Jan 2022 – Mar 2023 · 1 yr 2 mos

• Lead Mitra app Product team which clocked 50K+ downloads since launch
• Building a platform for next billion jobseekers and helping companies to hire gig workers at scale
• ▪ New Product Development: Owning the Mitra Android app development with a mission to improve the lives of blue-collar
• workers through various forms of services. The business line already clocks $2Mn ARR within the 6 months of launch
• ▪ Activation & Retention Strategy: Redefining the early life cycle experience on the platform to reduce churn along with focus on driving positive unit economics. The current WoW retention stands at 70% which is best in the industry
• ▪ User engagement: Drove up user retention(WoW) to 70%, with an adoption rate of 80% for fintech features built for blue-collar workers. This included services like Earned Wage Access (providing the worker ability to access their earnings in advance) and micro credit line (work-in-progress) powered by underwriting algorithms based on earnings, repayments and regularity at work

Jun 2021 – Dec 2021 · 6 mos

Mar 2020 – Jun 2021 · 1 yr 3 mos

• Spearheaded Product (FE) for JioMart, building the world’s largest online-to-offline new commerce platform by the integration of physical & digital marketplaces that will impact millions of customers and retailers. JioMart served more than 200 cities PAN India and fulfilled 2.5 lakh orders daily then.
• ▪ Product Launch: Revamped Reliance Smart as pilot run and subsequently launched JioMart with traffic and conversion spiking by 12x and 10x respectively over a span of 3 months across web and apps.
• ▪ Consumer apps: Built Android and iOS apps from scratch which has 10M downloads & 4+ consumer ratings on both the platforms as on date
• ▪ Payment Experience: Introduced direct debit for wallets & intent flow for UPI leading to 12% higher success rate. Integrated R-One loyalty points & Store Credit to bring a better online-to-offline experience for customers
• ▪ New Super App Verticals: Worked with the Leadership team to identify, plan, define & prioritize go-to-market strategies in terms of UIX & backend processes for existing & new verticals ranging from Groceries, Fashion, Electronics, Pharma & Beauty

Feb 2019 – Mar 2020 · 1 yr 1 mo

• Worked at Netmeds as a Product Manager prior to acquisition by Reliance Retail
• ▪ New Product Development – Owned concept-to-launch of Diagnostics module using Agile/Scrum methodology. Onboarded two leading Diagnostics brands which serves 100+ customers daily as on date.
• Worked on integrating Pill Reminder & Electronic Health Records modules on the parent platform
• ▪ Product Growth - As the product owner of Assisted Ordering module, liaising cross-functional teams (development, QA, and Customer Support) to introduce new features and implement changes in the process flow based on customer feedback, which improved the conversion rates by 27% within 4 months
• ▪ Customer Retention & Engagement - Boosted overall Monthly Active Users (MAU) by 20% through WebEngage and other modes of customer engagement through cross-platform integration (Phonepe & Paytm)
• Targeted Subscription program for chronic patients which adds to 120+ subscriptions daily
• ▪ UX Design: Redefined UI and adopted go-to-market strategies to reduce cart abandonment at various steps of Medicine order process which improved conversion by 6%
• Currently, conceptualizing variable rewards for subscription customers, which would improve conversion by 1.5x as per A/B test.

Oct 2015 – Jun 2018 · 2 yrs 8 mos · Manipal, India

• Product - Solar Power Centre: Aimed to emphasize on the application of “Internet of Things” (IoT) and “Artificial Intelligence” (AI) to deliver maximum advantage of solar power by proper analysis of the output.
• Acquired seed fund & awarded Special Commendation Prize by Manipal University Technology Incubator (MUTBI)
• ▪ Business Development - Prepared pitch decks, detailed business plans and also forecasted sales and revenue models through surveys, market comparison and SME’s - received startup mentoring from Jaarvis Accelerator
• ▪ Operations - Handled day-to-day operations of the team along with the other co-founders which included task planning, phasing, execution and review.
• ▪ Technical - Used AVR, Python and Arduino modules for coding energy monitoring and scheduling modules