Jessica Francis Kasprzak

Business Development Executive

Westlake, Ohio, United States23 yrs 2 mos experience
Most Likely To Switch

Key Highlights

  • 20+ years in global marketing leadership.
  • Expertise in experiential marketing for Fortune 100 brands.
  • Proven track record in driving revenue through events.
Stackforce AI infers this person is a Marketing Executive with expertise in B2B SaaS and experiential marketing.

Contact

Skills

Core Skills

Event MarketingCorporate Communications

Other Skills

B2BBudgetsBusiness-to-Business (B2B)Event ManagementEvent PhotographyEvent PlanningField MarketingLeadershipManagementMarketingMarketing CommunicationsMarketing StrategyMedia RelationsPress ReleasesPublic Relations

About

I’m a marketing executive with 20+ years leading global events, field marketing, and experiential programs that drive pipeline, accelerate deals, and strengthen customer relationships. My work sits at the intersection of revenue, brand, and customer experience, and I focus on programs designed to shift revenue, strengthen relationships, and advance the business in meaningful ways.I’ve led large-scale initiatives for high-growth SaaS companies and Fortune 100 brands, owning multimillion-dollar portfolios, global teams, and the cross-functional alignment required to influence strategy and execution at scale.Things that matter to me:• Event and field marketing strategies tied directly to revenue and retention• Modern, efficient operations powered by AI, data, and strong workflow design• Clear leadership in fast-moving environments and scaling programs without losing quality• A holistic view of the ecosystem: proprietary flagships, roadshows, executive experiences, ABM and field motions, third-party sponsorships, internal events, and enablement• Bringing structure, creativity, and accountability to complex cross-functional workI create alignment between marketing and sales and turn strategic experiences into real, measurable results.

Experience

Outreach

Director of Global Events

Mar 2025Present · 1 yr

Sprout social, inc.

Director, Events

Jun 2022Mar 2025 · 2 yrs 9 mos

Ge current, a daintree company

Senior Manager, Global Events & Training

Sep 2018Aug 2021 · 2 yrs 11 mos · Cleveland/Akron, Ohio Area

Online tech

Events and Public Relations Manager

Sep 2014Sep 2016 · 2 yrs · Ann Arbor, MI

Oracle | toa technologies

Marketing and Events Manager

Aug 2013Sep 2014 · 1 yr 1 mo · Cleveland, Ohio

Meister media worldwide

Events Manager

Apr 2011Aug 2012 · 1 yr 4 mos · Willoughby, Ohio

Jfk communications, llc

Principal

Jan 2009Present · 17 yrs 2 mos · Cleveland, Ohio

  • Bespoke agency focusing on experiential marketing and communications consulting.
  • Specialties include event production, event marketing, onsite management, program management, corporate communications, media relations, public relations, social management and marketing communications. Former and current clients include Volkwagen Motorsports of America, WebMD & Medscape Live, Corti AI, TXG, Genomenon, Crowdshare, ObjectSpectrum, multiple NYT best-selling authors and other clients in bio-tech, martech, AI, machine learning, automotive, media and big pharma.
event productionevent marketingonsite managementprogram managementcorporate communicationsmedia relations+3

Volkswagen motorsport, arciero miller racing

Event Manager/PR Consultant

Jul 2007Jan 2011 · 3 yrs 6 mos

Jdrf

Special Events Coordinator

Jan 2006Jun 2007 · 1 yr 5 mos

Big brothers big sisters

Partnership Development Coordinator

Jan 2005Jun 2006 · 1 yr 5 mos

Painesville area chamber of commerce

Assistant Director

Jan 2003Jan 2005 · 2 yrs

Education

Kent State University

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