Oct 2023 – Dec 2023 · 2 mos

• Jones Road is an edited collection of clean, indispensable makeup products designed for every age, skin type, and skin tone. Jones Road was founded by makeup artist Bobbi Brown on the philosophy that the world doesn’t need more beauty products. It needs better beauty products.
• I placed a Packaging Manager and coordinated mat leave coverage for Product Development leadership.

Jun 2023 – Jan 2024 · 7 mos

• Steadily is a Series B Insurtech bringing fast, affordable landlord insurance to rental property owners. I recruited for 23 roles, including high-volume sales and CX roles, and led searches for Vice President of Finance, Strategic Partnerships, Marketing Manager, Accounts Receivable, Senior Product Manager, and Data Analyst key hires. As the sole in-house recruiter, I partnered with marketing to create a "Recruiting Playbook" to standardize processes through scaling the team and monitoring budgets across 3rd party job boards. I trained and coached a new full-time hire on Greenhouse, sourcing, essentially all things TA to continue building on the ground in Steadily's Kansas City & Austin headquarters.

Feb 2022 – Mar 2023 · 1 yr 1 mo · Miami, Florida, United States

• I was the first hire for Executive People, Creative People's second venture after four years of establishing itself as a respected hiring partner for startups and high-growth companies. I specialized in placing marketing and GTM executives at DTC, CPG, B2B, and venture studios with a 100% fill rate. In addition to managing multiple end-to-end recruiting cycles, we spent 20% of our time networking with founders, leaders, and qualifying candidates to build our network of potential partners and talent to build brand awareness and expand our community.

Mar 2019 – Oct 2021 · 2 yrs 7 mos · Miami/Fort Lauderdale Area

• As a Strategic Growth Manager, I brought top-producing real estate agents to Compass by selling our value proposition, which covers culture, growth, marketing, and technology.
• A large part of my job was showing empathy and understanding to potential Compass team members since it’s a difficult decision to leave a familiar brokerage/company. To make the transition easier, I offer as much support as possible during the transition stage and remain agile, focused, and patient throughout the hiring process.

Dec 2017 – Mar 2019 · 1 yr 3 mos · Miami/Fort Lauderdale Area

• As a Marketing Team Advisor and Branding Expert at Compass, I oversaw 40+ accounts and worked with media partners, including the Miami Herald and Cultured Magazine, to develop, execute and lead marketing campaigns for our clients and to spearhead events in South Florida for our brand.
• After analyzing both the local and national media landscape, I created a targeted plan spanning digital and print media to increase brand awareness and to promote agents and listings. Our cross-regional marketing opportunities spanned all platforms, including ad campaigns, social media and video content. Collaborating with the National Marketing Team, we coordinated local fulfillment to ensure our region was well represented. Once the strategy was rolled out, we tracked all email and marketing activities to further define our tactics.
• I also collaborated with the Regional Marketing Director to develop brand strategy and implement best practices, and I worked with the Compass corporate marketing department to make sure there was cohesion between the Compass brand and our marketing strategies.

May 2017 – Dec 2017 · 7 mos

• As the Event Sales Manager at Freehand Miami, I worked on behalf of 27 Restaurant & Bar and Broken Shaker to drive event sales; sell event space to ensure an innovative and memorable experience; managed the food and beverage team for events; and oversaw marketing strategy. I also liaised with the creative team to produce sales collateral; spearheaded marketing and communications strategies to increase brand awareness; and prepared detailed proposals to secure new business.
• While with Freehand, I averaged 25 converted leads per week through inbound and outbound sales; increased lead generation by 35% within three months of launching a new digital strategy I developed; and increased event sales by 23% from May to August of 2017.
• Brands I’ve worked with while at Freehand include Diageo, Free People, Galore magazine, Havas, The Infatuation, Jack Black, James Beard Foundation, LVMH, Madewell, Negative Underwear, Paradigm Talent Agency, Pernod Ricard, sweetgreen, and WeWork.

Feb 2015 – May 2017 · 2 yrs 3 mos

• As a member of the opening team for Freehand Hotel’s second location in Chicago, I played an integral role in programming for the hotel, bar and café, both on and off premises. I was involved from the ideation and planning stage through event production, and was in charge of creating and maintaining a detailed calendar of events. Part of my role was to book talent for music events, and I also commissioned art and managed design production for guest-facing brand elements. Additionally, I planned, executed and maintained partnerships that could help create a memorable guest experience, and cultivated relationships with local and national partners for collaboration across all properties.
• As the lead of the hotel’s marketing presence, I worked with various social media platforms, including our website and travel blog, plus Facebook, Instagram and Twitter. I developed our web presence and associated strategies for the hotel, bar and café, and I spearheaded influencer marketing programs to further increase our social presence. To develop and implement ideas, I worked with agencies as well as our marketing and PR partners.

May 2014 – Feb 2015 · 9 mos

• During my first two quarters with Gilt City, I became the top-performing Associate Curator in the Chicago market by exceeding individual sales goals by 20 percent. I continued to drive sales and revenue by bringing in new accounts and maintaining existing ones. Additionally, I developed partnerships with local and national clients to increase brand awareness.
• An exciting part of my role was inspiring the Chicago marketplace to work with Gilt City, and I often represented our company at trade and tastemaker events. Brands I worked with while at Gilt City included Bonobos, Design Miami, Grubhub, Interior Define, Joie de Vivre Hotels, Levy Restaurants, Menin Hospitality, Pure Barre, SOBEWFF, and Soho House.

Oct 2012 – Apr 2014 · 1 yr 6 mos

• As an Account Manager with Gilt City, I produced and managed over 250 unique sales per quarter, averaging internal project management for 22 clients per week across two markets. To drive repeat sales and differentiate Gilt City from its competitors, I provided pre- and post-sale client support. I oversaw the sales process from the contract stage to the final payout, and I was the liaison for several internal teams (accounting, creative, email and integrated marketing, sales, strategy). I also streamlined internal processes to create new best practices for sales teams, and I tracked sales production activity with SalesForce.

Aug 2011 – Oct 2012 · 1 yr 2 mos

• As a Sales Specialist with Gilt City, I generated leads and researched vendor history for markets in Atlanta, Boston, Chicago and Miami. I worked with curators to create pitch decks and offers for unique, exclusive experiences that would differentiate Gilt City from its competition. I also managed the pipeline with the email, marketing and strategy teams to drive traffic and increase revenue.

Feb 2011 – Jul 2011 · 5 mos

• As a marketing and events assistant for Wine Riot from The Second Glass, I worked on events for 50 to 5,000 people to build the Boston wine community. I supported our social media channels, reaching an audience of over 6,000 people on Facebook, Twitter and WordPress. I also reached out to local businesses to create partnerships, drive restaurant traffic and increase revenue for special campaigns like “Muscadet May.”

Jul 2009 – Jun 2011 · 1 yr 11 mos · Greater Boston Area

• While at the Museum of Fine Arts, I maintained weekly art program initiatives through research, execution and staffing. I helped facilitate family programs, including member days, open houses and vacation weeks, and produced 8 member events that provided services to 150 families on average per event. I also coordinated arts and crafts activities for families, and tracked event attendance of children and families.