A

Alekh Shah 👋🏻

Business Development Executive

Mumbai, India14 yrs 1 mo experience
Most Likely To SwitchAI Enabled

Key Highlights

  • Achieved 2260% organic traffic growth in Fintech.
  • Led SEO strategies for major brands like Amazon and Swiggy.
  • Expert in building high-performing SEO teams.
Stackforce AI infers this person is a Growth Marketer specializing in SEO strategies for SaaS and Fintech industries.

Contact

Skills

Core Skills

SeoProduct StrategyB2b MarketingLeadershipMarketing StrategySalesMachine Learning

Other Skills

ASOAhrefsArtificial Intelligence (AI)B2B Marketing StrategyContent MarketingContent StrategyConversion OptimizationCopywritingCross-functional Team LeadershipCustomer Lifecycle ManagementCustomer Relationship Management (CRM)Digital ActivationDigital MarketingE-commerce SEOEmail Marketing

About

Hey there 👋 I'm Alekh! I'm a Growth Marketer with 10+ years of experience helping brands scale their organic traffic, conversions, and revenue through SEO. It's more than just "Can you rank me page #1 on Google ?" - it's about consistency and sustainable brand awareness 🌍. it's important to create a consistent online presence so that potential customers are aware of your business. This means maintaining a high-quality website and content, as well as engaging with customers on other platforms. What I do (in a nutshell) 👇 ➡  Building brand awareness that turns into conversions in a long run ➡  SEO strategy and market research to offer your brand a competitive edge ➡  Identify and create content that is of interest to your audience ➡  Research your competition and develop content that is unique and offers value ➡  Funnel creation that will help you generate leads each month ➡  Content strategy that helps grow organic traffic by 100%, 200%, and even 700%+...  ➡ SEO consultation with enterprise businesses to help them focus budget + resources on an opportunity & to ensure your site is optimized for search ➡ Audience look-like content creation to provide a steady flow Who have I worked with? 🎈 I've been lucky enough to work with some fantastic brands. Here are just a few: Media.net, Amazon, DoubtNut, Niyo, Swiggy and many more...

Experience

Browserstack

Global Lead SEO (Search, AI) - Organic Growth & Premium Acquisitions

Nov 2024Present · 1 yr 4 mos

  • BrowserStack is the world's leading software testing platform and helps companies like Microsoft, Twitter, Wells Fargo, Discovery, and Expedia deliver high quality software at speed by providing instant access to 3,000+ real mobile devices and browsers on its cloud platform. With over 50,000 global customers, BrowserStack is backed by marquee investors such as Accel, BOND, and Insight Partners and was recently valued at $4 billion.
  • → Responsible for Product Search TAM expansion Globally and Scaling Search Traffic, Driving new Growth Strategy
  • → Leading product search and organic positioning, messaging and GTM for BrowserStack's Products
  • Learn more about our exciting growth here: https://www.browserstack.com/growth
Product MarketingSEOContent StrategyB2B MarketingPay Per Click (PPC)Lead Generation+8

Media.net

Head of Search, AI (SEO) & Premium Acquisitions

Aug 2023Nov 2024 · 1 yr 3 mos · Dubai, United Arab Emirates

  • After Google, Media.net is the 2nd largest contextual advertising global brand, managing over 1B+ ad clicks annually for Fortune 500 companies (100B+ ad impressions per month). Our portfolio includes multiple tech offerings that support publishers, advertisers, and end users. By revenue, Media.net is the second-largest contextual advertising business worldwide.
  • Led the newly established organic business division (market size worth 151B+), diversifying the portfolio of the world's second-largest contextual advertising brand
  • Built and managed a high-performing team from the ground up, overseeing end-to-end operations and strategic resource allocation, responsible for audience, profitability, partnerships & team management
  • Identified and onboarded cost-effective SEO vendors, optimizing resource management and operational
  • efficiency
  • Focused on Growth strategy (mainly organic) and roadmap for new internet businesses – Drive User Acquisition (UA), monetization and Partnerships
  • Built and executed a meaningful brand roadmap by conducting primary and secondary research, as well as intensive competitive analyses
  • Worked closely with a team of 15+ frontend, backend, QA engineers and two designers to take the product on a 0-1 growth trajectory
Product MarketingLeadershipSEOContent StrategyMarketing StrategyGoogle Analytics+25

Brightonseo

Member

Apr 2022Jul 2024 · 2 yrs 3 mos · United Kingdom

Team LeadershipMarket ResearchOff-Page SEOSearch Engine Optimization (SEO)SEO AuditsSEO

Obbserv

2 roles

Leadership Team

Feb 2022Aug 2023 · 1 yr 6 mos

Product MarketingUser Experience (UX)SEOTeam LeadershipCross-functional Team LeadershipProduct Strategy+6

Growth Strategy - SEO Consultant

Oct 2021Feb 2022 · 4 mos

SEOContent StrategyTechnical SupportContent MarketingOff-Page SEOSaaS Marketing+2

Swiggy

Organic Growth - SEO, ASO & Premium Acquisitions

Jan 2022Aug 2023 · 1 yr 7 mos

SEOContent StrategyConversion OptimizationCross-functional Team LeadershipCustomer Lifecycle ManagementGo-to-Market Strategy+3

Niyo solutions inc.

SEO Manager - Organic Growth

Nov 2021Oct 2023 · 1 yr 11 mos

Product MarketingUser Experience (UX)SEOTeam LeadershipDigital MarketingCross-functional Team Leadership+12

Amazon

SEO Consultant & Premium Acquisitions

Oct 2021Aug 2023 · 1 yr 10 mos

Product MarketingSEOB2B MarketingProduct StrategyCustomer Lifecycle ManagementOff-Page SEO+1

Doubtnut

SEO Consultant

Sep 2021Mar 2023 · 1 yr 6 mos

Product MarketingProduct StrategyCustomer Lifecycle ManagementOff-Page SEOWeb AnalyticsSearch Engine Optimization (SEO)+1

Flyfin ai

Head of SEO - Organic Growth

Sep 2021Dec 2022 · 1 yr 3 mos · California, United States

  • Key Achievements: Fintech SaaS - US, UK, Canada
  • Organic Growth: Achieved a 2260% increase in organic traffic, resulting from a combination of meticulous keyword research, on-page optimizations, and off-page strategies.
  • Outranking Major Competitors: Surpassed industry-leading Fintech websites, such as TurboTax and relevant government platforms, by effectively implementing advanced SEO techniques.
  • Content Strategy: Developed a high-impact content strategy, focusing on addressing users' pain points, creating data-driven content, and optimizing for search intent.
  • Technical SEO: Collaborated with the web development team to optimize website performance, including improving site speed, implementing structured data, and addressing crawlability issues.
  • Link Building: Spearheaded a successful link-building campaign, generating high-quality backlinks from reputable sources in the Fintech industry.
Product MarketingSEOMarketing StrategyCustomer Lifecycle ManagementGo-to-Market StrategyOff-Page SEO+3

Awin global

Publisher

Apr 2020Nov 2021 · 1 yr 7 mos · Berlin, Germany

SalesCustomer Lifecycle ManagementMarket ResearchOperations ManagementSearch Engine Optimization (SEO)

Ieee

Lead Researcher

Feb 2018Mar 2021 · 3 yrs 1 mo · United States

Machine LearningMarket ResearchArtificial Intelligence (AI)Search Engine Optimization (SEO)

Indianlegalsolution.com

Head of Growth Marketing

Jun 2017Nov 2022 · 5 yrs 5 mos

  • Lead individual team of analysts
  • Lead quality control for team
  • Point of contact for training questions
  • Assist with training
  • Perform keyword research in coordination
  • with client business objectives
  • Optimize existing content and uncover new
  • opportunities
  • Keep pace with SEO, search engine, industry
  • trends and developments
  • Monitor and administer web analytics
  • dashboards, reports, and key reporting tools
  • Track and evaluate search results and
  • search performance across the major search
  • channels
  • Communicate to team and management on
  • project development and results
  • Work closely with other team members to
  • meet client goals
Product MarketingUser Experience (UX)SEOMarketingDigital MarketingSearch Engine Marketing (SEM)+1

Google search community

Product Expert

Feb 2017May 2024 · 7 yrs 3 mos

Google Search ConsoleGoogle AnalyticsCustomer Relationship Management (CRM)Digital ActivationSearch Engine Optimization (SEO)Product Evolution+1

Confidential

SEO Consultant

Feb 2017Apr 2023 · 6 yrs 2 mos

  • Organic Growth: Achieved a combined growth of 50X in organic traffic (for all the brands), resulting from a combination of adavanced keyword research, on-page optimizations, and off-page strategies.
  • Outranking Major Competitors: Surpassed industry-leading B2B SaaS brands.
  • Content Strategy: Developed a high-impact content strategy, focusing on addressing users' pain points, creating data-driven content, and optimizing for search intent.
  • Technical SEO: Collaborated with the web development team to optimize website performance, including improving site speed, implementing structured data, and addressing crawlability issues.
  • Link Building: Spearheaded a successful link-building campaign, generating high-quality backlinks from reputable sources in the B2B SaaS industry.
User Experience (UX)SEOTeam LeadershipProduct StrategyMarket ResearchOff-Page SEO+2

Google

Group Publisher

Apr 2014Oct 2024 · 10 yrs 6 mos

Product MarketingSEOSEO CopywritingE-commerce SEOOff-Page SEOSearch Engine Optimization (SEO)+1

Google developers group

Growth & Strategy - GDG

Feb 2014Present · 12 yrs 1 mo · United States

Product MarketingSEOB2B MarketingEvent MarketingCross-functional Team LeadershipSales+3

Self employed

SEO Consultant

Mar 2012Feb 2024 · 11 yrs 11 mos

SEOContent StrategyGoogle AnalyticsKeyword ResearchConversion OptimizationLead Generation+9

Education

Maulana Abul Kalam Azad University of Technology, West Bengal (MAKAUT, WB)

Bachelor's degree — Information Technology

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