P

Praveen Daga

VP of Marketing

Bengaluru, Karnataka, India18 yrs 5 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Catalyst for strategic growth in healthcare marketing
  • Recognized as one of the Best CMOs of India
  • Expert in aligning marketing strategies with organizational goals
Stackforce AI infers this person is a Marketing Executive with expertise in B2B healthcare and educational sectors.

Contact

Skills

Core Skills

International MarketingContent MarketingMarketing StrategyBusiness DevelopmentProduct ManagementSales StrategyMarketingProject ManagementCommunity EngagementEvent ManagementSales Management

Other Skills

Budget ManagementBudgetingBusiness AlliancesBusiness PlanningBusiness StrategyBusiness-to-Business (B2B)CanvaChannel PartnersChannel SalesConference ManagementConsultingCustomer Relationship Management (CRM)Distributed Team ManagementEducational TechnologyEmotional Intelligence

About

Steering the marketing helm at Innvolution Healthcare and IITPL, I've become a catalyst for strategic growth and brand positioning in the Indian and International markets. With a focus on content marketing, budgeting, and product adoption, my role involves orchestrating comprehensive marketing operations and nurturing pivotal media and community relationships. My journey has been marked by a commitment to aligning marketing strategies with organizational goals and empowering our team to conceptualize and execute innovative campaigns. The recognition as one of the Best CMOs of India speaks to our collective success in driving effective communication strategies and fostering strategic partnerships that amplify our reach and impact.

Experience

18 yrs 5 mos
Total Experience
2 yrs 5 mos
Average Tenure
6 yrs 10 mos
Current Experience

Innvolution healthcare private limited

2 roles

Head of Marketing

Jun 2019Present · 6 yrs 10 mos

International MarketingContent MarketingBudget ManagementGrowth StrategiesEmotional IntelligenceBusiness-to-Business (B2B)+4

Head Of Marketing

Jun 2019Present · 6 yrs 10 mos

  • Heading overall marketing operation for IITPL and IHPL for their Indian and International Markets.
  • Implementing marketing strategies that meet overall organizational goals
  • Assessing strategic partnership opportunities for marketing initiatives
  • Overseeing the marketing department’s projects
  • Liaising between the marketing department and upper leadership
  • Managing relationships with the media and the wider community
  • Creating a communication plan to be used across all marketing and PR
  • Evaluating the effectiveness of old marketing programs and the viability of new ones
  • Managing all the physical and virtual events
  • Driving complete communication Strategy and brand positioning.
International MarketingContent MarketingBudget ManagementGrowth StrategiesEmotional IntelligenceBusiness-to-Business (B2B)+5

Manumantra

Education Evanglist

Feb 2019Jan 2021 · 1 yr 11 mos · Bengaluru, Karnataka, India

  • Helping Manu-Mantra in setting up their training & Certification programs across India.
Business DevelopmentProduct ManagementConsultingGrowth StrategiesMarketingCanva+2

Iiba

Associate Director - Sales

Jan 2018Feb 2019 · 1 yr 1 mo · Bengaluru Area, India

  • Managing Sales and Marketing for IIBA Memberships (Corporate and Academic) and BA Certification programs across India in all the channels.
  • Developing effective sales strategy and Performing market analysis and segmentation for IIBA.
  • Establishing an effective sales process(es) including an efficient lead generation and prospect management processes.
  • Working with Colleges and Universities to include IIBA Foundation level in their course curriculum.
  • Developing high-quality marketing collaterals in collaboration with the IIBA® Corporate or Sales and Marketing teams.
  • Supporting the creation of and execute on the annual marketing strategy.
  • Oversee the management of the regional chapters, and the responsibility to support chapter growth and sustainability, and drive membership growth.
  • Creating local events and programs to drive member engagement and ensure regional profitability to meet annual targets.
  • Building sales channels by engaging EEP®s.
  • Collaborate with IIBA® corporate Leadership to ensure that sales and marketing remains in sync with the overall program.
  • Provide regular progress updates and reports customised to relevant stakeholders.
  • Manage stakeholder expectations, establish and maintain a consultative relationship with internal and external stakeholders.
International MarketingContent MarketingGrowth StrategiesBusiness-to-Business (B2B)CanvaBudgeting+3

Step-in forum

Community Architect

Sep 2015Jan 2018 · 2 yrs 4 mos · Bangalore, India

  • Evangelizing STeP-IN as a leading forum among QA, Engineering and Testing practitioners
  • Organizing and managing Software Testing events such as Summits, Theme conferences, events and focused events
  • Managing STeP-IN Forum’s social media platforms and responsible for professional and corporate memberships
  • Working towards creating a social platform for Community Platforms to improve membership base
  • Organizing CXO round table events, webinars and tech talks
  • Interacting with decision makers, marketing heads and other senior leaders for sponsorship
  • Develop quality content to articulate the benefits of STeP-IN Forum’s offerings to the testing & QA fraternity
International MarketingContent MarketingBudget ManagementGrowth StrategiesEmotional IntelligenceBusiness-to-Business (B2B)+5

School of applied learning in testing pvt. ltd.

Marketing and Sales Manager, India

Jul 2012Feb 2018 · 5 yrs 7 mos · Bengaluru, Karnataka, India

  • Working in Indian and South-East Asia region handling Pre- Sales, Marketing, Project Management, Vendor and Partner alliances.
  • Managing marketing and projects for School of Learning’s Training and Assessment programs in India as well as in International markets.
  • Possess in-depth knowledge of proposal preparation, bid management and collateral preparation
  • Built the market for company’s Training, Assessment and Performance Attunement services while ensuring profitability.
  • Lead generation for SALT’s product in India, Mexico, Israel and U.S.
  • Working closely with the sales team on proposals and pitches for business
  • Responsible for making marketing strategies & campaigns for School of Learning’s Performance Attunement products.
  • Strategizing the vision with senior management, creating the sales funnel and putting the framework.
  • Performed ongoing customer/market research, surveys and demographic profiling to identify and capitalize on unmet market needs.
  • Also, managing corporate communications for the company
International MarketingContent MarketingBudget ManagementGrowth StrategiesEmotional IntelligenceBusiness-to-Business (B2B)+6

Brilliant exam provider pvt. ltd.

V.P. Sales

Jun 2010Jul 2012 · 2 yrs 1 mo · Delhi NCR

  • Worked with various international boards such as ISTQB, BCS, iSQI, GASQ and provide certifications and support the delivery of IT qualifications programs countrywide for these boards.
  • Pre-sales support to sales team across India
  • Responsible for promotion of certifications like Business Analysis, Certified Agile Testing, Software Testing Intermediate and Green IT.
  • Driving marketing and sales through all three channels Corporate, Training Providers and Retail.
  • Accountable for appointing new training providers, assessors in India for these certifications and get the affiliation done by respective boards.
International MarketingBudget ManagementGrowth StrategiesBusiness-to-Business (B2B)BudgetingInterpersonal Skills+3

Cms info systems ltd

Sales Manager - North

Jul 2009Feb 2010 · 7 mos · Delhi

  • Handled stock planning, Bid Management, Supply Co-ordination, Payment Realization and coordination with Vendors and partners.
  • Promoted Apple, Sony, Datavideo, Harris Range of Products (Laptops, Desktops, Cameras, Mixers) in the assigned territory of North Zone
  • Also provided infrastructural solution in Broadcasting Industry.
  • Apple certified APPLE SALES PROFESSIONAL, the highest level of recognition in Apple Training.
  • Augmented the active partner base in North Zone for Apple and Sony products.
Interpersonal SkillsProduct Adoption

Brother international corporation

Territory Manager

Jul 2008Jan 2009 · 6 mos · Greater Delhi Area

Interpersonal SkillsChannel SalesSales ManagementMarketingBusiness DevelopmentNew Business Development

Redington india ltd

Area Sales Manager

Feb 2007Jul 2008 · 1 yr 5 mos · Greater Jaipur Area

  • Promotion of HP Peripheral Range of Products (Printers, Plotters, Scanners and Consumables) in the assigned territory of Rajasthan.
  • Handled stock planning, Bid Management, Supply Co-ordination, Payment Realization and coordination with Vendors and partners.
  • Accomplished a 25% business growth Quarter over Quarter.
  • Augmented the active partner base for all the products.
  • Handpicked for handling business for Udaipur Branch as a Branch Manager.
Interpersonal Skills

Education

Indian School of Business

Product Management

Aug 2022Nov 2022

IBS Mumbai

Master of Business Administration (MBA) — Marketing and Operation

Jan 2005Jan 2007

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