Nilay Jayswal — Founder
I help tech-enabled and digital-first companies scale profitably by bridging strategy with execution across growth, performance marketing, and demand generation. As a fractional partner, I work hands-on with founding teams to build and optimise multi-channel acquisition engines, integrating paid media, analytics, automation, and full-funnel GTM strategies. With over 5 years of experience in the B2B and B2C spaces, I’ve driven outcomes such as 16x pipeline growth, 10x organic traffic, and over 50% CPL/CAC improvements across global markets. I co-own outcomes, aligning closely with revenue goals and business impact.
Stackforce AI infers this person is a Growth Marketing Expert with a strong focus on SaaS and digital marketing strategies.
Location: Kuala Lumpur, Federal Territory, Malaysia
Experience: 7 yrs 7 mos
Skills
- Digital Marketing
- Performance Marketing
- Marketing Analytics
- Outbound Marketing
- Content Marketing
- Lead Generation
- Marketing Automation
- Search Engine Optimization (seo)
- Market Research
- Backend Development
Career Highlights
- Achieved 16x pipeline growth and 10x organic traffic.
- Expert in multi-channel acquisition strategies.
- Proven track record in reducing CPL and CAC.
Work Experience
Google for Startups
Mentor (7 mos)
ads.expert
Founder (8 mos)
OPLOG
Growth Marketing Lead (11 mos)
GrowthMentor
Mentor (1 yr 1 mo)
respond.io
Growth Marketing Manager (1 yr 4 mos)
NextBillion.ai
Growth Marketer (1 yr)
Neverinstall
Growth Marketer (11 mos)
100ms
Growth Marketer (11 mos)
SentiSum
Growth Marketer (2 mos)
Zuv Foundation
Co-Founder (4 yrs 5 mos)
Pidilite Industries Limited
Sales And Marketing (2 mos)
CodeBinary Initiatives
Co-Founder (1 yr 1 mo)
Kiranam Technologies Inc.
Software Developer (3 mos)
Online Visas
Software Engineer (9 mos)
Junior Application Developer (2 mos)
The American University in Cairo
Web Developer (2 mos)
Education
Master of Business Administration - MBA at Indian Institute of Management, Kozhikode
Bachelor of Technology (B.Tech.) at Shri Mata Vaishno Devi University