Souvick Nandi

Digital Marketing Specialist

Kolkata, West Bengal, India7 yrs 1 mo experience
Highly Stable

Key Highlights

  • Expert in crafting effective SEO strategies.
  • Proficient in both on-page and off-page SEO techniques.
  • Strong communicator and collaborator with clients.
Stackforce AI infers this person is a Digital Marketing Specialist with a strong focus on SEO and e-commerce strategies.

Contact

Skills

Core Skills

Search Engine Optimization (seo)E-commerce SeoDigital Marketing

Other Skills

A/B testingAhrefsAnalytical SkillsApp Store OptimizationApp Store Optimization (ASO)Brand DevelopmentBrand ManagementBrand StrategyBranding & IdentityClient RelationsClient Relationship StrengtheningClient ServicesContent MarketingCorporate BrandingCustomer Relationship Management (CRM)

About

Seeking a career that is challenging and interesting, and lets me work on the leading areas of technology, a job that gives me opportunities to learn, innovate and enhance me skills and strengths in conjunction with company goals and objectives. A Job that gives me job satisfaction and self development and help me achieve personal as well as organization goals. Souvick Nandi is a highly skilled and experienced digital marketing executive, with a strong focus on search engine optimization (SEO). With several years of experience in the digital marketing industry, Souvick has become an expert in crafting effective SEO strategies that drive traffic and revenue for his clients. Throughout his career, Souvick has worked with a diverse range of businesses, from small startups to large multinational corporations. He has a keen eye for detail and a deep understanding of the latest SEO trends and best practices. Souvick is known for his ability to think creatively and outside the box, finding innovative solutions to complex SEO challenges. Souvick is passionate about helping businesses grow and succeed in the digital landscape. He understands that SEO is a crucial component of any successful digital marketing strategy, and he works tirelessly to ensure that his clients' websites rank highly in search engine results pages (SERPs). He is constantly testing and refining his techniques to ensure that he stays ahead of the curve and delivers the best possible results for his clients. In addition to his SEO expertise, Souvick is a skilled communicator and collaborator. He works closely with his clients to understand their unique needs and goals, and he develops customized strategies that are tailored to their specific requirements. He is always happy to answer questions and provide guidance, and he takes great pride in building strong, long-term relationships with his clients. Overall, Souvick Nandi is a highly respected digital marketing executive who is widely regarded as one of the top SEO experts in the industry. His expertise, dedication, and passion for helping businesses succeed make him an invaluable asset to any organization looking to improve its online visibility and drive more traffic to its website.

Experience

Webskitters technology solutions private limited

Search Engine Optimization Executive

Mar 2024Present · 2 yrs · Kolkata, West Bengal, India · On-site

Thatware llp

Search Engine Optimization Executive

Jul 2022Mar 2024 · 1 yr 8 mos · Howrah, West Bengal, India · On-site

  • Proficient in on-page SEO optimization including keyword research, content optimization, meta tags, and URL structuring.
  • Experienced in off-page SEO techniques such as link building, outreach to enhance website authority and visibility.
  • Specialized in local SEO strategies, optimizing business listings, and managing local citations to improve local search rankings.
  • Expertise in e-commerce SEO, focusing on product optimization, category structuring, and user experience enhancements for optimal conversion rates.
  • In-depth knowledge of Google Search Console and Google Analytics for performance monitoring, reporting, and insights generation.
  • Proficient in utilizing SEO tools like SEMrush, SE Ranking, and Screaming Frog for comprehensive website analysis, competitor research, and keyword tracking.
on-page SEO optimizationkeyword researchcontent optimizationmeta tagsURL structuringoff-page SEO techniques+13

Self-employed

Freelance Digital Marketer

Jan 2019Jun 2022 · 3 yrs 5 mos · Remote

  • As a digital marketing professional, I specialize in Search Engine Optimization (SEO), App Store Optimization (ASO), and digital advertising across Google and social media platforms. My focus is on driving measurable results, enhancing brand visibility, and optimizing user engagement.
  • In SEO, I cover technical SEO, content strategy, link building, local SEO, and e-commerce SEO. Using tools like Screaming Frog, SEMrush, SE Ranking, Moz, Ahrefs, and Ubersuggest, I conduct thorough keyword research, competitive analysis, and site audits to align strategies with the latest search engine algorithms.
  • My expertise in ASO involves optimizing app titles, descriptions, and keywords to boost visibility and downloads in app stores. I also excel in Google Ads and social media advertising, managing campaigns across platforms like Facebook, Instagram, LinkedIn, and Twitter. Through A/B testing and creative optimization, I maximize ROI and drive targeted traffic.
  • Online Reputation Management (ORM) is another key area, where I monitor and manage online reviews and brand mentions to maintain a positive brand image. For data analysis and performance tracking, I rely on tools like Google Analytics, Google Search Console, Google Looker Studio, Google Tag Manager, Microsoft Clarity, and Hotjar. These tools help me track KPIs, analyze user behavior, and make data-driven decisions.
  • In Local SEO and Google Business Profile Optimization, I improve local search visibility through citation building, review management, and local keyword optimization. I am committed to continuous learning and staying ahead of industry trends, helping businesses achieve sustainable growth and connect with their target audiences effectively.
Search Engine Optimization (SEO)App Store Optimization (ASO)digital advertisingtechnical SEOcontent strategylink building+21

Education

Swami Vivekanand Subharti University (SVSU), Meerut

Bachelor of Business Administration - BBA

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