Oct 2024 – Jun 2025 · 8 mos · Gurugram, Haryana, India

• Leading content strategy and execution for Airblack’s app, I built scalable content operations, ensuring consistency which builds revenue.
• Key highlights:
• Scaled content production to 40+ videos/month, managing everything from scripting to delivery.
• Delivered high-performance Meta ad campaigns weekly, driving measurable business results.
• Managed end-to-end content processes, ensuring timely, high-quality output at scale.
• Cultivated a strong network of freelance creators and editors, collaborating daily to drive content excellence.
• I focus on building efficient content systems, delivering results-driven ads, and maintaining a robust network to scale operations.

Aug 2022 – Jan 2024 · 1 yr 5 mos

• Successfully established & maintained thriving Discord & WhatsApp communities, fostering strong customer relationships (maintained a 3-5% engagement rate).
• Achieved a 10% increase in conversions through workshop-led interpersonal relationship building.
• Implemented result-oriented email marketing campaigns that significantly improved open rates (from 13% to 21%).
• Executed an Ambassador Program, expanding brand awareness and tapping into new markets by collaborating with colleges across India.
• Introduced and facilitated monthly discussions between customers & Founder with AMA sessions, enhancing brand goodwill.

Jul 2022 – Jul 2022 · 0 mo · Remote

• Achieved more than 1M views on the videos with my scripts
• I researched and wrote script for highest viewed video on YouTube Channel of Groww Plus, now renamed as Campus Core.

Jun 2022 – Dec 2022 · 6 mos

Aug 2020 – Jun 2022 · 1 yr 10 mos · India

• Scaled Facebook community from 3K to 12K members in 6 months.
• Launched and successfully monetised the pan India Online Workshop Channel | 60+ Workshops | 3+ Offline Events.
• Scaled Instagram from 100K to 180K in 10 months.
• Orchestrated and executed highly successful social media campaigns, including video shoots, resulting in increased brand visibility and engagement.
• Leveraged negotiation skills to close deals with influencers on a global scale, further enhancing brand reach and recognition.

May 2019 – Jul 2020 · 1 yr 2 mos · On-site

• 1. Oversaw website operations and blog administration with a focus on SEO optimization
• 2. Executed offline events and managed day-to-day operations

May 2018 – Dec 2018 · 7 mos · Mumbai Area, India

Sep 2017 – Mar 2018 · 6 mos · Mumbai

• ShortReelz is an organisation which works as interlink between Filmmakers and Film Festivals.
• Performed marketing aspects for the company, online & offline
• Planned and executed Film Screening event for the company
• Made sales pitches
• Looked after all admin and operation work