Amruta Deshmukh — Co-Founder
As a strategic marketing leader with over 13 years of cross-sector experience, I specialize in crafting iconic brands and driving high-impact GTM strategies that deliver measurable business outcomes. From launching award-winning luxury brands to leading B2B marketing initiatives in the digital Pharm-tech space, I bring a rare blend of creativity, data-driven execution, and commercial acumen. As Deputy General Manager – Marketing & Branding at Pharmarack Technologies, I’ve led the end-to-end GTM for three flagship product revamps (Pharmarack 2.0, Pharmconnect 2.0, PharmaTrac 2.0), significantly improving market visibility and user engagement. My content-led strategies enhanced organic lead generation and boosted stakeholder engagement by double digits. Previously, I built brands like Rue Du Liban and Gustoso, both of which earned industry acclaim and consecutive Times Food & Nightlife Awards. My value lies in my ability to align marketing initiatives with business goals—whether it's launching a new product, reviving a dormant brand, or creating omnichannel journeys that improve retention and revenue. I’ve led campaigns for hospitality brand, that drove a 60% surge in social followers, a 53% rise in revenue, and a 30% YoY growth. With a strong foundation in B2B, B2C, and luxury marketing, I combine branding expertise with hands-on knowledge of tools like CleverTap, Gupshup, and Canva. I thrive in dynamic environments where creativity meets accountability, and every campaign is built for both resonance and ROI. Key Achievements: • Brand Revival through Awards: Successfully revamped the Pharmarack-AWACS Awards 2022, turning it into a high-impact brand building platform and enhancing industry engagement. • LinkedIn Organic Growth: Achieved a 60% rise in organic followers on LinkedIn in just four months through strategic content and brand storytelling. • Revenue Expansion: Led initiatives that contributed to an impressive 33% growth in average revenue, aligning marketing outcomes with business objectives. • Award-Winning Brand Building: Built strong brand equity for Rue Du Liban and Gustoso, leading to five consecutive 'Times Food & Nightlife Awards'. • Footfall Growth: Spearheaded integrated campaigns that drove a 30% year-on-year increase in footfalls, delivering measurable business growth. Let’s connect if you're passionate about brand transformation, product marketing, or creating category-defining narratives. 📧Do reach me out at: deshmukh.amruta21@gmail.com Portfolio: https://bit.ly/44aXZZB
Stackforce AI infers this person is a strategic marketing leader with expertise in B2B and B2C brand development.
Location: Mumbai, Maharashtra, India
Experience: 14 yrs 11 mos
Skills
- Go To Market
- Brand Development
- Marketing Operations
- Event Management
- Marketing Campaign Management
Career Highlights
- Led award-winning brand transformations.
- Achieved 60% organic growth on LinkedIn.
- Drove 33% revenue growth through strategic marketing.
Work Experience
Freelance
Marketing and Branding Consultant (1 yr 2 mos)
Pharmarack
Deputy General Manager – Marketing & Branding (4 mos)
Sr. Marketing Manager (1 yr 3 mos)
Senior Product Marketing Manager (1 yr 4 mos)
Adya Solutions
Founder (2 yrs 1 mo)
Indianapoli Hospitality Pvt. Ltd
Sr. Marketing Manager (4 yrs 1 mo)
Touchstone
Account Manager (11 mos)
VISCOMM 360 Communications Pvt. Ltd.
Account Manager (1 yr 9 mos)
CMO Axis
Marketing Program Specialist & Pre-Sales Associate (2 yrs 2 mos)
Education
MMS- marketing at University of Mumbai
