Ayush Srivastava

Digital Marketing Specialist

Gurugram, Haryana, India7 yrs 4 mos experience

Highly Stable

Key Highlights

Proven performer in digital marketing strategies.
Expertise in lead generation and project management.
Passionate about continuous learning in marketing.

Stackforce AI infers this person is a Growth Marketing Specialist with a strong focus on B2B and B2C digital marketing.

Contact

Skills

Core Skills

Digital MarketingProject ManagementTechnical Support

Other Skills

B2B MarketingBusiness AnalyticsC (Programming Language)C++CopywritingCritical thinkingCustomer handlingEvent ManagementGoogle AdsGoogle AnalyticsJavaKPI DashboardsLead GenerationLead ManagementLinkedIn Campaign Manager

About

I am an 'Engineer' turned Marketer who is now trying to bloom into a Growth & Performance marketing role. 🚀 🎯 As a marketing professional, my goal is to become the authority in online marketing. I understand that digital marketing is a constantly evolving field, and I am passionate about staying up to date with the latest developments in the market. My focus is on working with tools to create outstanding digital experiences that engage, inform, and convert customers. Experience in B2C & B2B technology marketing, lead generation with expertise in paid ads & social media branding. ⚡I am a proven performer who moves from vision to strategy. At various miles in my career, I was appreciated for my analysis, generating leads, project management, market research, strategy building, and quick turnarounds. Strengths: - Quick Learner- there's always one more thing to learn!💡 - Problem Solver - make excuses or make a difference - Never give up - may have a skill issue but never a will issue 💪 - Interpersonal skills - Listen, Learn, Grow - Meme Enthusiast - connect with me at your own risk 🤯 Skills I am working on these days: - Mindfulness - Effective People Management techniques Talk to me about: - Marketing / Business Challenges - Best treks & hiking spots in India - Travelopedia ✈️ - Latest shows to binge - Football Leagues ⚽ - Literally anything 😜

Experience

Closeloop technologies

Marketing Manager

Feb 2024 – Present · 2 yrs 1 mo · Chandigarh, India · On-site

Altudo

4 roles

Growth Marketing Manager

Apr 2023 – Feb 2024 · 10 mos

Senior Associate Digital Marketing

Jan 2021 – Jun 2023 · 2 yrs 5 mos

Working closely with the leadership at Altudo helped me explore and participate in all the marketing initiatives and eventually transformed me into a T-Shaped Marketer.
This role requires me to strategize and execute creative solutions to spread awareness about Altudo and build a healthy sales pipeline.
1. Brainstorm new and creative growth strategies
2. Planning digital marketing campaigns, including web, SEO/SEM, email, social media, and display advertising
3. Maintaining our social media presence across all digital channels
4. Measuring and reporting on the performance of all digital marketing campaigns
5. Collaborate with internal teams to create landing pages and optimize the user experience
6. Analyze and evaluate end-to-end customer experience across multiple channels and customer touchpoints
Other: Webinar Marketing. Partner Marketing, Event Management, Copywriting (Beginner)

Webinar MarketingPartner MarketingEvent ManagementCopywritingDigital MarketingProject Management

Marketing Project Manager

Promoted

Jan 2020 – Dec 2020 · 11 mos

When I joined the Altudo marketing team, it was a small team that was having a hard time managing the company-wide marketing expectations.
I was aligned with this team to help them prioritize, plan and execute within the defined timeline.
1. Chalked out Roles & Responsibility Matrix for the team
2. Aggressive Hiring Campaigns
3. Created and Managed the Marketing Project Plan as well as Quarterly OKRs
4. Started coordinating with all external stakeholders & vendors to help out the team
5. Lead Distribution, Management, Reporting & CRM Dashboards
6. Quarterly Marketing Presentations
7. Quarterly Content Plan
This helped us 2X the MQL number, the team members had clarity on their responsibilities, the task completion rate drastically increased, new team members joined, new processes were documented, and the overall morale and productivity of the team were boosted.

Executive Assistant To Chief Executive Officer

Oct 2019 – Mar 2020 · 5 mos

Working at the CEO's office gave me an all-around understanding of how an IT company functions, how each part fits in, from marketing to sales to delivery, and how a CEO thinks and manages all the teams.
1. I got to do a little bit of everything
2. Coordinate executive communications, including taking calls, responding to emails, and interfacing with clients
3. Schedule meetings and appointments and manage travel itineraries
4. Tracking & Reporting all the Business KPIs and Functional OKRs.
5. All the admin responsibilities
6. Closely worked with the HR team
I learnt a lot while working alongside Rahul, not only about business but also about life.

Growthx

GrowthX Fellow

Apr 2022 – Present · 3 yrs 11 mos

Concentrix

Technical Support Engineer

Oct 2018 – Oct 2019 · 1 yr · Gurugram, Haryana, India

Microsoft UnR Team - Support products included the Windows Operating System, Microsoft Office Suite, Bing, Outlook, Xbox, etc.
Communication skills: Trained to communicate and resolve issues of customers from Australia, New Zealand & USA.
Skills Developed: Customer handling, Critical thinking & problem solving, Troubleshooting, Professional Writing

Customer handlingCritical thinkingProblem solvingTroubleshootingProfessional WritingTechnical Support