Keoladev National Park, Bharatpur

• Fully financed project under the aegis of WWF INDIA as a CSR initiative by Swarovski Elements, Austria
• Analyzed the feasibility of Bio-gas plants as a renewable source of energy by a structured methodology and studied its role in Energy Management in rural areas surrounding Keoladev National Park (Ghana)
• Studied the characteristics and determined existential causes for the success and failure of bio gas plants
• WWF and Govt. of Rajasthan collaboration with a similar structure to National Program of Bio-gas Development (NPBD) and National Bio-gas and Manure Management Program (NBMMP)

May 2013 – Jul 2013 · 2 mos · Ahmedabad Area, India

• 1. Selected under the summer internship program through CIIE, IIM Ahmedabad
• 2. Entrepreneurial venture market launch and Brand management
• 3. Conducted Market surveys to understand – competitor analysis, future growth areas
• 4. Prepared Product Marketing Material and identified new focus areas for targeted marketing

Jun 2012 – Jun 2012 · 0 mo · Bharatpur Area, India

• 1. Studied effectiveness of Microfinance in Rural India
• 2. Worked under the aegis of LUPIN Human Welfare & Research Foundation
• 3. District level project to study impact of microfinance on healthcare and welfare of consumers in rural areas
• 4. Conducted primary research (quantitative analysis)in 3 villages around Bharatpur, Rajasthan