Jul 2024 – Present · 1 yr 10 mos · Gurugram, Haryana, India · On-site

• ● Profiled HCPs using payer coverage, behavioral preferences, and co-location analyses to enhance targeting for a women's healthcare brand, contributing to 46% revenue growth. Evaluated salesforce effectiveness across promotional channels to improve ROI.
• ● Integrated new datasets and refined valuation models to identify and segment HCPs for a launch oncology drug in the US market, currently generating $41M in sales.
• ● Drove salesforce design across multiple brands, including portfolio sizing and indication prioritization, phased LoE downsizing, and large-scale alignment with 300+ territory redesigns and 400+ rep placements.
• ● Automated call planning by migrating Excel-based models to Python, reducing errors and cutting execution time by 60%.
• ● Built Python scripts for sales account discovery within geographic areas through geocoding, reducing manual effort and completion time by 75%.
• ○ Tools: Python. Power Bl. Microsoft Excel. Microsoft PowerPoint