Jan 2023 – Aug 2025 · 2 yrs 7 mos · San Francisco Bay Area

Apr 2021 – Oct 2022 · 1 yr 6 mos

Jan 2021 – Present · 5 yrs 2 mos · San Francisco Bay Area

• Sharebird helps product marketers get tips, insights and advice. https://sharebird.com/profile/jon-rooney

Sep 2019 – Feb 2021 · 1 yr 5 mos · San Francisco Bay Area

• Helping customers create more perfect software

Jan 2019 – Sep 2019 · 8 mos · San Francisco Bay Area

• Making the world run on models

Feb 2017 – Jan 2019 · 1 yr 11 mos

• Lead product marketing organization across IT, Security, IoT, Platform, Competitive Intelligence, Industry Marketing, Customer Marketing and Community & Advocacy
• Responsible for all Splunk product and solution positioning and messaging, driving customer-facing and enablement content, AR and PR engagements, event planning and campaign strategy

Mar 2015 – Feb 2017 · 1 yr 11 mos

• Lead product marketing team responsible for all ITOps use cases, including IT troubleshooting, infrastructure monitoring, APM and DevOps.
• Lead product marketing team responsible for Splunk IT Service Intelligence (ITSI), the Splunk App for Stream, Splunk MINT (Mobile Intelligence), the Splunk App for Microsoft Exchange, the Splunk App for VMWare and the Splunk App for NetApp Data ONTAP
• Responsible for marketing strategy, messaging, positioning, go-to-market, field and partner readiness, event strategy, content creation, analyst and press engagement.

May 2012 – Mar 2015 · 2 yrs 10 mos

• Product marketing leader for all developer-focused efforts at Splunk - developer platform (REST API and SDKs), Application Development use cases, Big Data application development, etc.
• Responsible for marketing strategy, messaging, positioning, field and partner readiness, event strategy, content creation, analyst and press outreach
• Product marketing for Splunk Storm, Splunk's managed cloud service

Aug 2007 – May 2012 · 4 yrs 9 mos · Redmond, WA

• Drove core messaging and product positioning for Windows Azure, creating artifacts such as customer strategy and vision presentations, field readiness materials, industry analyst briefing content and customer-facing website copy
• Managed portfolio of products targeting the community of 6 million .NET developers, including Visual Web Developer Express, Internet Information Services (IIS) and ASP.NET, driving research-based requirements into product marketing and driving global go-to-market activities
• Led Silverlight 4 worldwide launch, including executive keynotes, field readiness and AR/PR contributing to adoption by over 1 million developers and installation on over 60% of internet connected devices worldwide
• Drove Silverlight social media and digital marketing strategy and execution
• Defined core rich media value proposition and go-to-market strategy for Silverlight

May 2006 – Aug 2006 · 3 mos · Redmond, WA

• • Led cross-business unit strategy sessions focused on aligning product and market initiatives

Jan 2006 – Jan 2007 · 1 yr · Austin, Texas Area

• Performed research and due diligence for potential early stage investments
• Delivered marketing and product management consultation to portfolio companies

Aug 2004 – Jun 2005 · 10 mos · San Francisco Bay Area

• Led the pilot implementation and deployment of Pay By Touch’s biometric payment service at Albertsons (leading to full roll-out) and the corporate headquarters of Discover Financial Services
• Managed client relationships and managed project resources across departments and integral partners such as software vendors, hardware manufacturers, and installation service providers

Oct 2001 – Aug 2004 · 2 yrs 10 mos · San Francisco Bay Area

• Managed product specifications and requirements for Ecast's Digital Jukebox and its supporting systems from initial deployment of 200 units through a ramp up of over 2200 units across the US
• Drove activities at all points in the customer/product lifecycle, including providing pre-sales engagement at industry events and directly with customers, production operations and post-sales deployment support

Aug 2000 – Sep 2001 · 1 yr 1 mo · San Francisco Bay Area

• • Defined and drove new features for Nextdoor’s enterprise scheduling and RFP applications

Jun 1998 – Jun 2000 · 2 yrs · Greater Philadelphia Area

• Managed UX redesign of an institutional investment web application for the Vanguard Group
• Led a team that drove product development and testing of a B2B web application for Kodak
• Developed and maintained a web-based internal reporting tool for Bell Atlantic (now Verizon)