Jun 2020 – Dec 2021 · 1 yr 6 mos

• After having built and led the team for the last 2 years, I am now shifting my focus on new business streams, game publishing, sales, strategic partnerships, strategy, M&A and fund raising.
• We are building an aggressive publishing pipeline focused on hyper and hybrid casual games.

Jul 2018 – May 2020 · 1 yr 10 mos

• I incubated Storms within Singtel and led it through 2 financing rounds within a year.
• We built from scratch a team of industry veterans and got our product ready for launch.
• Storms is now a joint venture with 2 other major Asian telecommunication groups: SK Telecom and AIS.

Jul 2018 – Jun 2020 · 1 yr 11 mos · Singapore

• Helping Singtel, the world's second telco group in terms of number of users, embark in our journey to better serve the 250m gamers among our 700 million customers globally.
• I am building and leading the gaming and digital entertainment teams, with a specific focus on cloud gaming, publishing and distribution.
• I am also helping the group build up PVP, our esports brand, in the region www.pvpesports.gg .

Sep 2015 – Sep 2018 · 3 yrs · Singapore

• Created and grew the Riot Games office in Singapore and Malaysia.
• Led esports development for South-East Asia excluding Vietnam.

Jun 2014 – Sep 2015 · 1 yr 3 mos

• Coordinates and structures all Business Intelligence, Analytics, Big data, Playtests and Customer Insights initiatives, including branding and marketing strategy construction across two studios (Singapore and Chengdu).
• Credited titles include: Skulls and Bones, Assassin's Creed Rogue, Assassin's Creed Unity, Assassin's Creed Syndicate, Ghost Recon Phantoms, Monkey King (mobile), Might and Magic Duel of Champions, Scrabble and Hasbro Games Portal, Boggle, The Division, Rabbids, and unannounced titles.

Jul 2013 – Jun 2014 · 11 mos

• In charge of player acquisition and all marketing actions for the worldwide release of Ghost Recon Phantoms, in April 2014.
• Led the online and offline acquisition strategy definition and execution for the game.
• 2 days after launch, the game became the #3 most played free-to-play game on Steam after DOTA2 and Team Fortress 2.
• The traffic on the website increased to half a million unique visitors daily, which is equivalent to cnn.com in the US. This does not include Steam traffic.
• User acquisition: In 3 month after taking my functions, I increased the player base by 1 million (+25%) at constant geographical perimeter and with a smaller budget.
• Funnel optimization: By working on the acquisition funnel, I increased the activation rate from 50% to 90%
• Publishing expertise includes: SEO, SEM, display, affiliation, retargeting, revenue share partnerships online and offline, etail, retail, CRM Customer support, lifecycle management, press and communication, branding
• Dotted-line management of a 10 people team across 3 continents

Sep 2012 – Jul 2013 · 10 mos · Singapore

Jan 2012 – Jul 2012 · 6 mos · Paris

• Accompanied the IT direction of the French Railway Management company (Réseau Ferré de France) in the transition of its subcontracting strategy to service centers (budget of €500m annually, 90% of staff under external contract)
• Successfully redefined the international expansion and traffic acquisition strategy of a French B2C start-up, unlocking Series A financing (including 500 Startups)

Jan 2010 – Apr 2011 · 1 yr 3 mos · Paris Area, France

• Executive producter of "La Chanson Du Dimanche - la série" .
• 27 x 26' TV Series for CANAL+
• Budget €2M.

Dec 2007 – Jan 2012 · 4 yrs 1 mo · Paris Area, France

• GENERAL MANAGEMENT
• Founded the company and built a pipeline of film projects
• Managed the P&L of the company and of all film projects on budgets ranging from €100K to €6M
• Generated over €10M of cumulative production revenues in 4 years
• Successfully sold the projects pipeline of the company before shutting it down in 2011
• PROJECT MANAGEMENT
• Developed, sold and produced 49 TV series episodes, documentaries and short films aired on more than 10 national and international TV channels (Canal+, Comédie!, National Geographic, RTBF, TSR, etc.)
• Produced more than 20 corporate films and ads for private and public clients (L’Oréal, Guerlain, Dior, Abbott, Ministry of Defense, etc.)
• Managed the organization and delivery of all film projects, from script-writing to delivery of end footage
• Recruited, negotiated salaries and supervised teams of technicians and artists (up to 120 people per project)
• BUSINESS DEVELOPMENT AND NEGOTIATION
• Closed local and international coproduction and sale deals with major broadcasters and studios (Belgium, USA, Luxembourg, UK, Congo, Switzerland, Italy, Canada)
• Negotiated product placement deals on TV series
• Negotiated contracts with A-list stars (Asia Argento, Victoria Abril, Riccardo Scamarccio, Mathieu Amalric, etc.)

Sep 2005 – Dec 2007 · 2 yrs 3 mos · Paris Area, France

• Co-founded CDC FAST, a subsidiary of Caisse des Dépôts (French financial institution) dedicated to
• the modernization of European administrations through the implementation of secured digital services.
• Raised €20M of seed financing from Caisse des Dépôts in 2005.
• CDC FAST was acquired by DOCAPOST in 2016.
• PROJECT MANAGEMENT
• Designed and implemented a national social welfare digitization toolkit to achieve €200M annual cost savings, currently deployed in most French departments
• Advocated, secured financing and led the FAST eTEN project financed by the European Commission and 7 countries, aimed at implementing a secured data exchange platform across Europe (www.eu-fasteten.eu, total budget of €9M)
• Initiated, designed and coordinated with the CTO and the IT team the development of all the new products
• Managed a team of 2 experienced business developers
• BUSINESS DEVELOPMENT
• Sold a FAST secured exchange platform to the Moroccan Ministry of Interior (€7M budget over 5 years) and to the local authorities of French Guyana (€1M)
• Hold 10+ conferences on the topic of public sector modernization (Poland, UK, Belgium, Spain, France)
• Served as representative of Caisse des Dépôts Group within the CFONB (French committee for banking normalization) on the topic of contactless payment

Feb 2004 – Feb 2006 · 2 yrs

• Led teams at over 15 government organizations on projects focused on digitization of administrative procedures
• Wrote commercial proposals and led business presentations achieving over €250K in sales
• Held project management roles and managed teams of junior consultants

Jan 2004 – Dec 2007 · 3 yrs 11 mos · Paris Area, France

• Produced 6 short films and documentaries
• Pioneered internet crowdfunding in 2004 with the production of the film “Demain la Veille”, for which $50K were raised online in 2 weeks
• Produced 10+ feature films websites and making of videos
• Won 45 awards in international film festivals for short films and documentaries produced

Apr 2003 – Dec 2003 · 8 mos

• Redefined the marketing strategy of the leading software editor
• Redefined the incentive system of a franchise network of a major insurance company
• Built a sales forecasting model and a marketing budget allocation tool for an American apparel company

May 2002 – Dec 2002 · 7 mos

• Part-time internship about quality processes.