Jan 2024 – Sep 2024 · 8 mos · Dubai, United Arab Emirates · On-site

Nov 2021 – Jan 2024 · 2 yrs 2 mos · Dubai, United Arab Emirates · On-site

Jul 2021 – Jan 2025 · 3 yrs 6 mos

• Ongoing Projects:
• Content Management and Social Strategy for Two Pints with Will & Ralf (Facebook, Twitter, TikTok, Instagram & YouTube)
• Social Growth for Ralf Little (Facebook, Instagram & TikTok)
• Organic Lead at KNTENT
• Previous Projects:
• Social Growth for The Viral Group
• Social Growth for Will Mellor
• Social Growth for Paul Chuckle
• Social Growth for David Bradley
• Content Management and Strategy for Vindaloo Two (Deliveroo & NHS)
• Licensing Project for Amazon

Mar 2021 – Jun 2021 · 3 mos

Feb 2020 – Feb 2021 · 1 yr

• Sharpen Digital is a social media agency based in Manchester that specialises within social media management, content and online growth, with the aim to provide a premium but cost-effective alternative to social media managers for small to medium sized businesses.
• We offer scalable social media and content strategy solutions that drive business. A solid social presence is the key to automating and growing your business in the digital landscape of today. With a results driven and service orientated approach, we can ensure you achieve growth in the way that you want.

Aug 2019 – Jan 2020 · 5 mos · Manchester, United Kingdom

Mar 2019 – Jul 2019 · 4 mos · Manchester, United Kingdom

• My active role at LADbible Group is Community Social Editor, which requires me to work from project to project across UNILAD & LADbible (and it's other pages). This mainly consists of the launch/growth of Facebook groups, assisting in the growth/strategy of other pages and working on other avenues for the business to explore.
• Projects:
• Strategising and launching an entirely new subsidiary, 'Relaxing Stuff', a collaborated brand deal with UK mobile phone provider '3' that aims to make the internet a calmer place by posting oddly satisfying videos. This platform is currently sitting at 8000~ page likes on Facebook and over 41,000 followers on Instagram.
• Strategising and launching an entirely new group, 'Game of Thrones: Westeros Posting', a group based around the finale series of Game of Thrones, which amassed over 100,000 people in under six weeks, and engaged up to 3 million people.
• Strategising and launching an entirely new group, 'Marvel Superhero Posting', a group based around the launch of Avengers: Endgame and created to maintain a consistent hub for all following movies, books or comics for the Marvel Cinematic Universe.
• Strategising and launching an entirely new group, 'Netflix Bangers', a group based around Netflix and what new, fresh uploads have been added. This focuses primarily on users interacting with one another and forming meaningful social interactions between group members.
• Strategising and launching an entirely new group, 'Backpacker's Guide To Travelling', a group based around travelling and for other adventurers to recommend places to go, along with tips and tales from exploring.
• Rebranding LADbible Videos so it is aligned with UNILAD Community, generating different content from a different audience.
• Rebranding 'Love Island x Pretty 52' to 'Love Island Drama' in the run up to Love Island's yearly TV cycle, creating a hub for people to discuss an dynamic-changing trend.

Oct 2018 – Feb 2019 · 4 mos · Manchester Area, United Kingdom

• After spearheading and pioneering the launch and rebrand of our UNILAD Facebook Groups, I then went onto helping the day-to-day of the UNILAD subsidiary pages when staff were off or if they needed an extra helping hand.
• UNILAD Tech - 7.3M~ Page Likes
• UNILAD Adventure - 7.1M~ Page Likes
• UNILAD Sound - 3.9M~ Page Likes
• UNILAD Gaming - 3.6M~ Page Likes
• UNILAD Grub - 1.8M~ Page Likes
• UNILAD Fitness - 1.4M~ Page Likes
• UNILAD Entertainment - 1M~ Page Likes
• UNILAD Sport - 950,000~ Page Likes
• I also assisted in handling the back end of our www.sniffrmedia.co.uk domain; implementing metadata and optimising SEO by geotagging content video-by-video.

Apr 2018 – Sep 2018 · 5 mos · Manchester Area, United Kingdom

• After managing UNILAD's main Facebook page for just under a year, I noticed the trend of Facebook Groups and the impact it was having on the platform. To stay ahead of the curve, I forecast Groups being one of Facebook's next big project and went on to build a strategy for each group and execute aforementioned strategy, successfully.
• UNILAD Community - 100,500~ active members.
• UNILAD Community is a Facebook group in which users are encouraged to post their own video content from their phones with the hopes of appearing of the UNILAD Facebook page. We have non-exclusively licensed thousands of video from this and exclusively licensed hundreds, which have gone on to be sold. UNILAD Community pushed new content on to Facebook and on to the internet, opened up a library of content for each page and generated revenue through license sales.
• UNILAD Adventure Community - 76,000~ active members.
• UNILAD Adventure Community is a Facebook group in which users are encouraged to post photos and videos of their travelling experiences, to engage with other travelling enthusiasts and for us to gain trending content from the group.
• UNILAD Tech Community - 26,000~ active members.
• UNILAD Tech Community is a Facebook group, in which users are encouraged to discuss the latest scientific and technological breakthroughs, along with pushing our own content to perform better.
• UNILAD Gaming Community - 25,000~ active members.
• UNILAD Gaming Community is a Facebook group in which users are encouraged to discuss the latest games and downloadable content that has been released, along with helping fellow gamers through any parts they may be stuck with. This group also saw a huge surge of content creators with YouTube channels reaching out to UNILAD Gaming and asking how they could appear on the page.
• UNILAD Sound Community - 17,500~ active members.
• UNILAD Sound is a Facebook group that encourages budding and aspiring musicians to push their content on a centralised hub.

Oct 2017 – Apr 2018 · 6 mos · Manchester Area, United Kingdom

• Sourced thousands of videos with viral potential
• Acquired hundreds of non-exclusive/exclusive licenses to content
• Packaged and scheduled daily trending videos
• Packaged and scheduled branded campaigns
• Managed a small team 5 Viral Video Researchers
• Managed a small team of 5 Video Editors
• Handled the UNILAD Facebook page inbox which received upwards of 100+ messages a day
• Managed the UNILAD Facebook page comment section, which received hundreds of thousands of comments a day
• Editing viral content with a quick turnaround to ensure we met deadlines of calculated slot times for video posts

Jun 2017 – Oct 2017 · 4 mos · Manchester Area, United Kingdom

• Launched in 2014, UNILAD is one of the biggest global platforms for breaking news, shareable and relatable content. A social powerhouse established by millennials for millennials we are proud to have amassed a Facebook following of over 42 million fans, with over billion video views a month and 50 million monthly unique visitors to the website.
• Throughout my time as a Social Editor for UNILAD, I took on the following responsibilities:
• Sourced thousands of videos with viral potential
• Acquired hundreds of non-exclusive/exclusive licenses to content
• Packaged and scheduled daily trending videos
• Packaged and scheduled branded campaigns
• Managed a small team 5 Viral Video Researchers
• Managed a small team of 5 Video Editors
• Handled the UNILAD Facebook page inbox which received upwards of 100+ messages a day
• Managed the UNILAD Facebook page comment section, which received hundreds of thousands of comments a day
• Editing viral content with a quick turnaround to ensure we met deadlines of calculated slot times for video posts

Feb 2013 – Jun 2017 · 4 yrs 4 mos · London Area, United Kingdom

• Don’t Flop Entertainment is the third largest international media outlet within its industry. This is it’s ninth year running - the company hosts events in the UK, USA, Australia and Europe.
• They currently have over 404,000 subscribers on the YouTube Channel and over 125,000,000 views on content in total. (www.youtube.com/user/dontflop)
• Recent collaborations include Channel 4, featuring a web-series ‘Real Life Battle Rap’. Past collaborations with major global clients such as Footlocker, Oreo and Crep Protect.
• Don't Flop Entertainment also played a part in the success of many major names within the music industry through the strength of our reach and marketing expertise.
• · Maintaining 1 user-facing website (HTML code) reaching over 1 million consumers
• www.dontflop.com
• · Management of social media platforms:
• Verified Facebook page with over 336,000 likes, reaching between 2-8 million people weekly (www.facebook.com/dontflop)
• Verified Twitter account with over 50,200 followers, reaching between 100,000-350,000 people weekly (www.twitter.com/dontflop)
• Instagram page with over 19,300 followers (www.instagram.com/dontflop)
• Moderating forum with over 20,000 active users
• Posting viral content on all social media platforms
• · Responding to and handling both customers and investors queries
• · Liaising with performers
• · Handling payment of staff and performers
• · Management and coordination of large-scale events of over 1000 attendees
• · Responsibility of organising merchandise logistics
• · Management and design of wide-reaching e-mail marketing
• · Refurbishment of online shop