Rajashree Bhat

Director of Engineering

San Francisco, California, United States7 yrs 6 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Expert in data-driven marketing strategies.
Proven track record in growth hacking.
Strong leadership in managing cross-functional teams.

Stackforce AI infers this person is a Data-Driven Marketing Expert with a focus on EdTech and Growth Strategies.

Contact

urajashreebhat@gmail.com LinkedIn

Skills

Core Skills

Data-driven MarketingGrowth Hacking

Other Skills

Agile MethodologiesContent ManagementContent MarketingCustomer ServiceData AnalysisDigital MarketingGo-to-Market StrategyHTMLLead GenerationLeadershipMarket StudyMarketingMicrosoft ExcelMicrosoft OfficeMicrosoft Word

About

Skilled in Data-Driven Marketing, Growth Hacking, and Data Analysis. Strong marketing professional with a Bachelor of Engineering (BEng) focused on Computer Science from NMAMIT Nitte.

Experience

Hevo data

3 roles

Director - GTM & RevOps

Promoted

Jan 2025 – Present · 1 yr 2 mos

Associate Director - New Initiatives

Jun 2023 – Feb 2025 · 1 yr 8 mos

Associate Director - Growth

Jun 2022 – Aug 2023 · 1 yr 2 mos

Chalkstreet

2 roles

Senior Category Manager

Jun 2015 – Feb 2018 · 2 yrs 8 mos

Category Manager - Technology and Business courses
Performing market study and developing a go-to-market strategy for Technology and Business related courses
Nurturing subject matter experts to develop high-quality content on the platform
Devising data-driven digital marketing strategies to market the courses to the right target audience
Adapting several tactical, growth hacks to generate much-needed traction to the platform from buyers
Establishing strong process along the entire value chain for seamless workflow between geographically distributed teams
Hiring candidates into different roles, ranging from technology, content development, marketing

Data-Driven MarketingGrowth Hacking

Product Architect

Jun 2014 – Jun 2015 · 1 yr

Developed low fidelity wireframes and use-case flow for the website
Institutionalized a strong process-oriented approach towards content creation and development. Seminal in improving the overall throughput of the studio