Bhushan Gaikwad

CEO

India3 yrs 4 mos experience

Key Highlights

Led In-App Merchandising for a top quick commerce platform.
Expert in data-driven merchandising and funnel optimization.
Proven track record in managing diverse user segments.

Stackforce AI infers this person is a B2C eCommerce professional with expertise in user engagement and merchandising strategies.

Contact

Skills

Core Skills

In-app MerchandisingUser EngagementDesign For Manufacturing

Other Skills

ANSYSAdobe LightroomAutoCADBenchmarkingBusiness AnalysisBusiness StrategyCampaign PlanningCommunicationComputer-Aided Design (CAD)Cross-team CollaborationCustomer SegmentationData-Driven MerchandisingDigital PhotographyForge NXTForge Nxt

About

Currently leading In-App Merchandising at Jiffy by Spencers, driving user engagement and growth for one of India’s fastest-growing quick commerce platforms. I oversee in-app design, product taxonomy, customer segmentation, and campaign planning, ensuring a seamless and personalized shopping experience. I focus on data-driven merchandising, funnel optimization, and festival-led campaigns, blending analytics with creative storytelling to deliver measurable impact across diverse user segments.

Experience

Spencer's retail

Chief Manager - In App Merchandising

May 2025 – Present · 10 mos · Kolkata, West Bengal, India · On-site

Building Jiffy - RPSG's Quick Commerce

In-App MerchandisingUser EngagementProduct TaxonomyCustomer SegmentationCampaign PlanningData-Driven Merchandising+1

Arthur d. little

2 roles

Business Analyst

Jul 2024 – Apr 2025 · 9 mos · Gurugram, Haryana, India · On-site

Summer Intern (PPO)

Apr 2023 – Jun 2023 · 2 mos · Gurugram, Haryana, India · On-site

Perspectives - the photography club of iima

Club Coordinator

Jan 2023 – Feb 2024 · 1 yr 1 mo · Ahmedabad, Gujarat, India · On-site

Bajaj auto ltd

2 roles

Post Graduate Trainee Engineer

Sep 2021 – May 2022 · 8 mos · Pune, Maharashtra, India

Designing new concepts(Siemens NX) from scratch and working on concepts that are still in the research stage across the industry, further simulating to match with the desired outcomes(Forge NXT)
Managing the ongoing projects with the vendors and discussing with them the issues arising and possibilities of improvements

Siemens NXForge NXTProject ManagementDesign for Manufacturing

Octane Intern(PPO)

Jun 2020 – Jul 2020 · 1 mo

Overview of the current IT landscape and from there planned as to how to mature into analytics from a roadmap perspective
Designed the Employee One View which houses all employee-related attributes together with data obtained from SAP HR SF structures
Designed the Key Performance Indicators (KPIs) along with the threshold and logic system connected with the Employee One View
Correlated the KPI process with the maturity level process, followed by the creation of a generalized maturity model to attain prescriptiveness

Microsoft ExcelOperations Management

Indian institute of technology, kharagpur

Summer Research Intern

Apr 2020 – May 2020 · 1 mo

Buckling behavior of Circular Plates with small thickness under thermal loading is obtained using The Von Karman plate theory.
Buckling Analysis of aluminum (Al) foil due to temperature variation is done by the Finite Difference Method(FDM) in MATLAB.

LaTeXOverleafMatlab

University of alberta

Summer Research Intern

May 2019 – Jul 2019 · 2 mos · Edmonton, Alberta, Canada

Designed a ‘thin sheet machine’ to mimic horizontal ribbon growth, an important process of crystallization in the silicon sheet manufacturing
Designed freezing mechanism using a serpentine cold plate, sheet pulling mechanism with gear reduction and guide rollers for machine
Designed model of mechanisms of thin sheet machine in Solidworks thereupon thermal analysis in Ansys with water as working fluid
Manufactured working model using 3D printing technique thereupon presented a research poster at international poster symposium

Design for Manufacturing

Rajendra prasad hall of residence

Vice Captain, Mechanical Team

Feb 2019 – Apr 2019 · 2 mos · IIT Kharagpur

Designed a Sewer Cleaning Robot(OSCAR) for Floating Waste/Aquatic plants Collection, Slit Removal, Larvicide Sprinkler System
Designed a four-bar linkage lifting mechanism, conveyor belts to collect waste, and drive mechanism for mobility on land and water
Designed CAD model of mechanisms in Solidworks along with stress-strain analysis in Ansys, followed by manufacturing of the robot
Lead a team of 34 students from the primary design phase up to the manufacturing of robot.

CommunicationComputer-Aided Design (CAD)LeadershipSolidWorksDesign for ManufacturingTeamwork

North east nutrients private limited

Winter Intern

Dec 2018 – Dec 2018 · 0 mo · Assam, India

Developed a Mathematical Model to determine Safety Stock and Order Point using parameters like Lead Time, Demand, Criticality
Automated the Mathematical Model in Excel enabling Detection of criticality and On-line Monitoring using Automatic Alert and Email system for components involved in the entire Production line
Incorporated QR Code Identity Tag System consisting of a smartphone app with a mathematical model for inventory management system
Carried out a failure mode and effect analysis (FMEA) for SPIMS and QR code tag system, with documentation of end-user manual

Microsoft ExcelTeamworkOperations Management

Autonext

Summer Intern

Jun 2018 – Jun 2018 · 0 mo · Jamshedpur, Jharkhand, India

Studied the anatomy of the engine by assembling and disassembling of engines of vehicles like Maruti 800, Auto rickshaw, and Hero Splendor
Industry oriented study of latest advancements in heavy commercial vehicles and SUVs at Tata Motors and Mahindra Workshops