Sheetal Arora

Co-Founder

Delhi, India5 yrs 4 mos experience
Most Likely To Switch

Key Highlights

  • Expert in social media strategy and execution.
  • Proven track record in digital marketing and content development.
  • Strong analytical skills for optimizing online presence.
Stackforce AI infers this person is a Digital Marketing Specialist with a focus on Social Media and Content Strategy.

Contact

Skills

Core Skills

Social Media MarketingDigital MarketingContent DevelopmentContent Strategy

Other Skills

AdsAdvertisingAssessmentBloggingBrand StrategyCommunicationCreative WritingDemand GenerationDigital StrategyDirect to Consumer MarketingDocument DraftingEmail MarketingEvent ManagementEvent Marketing StrategyEvent Planning

About

As a Social Media Specialist and Digital Marketing professional, I possess expertise in managing social media for multiple clients while working independently and at organizational positions. With my skills in social media marketing, copywriting, and campaigns, I have been able to create, schedule, and post engaging content on various social media platforms like Instagram, Facebook, LinkedIn, and Twitter. In my current role as a Social Media Executive at IndiGo- InterGlobe Aviation Ltd., I have been able to build and execute social media strategies through competitive research, platform determination, benchmarking, and audience identification. Previously, as a Content Developer/ Digital Marketing Executive at Jaipuria Institute of Management, I have analyzed digital data to draw key recommendations around website optimization. I have also conducted social media and website content for iJaipuria online programs, created content for iJaipuria's online programs and shot, edited videos with the company's CEOs. Additionally, I have liaised with clients, affiliate networks, and affiliate partners to develop media strategies and campaigns. I hold a Master's in English from Indira Gandhi National Open University and a Bachelor's degree in English Honors from Dyal Singh College, University of Delhi. My skills include content writing, creativity, communication, coping mechanisms, content repackaging, market research, strategy planning, and project management. In my personal projects, I was involved in Operative Marketing, where I planned and implemented new ideas for social media growth, designed social media campaigns, and write content for the company's blog or website. I also plan the paid marketing campaigns and social media campaigns for companies. Apart from my professional skills, I have experience in the Real Estate Business, where I have set and managed appointments online to show property to perspective clients, interacted with clients online, and dealt with their queries. I have also gained experience in legal matters related to the real estate sales business. In my free time, I enjoy following trends, traveling, and exploring new places.

Experience

5 yrs 4 mos
Total Experience
11 mos
Average Tenure
2 yrs 8 mos
Current Experience

Gracia branding

Founder

Aug 2023Present · 2 yrs 8 mos · Delhi · Hybrid

Indigo (interglobe aviation ltd)

Social Media Marketing Specialist

Dec 2021Mar 2023 · 1 yr 3 mos · Gurugram, Haryana, India

social media marketingcopywritingcampaignssocial media strategiescompetitive researchaudience identification+1

Jaipuria institute of management

Content Developer

Apr 2019Mar 2020 · 11 mos

digital data analysiswebsite optimizationcontent creationclient liaisonmedia strategiescontent development+1

Operative marketing

Content Specialist

Oct 2018Jan 2019 · 3 mos · Nehru place

social media growthcampaign designcontent writingcontent strategysocial media marketing

Operative

Intern

Oct 2018Jan 2019 · 3 mos · New Delhi Area, India

Wordpress

Content Writer

Jul 2017Oct 2017 · 3 mos

Education

GrowthSchool

Product Marketing — Marketing

Apr 2023Aug 2023

Dyal Singh College

English Honors — English Literature

Jan 2014Jan 2017

Indira Gandhi National Open University

Master of Arts - MA — English Literature

Jaipuria Institute of Management

Facebook & Instagram Ads — Marketing

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