Nikita B

Associate Product Manager

Bengaluru, Karnataka, India7 yrs 10 mos experience

Highly Stable

Key Highlights

Launched features increasing user engagement by 25%.
Established brand presence leading to 30% sales increase.
Improved production output by 28% through innovative solutions.

Stackforce AI infers this person is a Product Manager with expertise in Fintech and Brand Management.

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Skills

Core Skills

Product ManagementUser ExperienceBrand ManagementMarketing StrategyOperations ManagementCustomer Support

Other Skills

A/B TestingAgile & Waterfall MethodologiesAnalytic Problem SolvingAnalytical SkillsBrand Awareness & DevelopmentBusiness StrategyCommunicationCompetitive Analysis & Market ResearchContent ManagementCost-effectivenessCross-functional Team LeadershipCustomer Retention StrategiesData Analysis and ReportingDigital StrategyGo-to-Market Strategy

About

I'm a Product Manager with 1+ years of experience building user-focused products across fintech and consumer domains. I thrive in 0–1 environments and love solving real problems through scalable, measurable solutions. At The Binary Holdings, I launched high-impact features like a gamified loyalty program and quiz section that increased user engagement by 25% and boosted revenue by 15%. I’ve also worked on content strategies, analytics-driven retention flows, and managed UAT with cross-functional teams using tools like JIRA, Mixpanel and Figma. My journey has taken me from Meta's high-intensity support operations to leading product modules in early-stage startups. I enjoy bringing clarity to chaos, advocating for users, and building products that balance delight with business value. Outside of work, I enjoy storytelling, mentoring, and learning about products that drive purpose—not just metrics. Let’s connect if you're building something impactful!

Experience

The binary holdings

Product Associate

May 2023 – Aug 2024 · 1 yr 3 mos · Bengaluru, Karnataka, India · On-site

Driving grassroots value creation, tokenized utility and decentralised innovation at The Binary Holding
Closely working with product and UI & UX development team for enchasing smooth onboarding and user flow experience across different funnels.
Spearheaded cross-functional team to launch important product features to improve user engagement by increasing average views per user, and impressions.

Agile & Waterfall MethodologiesUser Experience (UX) OptimisationCross-functional Team LeadershipData Analysis and ReportingCustomer Retention StrategiesProject Management+2

Arcline

Product Branding Associate

Feb 2022 – Feb 2023 · 1 yr · Hyderabad, Telangana, India · On-site

Established a strong brand presence for a budding fan manufacturing company in the market.
Co-created campaigns and strategies to increase brand reach highlighting the key USPs and focused vernacular content.
Outlined an offline branding strategy to attract target audience (18% uptick)
Devised a plan for dealership campaigns to increase sales by 30%.
Lead website designing and packaging of all products.
Conducted market research and customer surveys to understand consumer requirement and identify current market trend.
Strategised and executed first ever national sales meet along with curating local and national media buzz with relevant PR.

Brand Awareness & DevelopmentCompetitive Analysis & Market ResearchSocial Media MarketingProject ImplementationBrand ManagementMarketing Strategy

Barmecha industries private limited

Proprietor

Feb 2018 – Nov 2021 · 3 yrs 9 mos · Hyderabad, Telangana, India · On-site

Expanded 40 years old established family business by managing end-to-end production of fans including optimising efficiency, quality control, and cost-effectiveness.
Implemented innovative solutions that resulted in a 28% increase in production output.
Conducted a comprehensive analysis of existing workflows, identifying bottlenecks, and introducing streamlined procedures.
Developed and implemented robust quality control measures, ensuring that products met or exceeded industry standards.
Streamlined inventory management systems to reduce costs of raw material and utilize improve product availability.
Liaised with clients for quality concerns & issue resolution, resulting in improvement of product satisfaction rate from 94% to 97%.

Quality ControlInventory ManagementCost-effectivenessOperations Management