Rahim Kaba

CEO

Montreal, Quebec, Canada21 yrs 7 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • 20+ years in product marketing leadership.
  • Expert in go-to-market strategies and AI adoption.
  • Guides high-performance product marketing teams.
Stackforce AI infers this person is a B2B SaaS Product Marketing Expert with a focus on AI integration.

Contact

Skills

Core Skills

Product MarketingGo-to-market Strategy

Other Skills

AI AdoptionB2B MarketingBankingBloggingBox.netBuyer PersonasCloud ComputingCompetitive IntelligenceContent MarketingCross-functional Team LeadershipCustomer ExperienceCustomer InsightDemand GenerationDigital TransformationE-Signature

About

At Gartner, we guide the leaders who shape the world. I’ve spent 20+ years in product marketing and leadership roles at B2B software and tech companies. Today, as a Gartner analyst, I guide product marketing teams on their go-to-market (GTM) strategies so they can grow faster, outperform peers, and create more value for customers. My core research spans market and customer understanding, positioning and differentiation, competitive intelligence, messaging and message testing, sales enablement, win/loss analysis, and GTM alignment. I also advise on building high-performance PMM teams and on the technologies that support them — including CI platforms, win/loss solutions, message testing tools — and the practical adoption of AI as it reshapes the product marketing function. Outside of work, you’ll find me at my local CrossFit box, tending to my urban garden, or traveling when my schedule allows. Favorite quote: “Every day is a competition. Be better than yesterday.”

Experience

Gartner

2 roles

Vice President Analyst

Promoted

Mar 2025Present · 1 yr · Montreal, Quebec, Canada · Remote

  • Advisor to B2B product marketing leaders and their teams, providing data-driven insights to sharpen positioning, clarify roles, improve GTM effectiveness, and drive measurable impact. I also help teams adopt AI in practical ways to deliver transformative outcomes and future-proof their function.
Product MarketingCompetitive IntelligenceGo-to-market StrategySales EnablementAI Adoption

Senior Director, Analyst

May 2022Mar 2025 · 2 yrs 10 mos · Montreal, Quebec, Canada · Remote

Onespan

2 roles

Vice President Product Marketing

Promoted

Jun 2020May 2022 · 1 yr 11 mos · Montreal, Quebec, Canada

Director of Product Marketing

Feb 2014Apr 2019 · 5 yrs 2 mos · Montreal, Canada Area

Integrate.ai

Vice President Marketing

Apr 2019May 2020 · 1 yr 1 mo · Toronto, Ontario, Canada

Cae

Product Marketing Manager

Jul 2012Feb 2014 · 1 yr 7 mos · Montreal, Canada Area

  • Part of CAE's software division, Presagis

Technology evaluation centers

Product Manager

Aug 2010Jul 2012 · 1 yr 11 mos · Montreal, Canada Area

Psl group

Senior Project Director

May 2007Aug 2010 · 3 yrs 3 mos · Montreal, Canada Area

Coherent corp.

Marketing Manager

Aug 2004May 2007 · 2 yrs 9 mos · Montreal, Canada Area

  • StockerYale Canada was acquired by Coherent in 2009

Acd/labs

Technical Marketing Specialist

Jan 2002Aug 2002 · 7 mos · Toronto, Canada Area

Opentext

Product Marketing Writer

May 2001Aug 2001 · 3 mos · Toronto, Canada Area

  • Hummingbird was acquired by OpenText in 2006

Education

McGill University - Desautels Faculty of Management

McGill Executive Leadership Experience (MELE)

Jan 2018Jan 2018

EuroMBA Consortium

Master of Business Administration (M.B.A.) — Marketing Specialization

Jan 2011Jan 2013

University of Waterloo

Bachelor of Science (B.Sc.) — Honours Science and Business (Co-op)

Jan 1998Jan 2003

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