Jan 2019 – Present · 7 yrs 2 mos · New York City Metropolitan Area

• Led the Global supply chain for Taali
• o Raw Material Procurement in India and the US
• o Snack food manufacturing and processing in India and in the US
• o Export foods from India
• o Import food into the US (customs clearance, freight handling) specifically snack foods
• o Warehousing in the US (eastern and western sea board)
• o 3PL logistics management and SKU management
• Product development for new SKUs
• o Nutrition label analysis / comps with other foods in the category
• Retail Management AND sales for CPG and FMCG placement
• o Wholesale retail management with national retailers (e.g Wholefoods, Sprouts, Fairway market, Gelsons)
• o Worked closely with leading food distributors to ensure food delivery to buyers/ customers
• o Built out the Food service business with offices in California and NE USA
• In store Merchandising
• o Worked with national merchandisers to create Taali displays and marketing in store to keep velocities up
• CFO of Taali Inc
• Lead the company into Y combinator (world leading start up incubator)
• Worked with angels, venture capitalists and family offices to successfully fund raise for Taali
• Working capital Management
• Budget Management
• o Trade promotion management for Taali to Manage spend
• o In store demos and display set up
• o Moon shot marketing (e.g. NY FW, MTV)
• Profitability analysis
• o Individual store profitability analysis
• o Velocity analysis per store per SKU