Sanjoy Khan Choudhury

Product Marketing Manager

Guwahati, Assam, India4 yrs 11 mos experience

Most Likely To Switch

Key Highlights

Expert in crafting compelling brand narratives.
Proficient in digital marketing and SEO strategies.
Strong background in project management and business development.

Stackforce AI infers this person is a Digital Marketing Specialist with expertise in content strategy and brand development.

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Skills

Core Skills

Content StrategyDigital MarketingProject ManagementBusiness DevelopmentSalesEvent ManagementSocial Media MarketingCopywritingSocial MediaPublic SpeakingCampaign Management

Other Skills

Adobe PhotoshopBrand ActivationBrand ManagementCommunicationContent DevelopmentContent ManagementContent marketing strategyCustomer ExperienceCustomer RetentionDirect SalesEmail MarketingEvent MarketingEvent PlanningGraphic DesignInfluencer Marketing

About

“Those who tell the stories rule the world.” As a child, I would listen to my grandmother narrate stories every night, which is how I developed my love for stories. As I grew, so did my appetite for stories; and that helped me develop a different habit—connecting with people. Every street hawker was my storyteller, narrating the story of their life. They all had a story to tell, and I would listen to them. Time has changed a lot, but stories are still an important part of my life. Carrying the same curiosity, I plunged into the corporate world after completing my MBA with a double major in Marketing and Human Resource. Today, I'm a Digital Marketing Specialist who channels that childhood fascination into helping brands tell their stories in a way that connects, resonates, and ultimately drives growth. Whether it's through SEO-optimized content, engaging social media campaigns, or data-driven growth strategies, I'm passionate about finding the unique narrative that sets each brand apart. Let's connect and explore how we can craft your brand's next chapter together.

Experience

Vantage circle

3 roles

Product Marketing Specialist

Apr 2025 – Present · 11 mos · Guwahati, Assam, India

Digital Marketing Specialist

Apr 2024 – Mar 2025 · 11 mos · Guwahati, Assam, India

Content Marketing Specialist

Nov 2022 – Mar 2024 · 1 yr 4 mos · Guwahati, Assam, India

As a Content Marketing Specialist, my responsibilities include
Creating and delivering content strategies that align with business objectives and brand guidelines
Conducting competitor research and analysis
Optimizing content for search engines
Copywriting for multiple platforms
Collaborating with cross-functional teams such as tech, product, and graphics to maximize content effectiveness.
Social media Strategy and management

Keyword ResearchSEO CopywritingCopywritingSocial Media MarketingDigital MarketingSearch Engine Optimization (SEO)+1

Nedfi

Junior Consultant

Aug 2022 – Nov 2022 · 3 mos · Guwahati, Assam, India

Responsibilities included:
Coordination between Client, Subject Matter Expert and Supplier
Conducting market research and execution of reports
Budgeting and scheduling project activities
Strategize and execute brand development activities for Clients

Project ManagementBusiness DevelopmentMarketing StrategyBrand ActivationMicrosoft ExcelNegotiation+2

Asian paints

Territory Sales Officer

May 2022 – Jul 2022 · 2 mos · Guwahati, Assam, India

Worked in the upcountry Market of Assam, covering Lower Assam, managing sales at B2B level in diverse product portfolios ranging from Decorative paint segment, Waterproofing, Wood Finish, Adhesive and ancillary.
Crafting and executing sales strategy at dealer and influencer level to achieve Sales quotas and Dealer Growth.
Managing and handling contractors, support sales teams, and other influencers at the assigned geography.
Expanding Dealer network in assigned geography by converting crucial competition dealers and Hardware retail units by market Research and retail audit.
Work with Cross-Functional verticals in key areas of Project sales, Commercial, and services to deliver higher ROI.
Organizing and managing Shop meets, influencer meets and other promotional events for new product seeding in Assigned geography.

Business DevelopmentMarketing StrategySales OperationsNegotiationStrategyMarket Research+4

Future group india

Management Intern

Oct 2021 – Nov 2021 · 1 mo · Guwahati, Assam, India

Developing campaign ideas and marketing strategies to boost client awareness of the Big Bazaar App.
Drive growth in customer club memberships by Strategy building and execution.
Assist in Customer Relations Building strategies by executing assigned tasks through different Channels.