May 2024 – Jan 2025 · 8 mos · Gurugram, Haryana, India · On-site

• Led a team to create AI-driven solutions, including AI-generated videos and avatars, enabling real estate agents to produce personalized and engaging content at scale.
• Led the end-to-end product lifecycle of PropTV, managing its development from concept to market and defining its vision, strategy, and user-focused features.
• Conducted extensive market research and customer interviews to identify opportunities, aligning the product roadmap with customer needs and competitive insights.
• Onboarded 1000+ creators to grow the platform and expand its reach.
• Improved customer engagement by 40% by featuring project-specific videos
• Improved lead conversion rates by 30% through video-driven experiences.

Feb 2024 – May 2024 · 3 mos

• PropTV is revolutionizing the way real estate is experienced. By empowering creators to produce engaging video content, we're transforming the traditional property viewing experience.
• Built PropTV to bring video commerce to real estate, helping creators showcase properties with videos.
• Caught the attention of Vivek, CTO of Square Yards, which led to building PropTV in-house.
• Turned - PropTV from an independent idea into a successful in-house product at Square Yards.

Jun 2023 – Mar 2024 · 9 mos · Navi Mumbai, Maharashtra, India · On-site

• Guided the team through the post-lockdown transition, supporting the reformation of the core team and establishing efficient workflows.
• Designed and implemented a CRM framework to streamline the lead journey.
• Oversaw the sales team’s operations, ensuring targets were consistently achieved. \
• Initiated and managed marketing campaigns, including Facebook Ads, to generate and nurture new leads effectively.

Feb 2023 – May 2023 · 3 mos · Remote

• I believe that the process of learning is not constrained by titles. Despite having served as a CEO in my previous role, I had the opportunity to join the SheThePeople Team as an intern. Working under the guidance of Shaili Chopra, the founder of SheThePeople, was an incredible experience. My role involved content creation, I learned firsthand about their large-scale content creation and online community management.

Jun 2019 – Nov 2022 · 3 yrs 5 mos · Navi Mumbai, Maharashtra

• Over the fantastic 3.5 years at DOJO Sports, I was able to grow the company from an individual to a team of highly efficient professionals with different skill sets.
• Deeply involved in building the product (observing/interacting with users, writing code, designing product specs)
• Managed cross-functional teams for implementation of various projects
• Most notable successes include:
• 1. Create awareness about the product as well as acquiring users from various channels at Rs. 0.
• 2. Prepare and deliver pitches to potential investors.
• 3. Maintain fruitful relationships with partners (classes owners) and address their needs effectively.

Sep 2017 – Jan 2019 · 1 yr 4 mos · Mumbai, Maharashtra, India

• App Development | Website Development | Graphic | Illustration
• Working as a freelancer makes me aware that maybe, not all the gigs I have are 100% certain. Because of this, I always be prepared to have a Plan B, C or Z in terms of personal finance. One of the greatest benefits of freelancing is having the opportunity to dip my toes into a pool of possibilities.
• Apps built;
• 1. PowerList | A app to boost productivity
• 2. Salon Management app

May 2017 – Apr 2018 · 11 mos · Mumbai, Maharashtra, India

• A good understanding of the pain points faced by the fitness enthusiasts and gyms which ultimately led me to launch FitSpyder. It took quite a bit of time to reach the point of acceptance and finally decide that the right thing to do is to shut down this venture and move on.
• Lessons Learned;
• 1. People want to be lead. They just don't know it.
• 2. Market research is ESSENTIAL!
• 3. Execution > Idea

Jan 2014 – Jan 2016 · 2 yrs · Mumbai, Maharashtra, India

• I am passionate about technology, wanted to share it with the world. Back then I started a blog, where I was sharing recent news from the tech world.