Adit Kohli

Head of Design

Gurgaon, Haryana, India27 yrs 5 mos experience
Highly Stable

Key Highlights

  • Led UX design for a global leader in wellness software.
  • Transformed B2C marketplace into a thriving B2B platform.
  • Award-winning campaigns for prestigious brands.
Stackforce AI infers this person is a seasoned UX and Product Design leader in the SaaS and E-commerce industries.

Contact

Skills

Core Skills

User Experience (ux)Product DesignCreative Services

Other Skills

AdvertisingArt DirectionB2B SaaSB2B ServicesBanner AdsBusiness-to-Business (B2B)Creative DirectionCreative StrategyCreative TechnologyDesignDesign SystemDigital CampaignsDigital MarketingDigital StrategyDisplay Advertising

About

Since 2005, I have held design leadership roles at agencies, consulting firms and technology startups building everything from concept pitches to ready-to-ship products across various industries. I am as adept at leading global teams spanning multiple continents as I am at contributing hands-on in design, documentation or roadmap from ground up. Currently, I lead the UX Design team for the Core Business Unit at Zenoti, the global leader in cloud based software solution for salons, spas and the wellness industry. Zenoti's core product offering is being used by 12,000+ businesses in over 40 countries. Before joining Zenoti, I was the Head of Product Design at a NYC headquartered product incubator & technology marketing consulting firm that launched innovative B2B and B2C solutions for the restaurant and supermarkets industries, and at the same time partnered with a few early-stage startups to bring their vision to life. Prior to product design, I was at a digital consulting firm where I designed and led dozens of projects for large brands and startups alike in key verticals like retail, travel and publishing. I also spent many years running a large digital ad creative production studio, that collaborated with the world's most prestigious agencies, publishers and ad-tech companies to produce award winning rich media campaigns for the American and Japanese markets. Over the years, I have been fortunate to have some of my work awarded by institutions like Davey Awards, Global Mobile App Summit, W3 agency and even by Yahoo Japan for best digital campaign of the year for my work on Jaguar cars. However I truly believe I've learned way more from my failures, and the challenges I have encountered working with product startups in the last few years is the badge that I proudly wear with honor!

Experience

Zenoti

2 roles

Senior Director of UX Design

Promoted

Mar 2025Present · 1 yr · Hyderabad, Telangana, India

Director of UX Design

Mar 2022Apr 2025 · 3 yrs 1 mo · Hyderabad, Telangana, India

  • I lead the design practice of the wellness industry’s #1 platform globally that currently powers over 20,000 salons, spas, medspas and fitness studios in over 50 countries. As we take Zenoti to a new phase that focuses on delight, engagement & simplicity, my roles involves:
  • Overseeing the establishment and adoption of an advanced all new design system across all of our products and platform offerings
  • Mentoring a team of interaction designers, visual designers and user researchers towards building the next generation of B2B and B2B2C experiences
  • Creating an effective UX metrics system for tracking experience improvements and showing progress to stakeholders.
User Experience (UX)Design SystemMentoringUX MetricsProduct Design

Bravvura ventures

Head of Product Design

Apr 2017Mar 2022 · 4 yrs 11 mos · Gurgaon, India

  • Key Projects:
  • Project: Byte Ready (B2B SaaS Platform)
  • I led the design of the only one of its kind creative-technology platform that provides small restaurant owners a social media and marketing lifeline, so they can generate long term sustainable revenues with maximum efficiency at minimal cost.
  • Project: Shopper.Run (Consumer Ecommerce)
  • Shopper.Run is the only personalized shopping experience that connects consumers to trusted neighborhood stores and the people who understand their needs, to deliver fresh produce or groceries that are safe and suited for them and their family.
  • Project: Munch Ado (B2B Services)
  • I led a 50 member team spread across 4 continents into transformation of a failing B2C marketplace to a B2B offering that was successfully scaled to over 300 restaurant brands nationally, generating over $3 million annual revenue.
B2B SaaSCreative TechnologyEcommerceTeam LeadershipProduct DesignUser Experience (UX)

Ay digital

Director User Experience Design

Jan 2013Mar 2017 · 4 yrs 2 mos · New Delhi

  • Project: The Golfer (Luxury Online Magazine and Advertising) / 2016
  • As the first dedicated tourism portal for luxury, lifestyle and golf, I built an immersive platform that effectively blurred the lines between information and advertising. The highlight was a revolutionary marketing opportunity that merged custom, evergreen content with award winning custom ad units.
  • Project: Tommy Hilfiger E-commerce & ‘Magalog’ (Digital Catalog and Shopping) / 2015
  • I collaborated with Tommy’s IT & marketing team to design their mobile commerce experience as well as the first ever digital catalog, a revolutionary shopping experience to replace their print catalog.
  • Project: Miscellaneous (Online Retail) / 2014-2017
  • I pitched and led the delivery of a range of online retail experiences for young brands where the common theme was fostering the same level of emotional experience and elegance of brands' real-world stores.
User Experience DesignE-commerceDigital MarketingUser Experience (UX)Product Design

Advent matrix inc

Creative Director

Jan 2005Dec 2012 · 7 yrs 11 mos · New Delhi, Delhi

  • Utilizing a broad skillset spanning strategy, art direction, interactive design and motion design, I was instrumental in delivering hundreds of digital campaigns for global brands including Tommy Hilfiger, Tom Ford, Golfer, JC Penney, Thomson Reuters, Quicken Loans, Lending Tree amongst others. I also set up India’s first large sized creative services group that were the first in Asia to collaborate with World’s most prestigious ad agencies to translate their vision to digital medium in the form of compelling ads that went on to win a plethora of international awards and recognition.
Creative DirectionDigital CampaignsInteractive DesignCreative ServicesUser Experience (UX)

Cdg multimedia system private limited

Senior Web Designer

Jun 2001Jan 2005 · 3 yrs 7 mos · New Delhi, Delhi, India

  • Worked on design and marketing collateral for two DotComs

Nishan communications

Multimedia Designer

Mar 1998Dec 2000 · 2 yrs 9 mos · Gurugram, Haryana, India

  • Worked on all kinds of corporate brand collateral ranging from brochures, corporate films, corporate presentations and exhibition designs

Education

Delhi University

Bachelor in computer applications

Cambridge School, New Delhi

Jan 1982Jan 1994

Mission Control Productivity Executive Performance

Management

Vanto Group Leadership & Corporate Culture Training

Organizational Leadership

Lifelong hustler and voracious reader

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