Raunak Gangwar

Associate Consultant

Delhi, India10 yrs experience

Most Likely To SwitchHighly Stable

Key Highlights

Over 7 years of experience in digital analytics.
Expert in data visualization and actionable insights.
Proficient in multiple analytics platforms.

Stackforce AI infers this person is a Digital Marketing Analyst with expertise in analytics and data-driven decision-making.

Contact

raunak.gangwar@capgemini.com LinkedIn

Skills

Core Skills

Google AnalyticsGoogle Tag ManagerSeo

Other Skills

Advanced ExcelBootstrapCDPCSSDDCXData AnalysisDigital MarketingGoogle AdWordsGoogle Data StudioGoogle Search ConsoleHTMLLink BuildingLooker StudioMagentoMicrosoft Power BI

About

Experienced Digital Analyst | Data Visualization Expert | Adobe Analytics | Google Analytics 4 | Looker Studio | Google Tag Manager | GenAI for CDP and DDCX Enthusiast With over 7 years of dedicated experience in digital analytics, I bring a wealth of knowledge and expertise to the table. My journey in this dynamic field has equipped me with a deep understanding of various analytics platforms including Adobe Analytics, Google Analytics 4, Looker Studio, and Google Tag Manager, both client and server side. I thrive on transforming raw data into actionable insights that drive strategic decision-making. My proficiency in data visualization allows me to convey complex information in a clear and compelling manner, empowering stakeholders to make informed choices. Driven by a passion for continuous growth and innovation, I am currently expanding my skill set to include GenAI for Customer Data Platform (CDP) and Digital Data Collection Experience (DDCX). This forward-looking approach ensures that I stay ahead of industry trends and remain adaptable in an ever-evolving digital landscape. Let's connect to explore opportunities for collaboration and leveraging data-driven strategies for success.

Experience

Capgemini

2 roles

Digital Analyst - Senior Consultant

Promoted

Jan 2025 – Present · 1 yr 2 mos · India

Digital Analyst - Consultant

Sep 2022 – Jan 2025 · 2 yrs 4 mos · India

New vision digital pvt ltd

2 roles

Team Leader

Promoted

Jun 2018 – Sep 2022 · 4 yrs 3 mos · Noida, Uttar Pradesh, India

Google Analytics:
Setup custom Goals & Funnel (Sales performance journey) at an advanced level using Google Tag Manager. In-depth knowledge of Product list & Sales performance setup and Tracking. Create Custom Dashboards & custom reports (like Item Abandonment Rate, Global daily sales, Product Metrics, custom AdWords Performance, custom site search analysis report). In-depth knowledge of creating content grouping & Channel grouping for advance level tracking.
Google Tag Manager:
Advanced enhance eCommerce setup for Google Analytics tracking, Internal promotion setup using custom data variables, Double clicks tracking setup, Google Ads conversion tracking setup, Custom event Facebook browser pixel & Conversion API setup using data layers. In-depth knowledge of Tags (Using GA: Universal Analytics, GA 4, Custom HTML), Triggers (Custom events, all types page view, all type clickable element & element visibility), and Variables (Using data layer variables & custom JavaScript).
Google Data Studio:
Having experience in creating all custom reports on clients requirements using Google Analytics & data studio. Hand on experience in Excel to create advance level reporting.
CMS:
Hands on Experience in Magento framework to setup Google Tag Manager, Google Analytics, Adobe Analytics, Facebook Pixel & Conversion API. Create XML feeds in Magento. Basic knowledge of CMS Shopify & BigCommerce. Hands-on experience in HTML, CSS & JavaScript.
Deliver ON-PAGE SEO:
SEO Audit, Website analysis, keyword analysis & research. Identify Crawl Errors, fix broken links, analyze URL structure, competitor analysis, Meta tagging, content optimization, schema markup, optimize page speed, Make Sure the Site is Mobile-Friendly and more On-Page activities.
Working on SEO tools like Google Search Console, Keyword Planner, think with Google, PageSpeed Insight, Structured Data Testing Tool, SEMrush, Ahrefs, Moz Tool, WooRank.

Google AnalyticsGoogle Tag ManagerGoogle Data StudioMagentoSEO

Digital Marketing Executive

Jul 2016 – May 2018 · 1 yr 10 mos · Noida, Uttar Pradesh, India

Deliver on-page SEO – keyword research as well as
off-page SEO – backward link building – Article submissions, Press Release & Paid Press Release Submissions, PDF Submissions, Classified, forums, blogs, Guest Blogs, Info graphics, Image Submission, Video Submissions and social bookmarking (Blog, guest blog, press release, PDF & video social bookmarking), Local Listing & Business Listing Submission, and Review posting