Sep 2021 – May 2022 · 8 mos

Nov 2019 – Nov 2021 · 2 yrs · Bangalore

• CRED is a member-only fintech & lifestyle app with credit card bill payment, digital lending and investments tracking, and commerce destination for members.
• Responsible for building zero to one product for different initiatives
• Responsible to manage the complete lifecycle of the launch, GTM, scaling to optimization
• Create and breakdown long and short term roadmap for strategic and BAU product lines
• As a product owner responsible for monthly/Qtrly business metrics

Sep 2019 – Dec 2019 · 3 mos

Mar 2018 – Nov 2019 · 1 yr 8 mos · Bengaluru Area, India

• Built and coached a team of 35 members to develop and iterate a hyperlocal vernacular content platform with an aim to deliver the informative side of the internet to the larger Bharat base
• Led engineering, product, content and marketing team members to spearhead investor relations market research through on-ground user interviews and executed quick product iterations to establish the product market fit
• Secured 1.2 million downloads with 15 mins time spent per user per day, significantly improving awareness of users on topics such as politics, sports, entertainment through Manch App
• Never shied away from first principle thinking and decided to shut the company giving back 80% of the capital raised after multiple iterations and scanning market conditions; highly appreciated by investor community

Nov 2016 – Aug 2018 · 1 yr 9 mos · Bengaluru Area, India

• Built & scaled 3 product lines - Lead Management System (40% ARR), Partner Management System (40% ARR), Salesforce Module (20% ARR), won 40 enterprise clients boosting 30% productivity of 250k sales reps
• Conducted market research to understand new user pain points and charted product roadmap for entry into two new markets - SEA and Japan, achieving $4M in new revenue.
• Led a team to invent first of it’s kind features such as automatic call handling, geo intelligence based next best action for Salesforce resulting in 10% rise in revenue per sales rep
• Championed the end user and the buyer needs by obsessively attending 100+ customer calls, visiting 10+ client sites every quarter, instrumental in the 10x growth in ARR post the initial product market fit

Jul 2015 – Jan 2017 · 1 yr 6 mos · Mumbai

• Hired and led a team of 15+ engineering and product members to launch and scale FlatPi, simplifying new hire interviewing and onboarding experience, saving four productive days per month for 18+ HR teams in one year
• Navigated $1M seed by partnering with 12+ angels, secured ARR of $200k, sold the business at $3M valuation

Jul 2014 – Jul 2015 · 1 yr · Mumbai

• Managed business of Pro-Cricket-game (official ICC 2015 world cup game), collaborating with the producer, marketing and engineering teams to manage spends and revenue, achieving 10M downloads with $5 ARPU
• Achieved cost-savings of $800K over 3 qtrs managing $8M monthly budget for APAC performance marketi

Apr 2014 – Dec 2014 · 8 mos · Mumbai

• To manage and optimize monetization opportunities, drive performance marketing and decide Go-To-Market strategy for Disney Interactive products
• To decide user acquisition strategy, managing alliances with ad networks and global UA agencies and platforms
• Tracking key innovation in digital landscape, envision and manage alliances with ventures which enhances interactive experience of Disney products
• To initiate and set up an in-house incubation lab to experiment with futuristic technology (machine learning, virtual reality, image processing ) which comes in line with firm’s business proposition

Jun 2012 – Jul 2014 · 2 yrs 1 mo · Mumbai Area, India

• Spotted the huge problem and wanted to come up with a service which helps individual driver to find a parking spot based on real time availability
• This initiative demanded end to end execution of the project starting from operation, looking for diversified business tie-up and coming up with innovative monetization possibility
• Tied up with a London based venture "Parkopedia" to serve the purpose. We recently launched an updated app for iOS and android

Jun 2012 – Aug 2012 · 2 mos · Mumbai Area, India

• Reduced portfolio pricing time from 10 days to 1 hour by implementing pricing algorithm for trading tools (encompassed Structured Equity Financing, Stock Loan and Swaps)
• Included strategic and stock based options in order to align the result with firm objectives
• Implemented on a portfolio with more than 20,000 securities, worth USD 2 billion
• Incorporated VBA, Bloomberg, Reuters and DBAnalytics to ensure accuracy of result
• Optimization of trade execution, Program Trading
• Automated the reconciliation process for client’s portfolio data preventing fat finger error
• Developed a tool to compute costs and commissions for swap trades of institutional clients