L

Laura Erdem

CEO

New York, New York, United States18 yrs 5 mos experience
Highly Stable

Key Highlights

  • Doubled LinkedIn followers annually through content creation.
  • Generated all sales leads inbound from LinkedIn.
  • Appointed as an upcoming talent in Denmark under 34.
Stackforce AI infers this person is a B2B SaaS sales leader with expertise in marketing and social selling.

Contact

Skills

Core Skills

Sales ManagementMarketingSalesBusiness Development

Other Skills

Business ManagementBusiness ProcessBusiness-to-Business (B2B)Change ManagementCoachingDreamdataIT ManagementIT StrategyLeadershipManagementNew Business DevelopmentOutsourcingPeople DevelopmentProject ManagementPublic Speaking

About

πŸ‘©πŸ»β€πŸ’» Professionally : - Sales leader with a flavour for Marketing 🀝 - Sales Pathfinder - Doubling my LinkedIn followers base each year through content creation here. I generate all my sales leads inbound from Linkedin Social Selling. How do I know that Linkedin delivers Revenue? Follow my Linkedin course on how to measure Linkedin Social Selling to Revenue: https://www.linkedin.com/learning/how-to-measure-linkedin-social-selling-to-pipeline/[…]g-and-adjusting-strategies-based-on-performance? πŸ’ƒ Personally: - Interested in B2B Influencer marketing. - Diversity & Inclusion enthusiast - Appointed as an upcoming talent in Denmark u34 https://www.berlingske.dk/karriere/til-kamp-for-kvinder-i-it Currently testing out the hypothesis: If you want to work in the past - join an enterprise. If you want to work in the future - join a startup. Fun fact: I was a weekend radio DJ for 2 years in my teen years 🎧

Experience

Dreamdata

4 roles

Sales Director, US

Promoted

Jun 2025 – Present Β· 9 mos

Sales Manager - US

Jun 2023 – Jun 2025 Β· 2 yrs

  • Leading the US sales team:
  • Outbound practices
  • Sales excellence
  • Team coaching
  • Forecasting
Sales ManagementMarketingSales Operations

Senior Account Executive

Promoted

Dec 2021 – Jun 2023 Β· 1 yr 6 mos

  • Closed the largest deals with Dreamdata enterprise clients.
  • Going upmarket - building sales processes, coaching junior AEs
Sales Management

Account Executive

Sep 2020 – Nov 2021 Β· 1 yr 2 mos

  • The first sales person in the team to close non-founder led deals.
  • Closed over € 200K in the first year at the early startup days for Dreamdata.
  • Closed over 50% of all deals in the second year including crushing the largest deals & fattest quarters.
  • Actively building Linkedin thought leadership about Marketing and Sales alignment.
  • Grew Linkedin followers from 2000 to 8000 within a year.
  • Most of my own sourced leads come from inbound -> Linkedin.
  • Sales Pathfinder: Building Dreamdata sales practices from scratch: processes, measurements, sales decks.
  • Experimenting and testing the practices while building those.
Business-to-Business (B2B)Sales ProcessesNew Business DevelopmentSalesBusiness DevelopmentSoftware as a Service (SaaS)

Limelight

Advisor

Apr 2024 – Present Β· 1 yr 11 mos Β· Remote Β· Remote

  • Strategic Advisor for Limelight platform development to enable:
  • B2B companies to find the right Influencers
  • B2B Influencers to find and manage partnerships with companies

Sendspark

Strategic Advisor

Feb 2024 – Present Β· 2 yrs 1 mo Β· New York, United States Β· Remote

Commsor πŸ¦•

Advisor

Sep 2023 – Present Β· 2 yrs 6 mos Β· New York, United States

  • Growth advisory

Valueorbit

Advisor

Jun 2023 – Present Β· 2 yrs 9 mos Β· Stockholm, Stockholm County, Sweden Β· Remote

  • Advising the founders team on growth strategies through marketing, sales and thought leadership strategies.
  • bringing in potential prospects for founders to meet
  • posting LinkedIn content about companies services
  • advising founders about their social content on Linkedin and other platforms
Marketing

Variance

Sales Advisor

Jan 2022 – Aug 2022 Β· 7 mos Β· San Diego, California, United States

  • Coaching Variance Sales on outbound practices and quality outreach.

Gartner

Enterprise Account Executive

Oct 2019 – Sep 2020 Β· 11 mos Β· Denmark

  • Overachieved the yearly target with 130%.
  • Worked with the C and VP level leaders at the Danish Enterprise clients. Mostly with CIO's and CTO's
  • I helped them navigate and buy the right Gartner solutions that were used for building organizational restructuring and further innovation during COVID.
  • During this hard time of all business slowing down, I was the first AE in the team to land a NewBiz deal 6 months from COVID start!
Business Development

Red hat

3 roles

Enterprise Account Manager

Promoted

Sep 2018 – Oct 2019 Β· 1 yr 1 mo

  • Sold complicated OpenSource solutions to Danish Enterprise clients. Closed some of the largest Nordic deals.
  • Overachieved sales targets with 120%
  • I was spearheading the NewBiz deals, upsells and renewals. All the sales engagements were tightly coordinated with marketing, pre-sales, tech teams and management.

Diversity and Inclusion Advisor

Dec 2017 – Oct 2019 Β· 1 yr 10 mos

  • An active member of the Global Diversity and Inclusion team Globally representing the Nordic region. Members were chosen and rotated for 2 or 3 years periods within the various D&I subjects.
  • I was responsible for bringing the Diversity and Inclusion subjects to the Red Hat team in the Nordic and driving the necessary actions.

Enterprise Inside Sales Specialist

Sep 2016 – Sep 2018 Β· 2 yrs

  • Awarded as Nordic Inside Sales Person of the year - 2017
  • Over achieved Inside Sales targets by 130%
  • Translating customer business needs into the further innovation and partnership plans with Open Source technologies.
  • Key client management,
  • Business development,
  • Subscription renewals,
  • Pricing.
  • Main customers within: FSI, Public Sector, Manufacturing.

Digipippi

Board Member

Jul 2018 – Aug 2020 Β· 2 yrs 1 mo Β· Copenhagen, Capital Region, Denmark

  • We at DigiPippi are working with the two UN goals to transform the world through quality education (4) and gender equality (5).
  • DigiPippi operates through workshop events run and coordinated by the fantastic female rolemodels.
  • We are changing the world through young women in tech.

Dxc technology

5 roles

Business Process Analyst

Promoted

Feb 2016 – Sep 2016 Β· 7 mos

  • Aligning and simplifying general business processes in the Digital Applications organization
  • Analyzing financial reporting
  • Ensuring ongoing clear communication in the organisation

Manager - Application Development

Feb 2015 – Feb 2016 Β· 1 yr

  • Leader of a highly skilled Application Business Analysts & Graduates
  • People Management
  • Delivery coordination in the respective accounts personnel is assigned to
  • Education planning
  • Coaching
  • Reporting

Graduate Program Manager

Promoted

Nov 2014 – Feb 2016 Β· 1 yr 3 mos

  • Building a University Relations organization in CSC Nordic
  • Talent Relationship Management
  • Running and delegating Employer Branding and recruitment activities at the universities to the team members in CSC Nordic
  • Supporting CSC Nordic Graduate Program initiatives

Knowledge Management Consultant

May 2012 – Oct 2015 Β· 3 yrs 5 mos

  • Knowledge Management
  • Mastering CSC internal knowledge management tools for the knowledge share and reuse in the European Architecture group.
  • Building educational plans for the Architecture group coordinated with the Global Architecture organization.
  • Enabling knowledge share and reuse culture in the large group of IT Architecture professionals.
  • Coordinating IT Architecture Talent program
  • Establishing local and virtual Lunch & Learn events culture in CSC Nordic which are acknowledged globally.
  • Planning and managing partner led Technology events in the Nordic
  • Nordic Transformation Program coordination
  • Supporting the employee retention planning throughout the CSC Nordic Organization.
  • Translating Global business needs to specific project requirements. Tracking and ensuring that the program is anchored and executed in the various Business Units.
  • Supporting the financial Transformation execution.
  • Transformation recruitment project lead in the Nordic
  • Leading a Technical Trainee program.
  • Recruiting over 50 Technical Trainees in Denmark.
  • Selecting recruitment partners, negotiating contracts.
  • Building communication campaign for the Trainee program.
  • Leading education and knowledge transfer planning for all the newcomers.
  • Nearshoring recruitment project lead
  • Planning nearshoring possibilities in the organisation.
  • Leading hiring initiatives in Lithuania.
  • Coordinating knowledge transfer initiatives in the separate business units.

Resource Manager

Dec 2007 – Oct 2012 Β· 4 yrs 10 mos

  • Resource Management in the Nordic Architecture organization:
  • Effective management of over 100 resources in the Nordic Architecture group.
  • Assigning the right resources to the right projects within the requested time, budget and skills requirements.
  • Tracking and forecasting resourcing situation in the organization, focusing on resourcing process improvement.

Transcom

Customer Service Representative

Mar 2005 – Jun 2007 Β· 2 yrs 3 mos Β· Lithuania

  • Working at project Menzies aviation baggage tracing department.

Education

Vilniaus universitetas / Vilnius University

Barchelor β€” Sociology

Jan 2004 – Jan 2008

Kaunas Antanas Martinaitis Art School

Arts

Jan 1998 – Jan 2004

Kaunas Jonas Basanavicius Gymnasium

Gymnasium β€” Economical

Jan 1991 – Jan 2004

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