Sritanshu Sinha

CEO

Bengaluru, Karnataka, India10 yrs 8 mos experience
AI Enabled

Key Highlights

  • Founder of a leading content agency.
  • Expert in personalized branding strategies.
  • Proven track record in diverse industries.
Stackforce AI infers this person is a versatile marketing strategist with expertise in content creation and brand management.

Contact

Skills

Core Skills

EntrepreneurshipNew Business DevelopmentMarketing StrategyBusiness StrategyGhostwritingWritingOperations ManagementProcess Improvement

Other Skills

AI tools for content creationAnalytical SkillsBlockchainBrandingBusiness DevelopmentContent MarketingDistributed Team ManagementMarket ResearchOperational ExcellenceOperational PlanningPeople ManagementProcess OptimizationSocial Media MarketingSupervisory SkillsTeam Building

About

In pursuit of becoming a master of being a jack of all trades. An inherent generalist. As a generalist with a passion for problem-solving, I have had the opportunity to work in diverse industries such as content marketing, tech leadership hiring, and cloud kitchens. With a proven track record of delivering high-quality results and managing cross-functional teams, I have consulted and delivered content to PR companies and end clients, designed workflow processes, and conceptualized service design blueprints. My experience in marketing strategy, brand management, and social media marketing has allowed me to build strong relationships with clients, understand their needs, and create solutions to exceed their expectations. Additionally, my leadership experience in content creation and marketing has helped me hone my communication and interpersonal skills, which I have leveraged to build communities and nurture relationships with stakeholders. Currently, I am the Founder of TheWriteSide, a leading content agency that offers customized solutions to help businesses achieve their content goals. Our services range from writing, editing, and social media management to content strategy. At TheWriteSide, we use best practices in positioning recommended by April Dunford to not only position the brand but also each individual employee. Our #MicroPR service focuses on personal branding for employees and teams, benefiting from a well-defined positioning strategy. We use personalized and targeted language to resonate with individual customers' needs and interests, with a focus on empathy, positioning, and psychology. Our segmentation approach helps identify the target audience's unique needs, allowing for more personalized and effective communication. Our ghostwriting service emphasizes storytelling to humanize the brand and make it relatable to the audience, building trust and inspiring action. We take a proactive approach to identifying clients' needs and goals, conducting thorough research into each industry, and staying up-to-date with the latest trends and best practices.

Experience

Newton school

PR and Content Manager

Dec 2024Present · 1 yr 3 mos · Greater Bengaluru Area · On-site

Newton school of technology

PR and Content Manager

Dec 2024Present · 1 yr 3 mos · Bengaluru, Karnataka, India · On-site

The write side

Chief Operations Officer

Feb 2023Dec 2024 · 1 yr 10 mos · Hybrid

  • TheWriteSide makes hyper-personalized content for a company and its employees. Our proprietary service of Micro PR is one of a kind that matches a person's individuality to the core brand message of a firm. Our other services; Coded Words and Shadow Writer is designed for both an independent executive and a company. Coded Words helps techies bring out the stories of their projects. Shadow writer is our ghostwriting service.

Worder

Founder

Jun 2021Mar 2023 · 1 yr 9 mos · India

  • An agency catering to leadership thought pieces and web content for crypto/blockchain companies
New Business DevelopmentEntrepreneurship

Purple quarter

2 roles

Head - Marketing and Communication

Promoted

Jun 2020Aug 2021 · 1 yr 2 mos

  • Even though the job was to lead Marketing and Communication, I was more of a generalist here, in charge of new product/service launches, communication audits, employee engagement, recruitment, and much more.
Business StrategyMarket ResearchMarketing StrategyProcess ImprovementBranding

Content Strategist

Sep 2019Jun 2020 · 9 mos

  • Started the job as a content specialist in charge of both internal and external communication.

Anzy global

Marketing and Communication Lead

Sep 2019May 2021 · 1 yr 8 mos · Bengaluru, Karnataka, India

  • In charge of internal and external communication. During my stay at the company, we did a rebranding exercise to make the company's appeal more global. Ran marketing campaigns, referral programs and various other promotional offers. Learned about the core business of recruitment and B2B sales/delivery.

Cointelegraph

Contributing Features Writer

Aug 2019Jan 2025 · 5 yrs 5 mos

  • https://cointelegraph.com/authors/sritanshu-sinha

Bitcoin exchange guide

Writer/Ghostwriter

Apr 2017Dec 2019 · 2 yrs 8 mos

  • This was my entry into decentralized work and freelance writing. Wrote about crypto news stories, scams, product reviews, and much more.
  • https://news.bitcoinexchangeguide.com/author/sritanshusinha/
Market ResearchBlockchainGhostwritingWriting

Jugnoo

Operations Manager

Aug 2015Apr 2017 · 1 yr 8 mos · Gurgaon, India

  • Jugnoo had ventured into a new vertical, Jugnoo Meals. It was one of the first Cloud Kitchen services in India. The company had already set up a model in Chandigarh and I was tasked to replicate the same kitchen and delivery model in NCR.
  • Three major components of the assignment:
  • 1. Find an optimum kitchen location for delivery, hire kitchen staff and manage kitchen operations.
  • 2. Setup packaging and dispatch processes.
  • 3. Coordinate with the Delivery team and report to Chandigarh HQ.
  • Managed a team of 5 kitchen staff, 3 operations staff, and a decentralized group of delivery executives.
  • Skills acquired:
  • 1. Leaning to work with blue-collar workers. There is a different management mindset that is required to work with the Kitchen and Delivery staff.
  • 2. Process optimization and replication
  • 3. Reporting
  • 4. Several other Zero to One skills.
  • https://www.business-standard.com/article/companies/jugnoo-forays-into-ncr-with-launch-in-gurgaon-115101300676_1.html
New Business DevelopmentProcess ImprovementPeople ManagementSupervisory SkillsOperations Management

Education

SRM IST Chennai

Bachelor's degree — Engineering

Jan 2009Jan 2013

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