JULIAN (Juls) ROCHOLL — Co-Founder

🧠 As a Behavioral Designer, I share insights on how to get unstuck, build effective habits, and achieve goals using psychology. 💎 My day-to-day job is building gamified, psychology-driven health apps that apply these principles. What I do: → Build gamified health apps using behavioral design, environmental design, habit formation principles → Share psychological frameworks that help people get unstuck and achieve their goals My story (the short version): I studied Exercise and Nutritional Sciences — yet it took me 10+ years to reach my fitness goals. I had the knowledge. I set goals. I put in the effort. I always started strong… then failed. Again and again. Meanwhile, I was building software for Fortune 500 companies. I could solve complex technical problems — but I couldn't solve my own. Then I discovered behavioral psychology. I learned: I wasn't failing because I lacked motivation. I was trying to change my behavior in an environment working against me. The solution? Stop pushing harder — design smarter. → I redesigned my environments to work for me, not against me → I built systems that make habit formation easy and automatic → I applied engagement design and gamification to maintain behaviors It works. Now I push less, stress less, and find it much easier to reach my goals. This realization transformed how I approach business and build products. Technology and force of will aren't enough. To help people achieve their goals, we need to master human behavior — what motivates us and holds us back. 🎯 My mission: Help you use behavioral design to get unstuck, build lasting habits, and achieve your health and life goals — through the apps I build and the insights I share. If this resonates with you, let's connect. 😊

Stackforce AI infers this person is a Behavioral Designer specializing in healthcare applications and gamification strategies.

Location: Frankfurt, Germany

Experience: 13 yrs 3 mos