Joseph Babu — Co-Founder
Joseph Babu drives the growth and partnerships for Riafy's revolutionary R10 platform, a cutting-edge Generative AI solution transforming enterprise AI adoption. R10 empowers industry leaders in aviation, automotive, healthcare, beauty, telecom, FMCG, banking, and insurance with client-specific AI solutions, already making a significant impact. As a Google Cloud premium partner for Generative AI, Riafy was recognized as Google Cloud Partner of the Year in APAC for 2024. Joseph brings a global perspective, having worked across 5 continents, and is passionate about leveraging partnerships and technology to uplift people worldwide. He is a recognized thought leader in marketing innovation, awarded TiE Kerala's Best Entrepreneur 2021. Joseph's first decade at Riafy was crucial in building the company's B2C business. He led marketing efforts that attracted over 100 million users across 23 languages, which helped Riafy become a leading AI app studio. This success was driven by a unique viral acquisition strategy. This strategy not only grew the user base but also created a valuable data repository. This data repository was essential for developing Riafy's advanced Generative AI platform, R10. Fueled by curiosity to drive change, Joseph is often found exploring diverse cultures on international expeditions. He is envisioning the next decade steering Riafy’s AI systems to assist people and society. Joseph aspires to inspire future leaders in purpose-driven business.
Stackforce AI infers this person is a leader in Generative AI and marketing innovation within the SaaS and B2C sectors.
Location: Ernakulam, Kerala, India
Experience: 13 yrs 9 mos
Skills
- Generative Ai
- Marketing Strategy
- Product Development
- Customer Experience Management
- Artificial Intelligence (ai)
Career Highlights
- Led Riafy to become Google Cloud Partner of the Year 2024.
- Attracted over 100 million users through innovative marketing strategies.
- Recognized thought leader in marketing innovation.
Work Experience
Esse AI
Co-Founder (4 yrs 6 mos)
Co-Founder (0 mo)
Riafy Technologies
Co-founder, Director & Chief Marketing Officer (13 yrs 8 mos)
Education
Bachelor of Technology (BTech) at Rajagiri School of Engineering & Technology