Vyomesh Yadav

Growth Manager

Chandigarh, India10 yrs 7 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • 5 years of diverse digital marketing experience.
  • Expertise in managing global marketing campaigns.
  • Proficient in data-driven marketing strategies.
Stackforce AI infers this person is a Digital Marketing Specialist with strong B2C expertise.

Contact

LinkedIn

Skills

Core Skills

Digital MarketingData Analysis

Other Skills

A/B TestingAdvertisingAffiliate MarketingAnalytical SkillsAnalyticsBing AdsContent MarketingConversion TrackingDVM 360Data StudioFacebook MarketingGoogle AdsGoogle AnalyticsGoogle Tag ManagerLeadership

About

5 years of diversified experience in the Digital Marketing domain with a thorough understanding of Paid channels, Social Media, Customer Engagement, Data Analysis. Execution, planning of digital marketing projects.

Experience

Zomato

3 roles

Growth Manager

Jun 2024 – Present · 1 yr 9 mos

Assistant Manager

Jul 2021 – Nov 2024 · 3 yrs 4 mos

Digital Marketing Specialist

May 2018 – Nov 2024 · 6 yrs 6 mos

  • Handling all the digital marketing platforms (Google, Facebook, DV360) & Affiliate channels
  • Ads optimization through Data studio based on the format of ad i.e(Background color, VO,
  • Offer, Callout, App Interface, etc).
  • Maintaining Zomato Gold campaigns at global level driving subscription sales and
  • renewals.
  • Planning & executing Google Search ads based on a regional level to target new &
  • returning users.
  • Planning with the global acquisition team to target users on App Store, Playstore, and
  • working data maintenance (Google Analytics, Appsflyer, etc).
  • Regular experimentation based on location targeting, user behavior, order frequency,
  • lapsed users, offer copies.
  • Online transactional fraud prevention by running an Awareness campaign for users.
Google AdsFacebook MarketingData StudioGoogle AnalyticsA/B TestingAdvertising+2

Bt

Digital Marketing Specialist

Nov 2015 – Feb 2017 · 1 yr 3 mos · Gurgaon, Haryana, India

  • Working in the Growth team of Digital Marketing
  • Managed different aspects of Google search like Keyword generation/Research, Bidding
  • strategies, Ad relevancy optimization, A/B testing techniques, Conversion tracking, etc.
Google AdsA/B TestingConversion TrackingDigital Marketing

Exl

Complaints Handler

Feb 2014 – Aug 2015 · 1 yr 6 mos

  • Working with UK clients to update their bills of utilities.
  • A resolve rate of 90% daily basis.

Education

IGCE

B.Tech

Jan 2009 – Jan 2013

Indo Global College of Engg. Abhipur

Bachelor of Engineering - BE

Jan 2009 – Jan 2013

Kendriya Vidyalaya

Jan 1995 – Jan 2007

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