Ranjani K.

Founder

Chennai, Tamil Nadu, India4 yrs 10 mos experience

Key Highlights

  • Founder of a successful tech content agency.
  • 15+ years of experience in tech content writing.
  • Worked with leading enterprise teams and startups.
Stackforce AI infers this person is a B2B tech content expert with extensive experience in content strategy and marketing.

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Skills

Core Skills

Web Content WritingMarketing

Other Skills

BrandingCommunicationContent WritingEditingResearchSEOStrategy

About

tl;dr I'm a tech content writer with 15+ years building all sorts of content. I am the founder of Emdash, a tech content agency that is on the roster of several leading content brands. Our jam: Instinct. Yep. With years of experience we've developed an instinct for tech content. So, we get you, without you having to try too hard. Need content? Write to me at ranjani@emdash.in. —— Now, the long version! I am the world’s most fortunate witch, I joke sometimes. The best jokes are rooted in truth, aren’t they? Throughout my career, I’ve had the opportunity to do a bhel puri of enriching things. I started in PR, store merchandising and customer engagement before I stumbled into online marketing by chance. After a bit of monkey-see-monkey-do in many areas of online marketing, I found that tech content was my craft of choice. Since then (for fifteen years, ngl), I've developed a stronger and stronger instinct for it, today owning, running and writing at Emdash, a B2B tech content agency. At Emdash, we’ve worked with some of the best enterprise teams at Cognizant, Infosys, Edgeverve, Thoughtworks, WaveMaker and more. Among startups, we have had the privilege of calling ClickUp, Spendflo, Facilio, TuneAI, Scripbox and others as clients. From delivering the run-of-the-mill blog posts and ebooks to the off-but-challenging brand workshops, video scripts, CEO talks, and award nominations, we’ve walked the content garden path several times over. See our portfolio for a slice of our work: www.emdash.in/portfolio. On the side, I put my college degree to use, writing essays and reviews about Tamil films for various publications, including The Hindu THread, Firstpost, Scroll, Indian Express, and the Hindustan Times. My last gig was as the Assistant Editor of Film Companion South. During the pandemic, I chanced upon a different use for myself. I helped dozens (if not hundreds) of professionals better their resumes, which led to the creation of www.thewhole.works. I often write about work, freelancing, writing and other things there. More recently, I am the guardian of seven idiosyncratic cats and an innocent little dog. Any of this lights your fancy? DM me and let's talk.

Experience

Film companion south

Assistant Editor

Sep 2021Apr 2022 · 7 mos · Chennai, Tamil Nadu, India · Remote

  • As a part-time writer and editor, I was responsible for ensuring editorial velocity and quality of Film Companion South. During my stint, I wrote 40+ pieces including reviews, interviews and the one-off yet deeply satisfying profile.

Thoughtworks

Communications | Office of Social Change Initiatives

Sep 2016Feb 2017 · 5 mos · Chennai Area, India

Various publications

Film critic and essayist

Jan 2014Present · 12 yrs 2 mos

  • Trained to be a journalist, I couldn’t stay away from the media long enough. Since 2014, I’ve been writing about films, culture and (rarely) politics for various publications.

Emdash.in

Writer, editor and Jill-of-all-tasks founder

Jun 2013Present · 12 yrs 9 mos · Chennai Area, India · Remote

  • Emdash is a super-specialised B2B technology content agency. At Emdash, an agency I founded, I am responsible for delivering top-notch content to some of the industry’s most demanding clients. Some projects we’re proud of:
  • Ebook that generated over 250 leads for a SaaS startup
  • Edit of a self-published book about product engineering
  • Great Place to Work award nomination for a listed IT service provider
  • State of the Industry report for (another) SaaS startup
  • 150+ SEO pieces for ClickUp (which ranked #1 post 90-days)
  • More at emdash.in/portfolio
  • As the founder, I’m also responsible for sales, P&L, hiring, quality control and everything that is under the tip of the small business iceberg.
Web Content WritingMarketingCommunicationBranding

Windchimes communications pvt ltd

Account Management

Aug 2012Feb 2013 · 6 mos · Bangalore

Manipal global education services

Assistant Manager - Marketing

Mar 2011Aug 2012 · 1 yr 5 mos · Bangalore

Janaagraha centre for citizenship and democracy

Marketing Associate

Sep 2010Mar 2011 · 6 mos · Bangalore

Dsgi plc

Team Manager and Sales Executive

Apr 2009Sep 2010 · 1 yr 5 mos · Aberdeen, United Kingdom

Manipal cure and care

Executive - Marketing

May 2008Dec 2008 · 7 mos · Bangalore

Education

University of Aberdeen

MBA — Business Administration/ Marketing

Jan 2009Jan 2010

Manipal Academy of Higher Education

MS Communication — Media Studies

Jan 2006Jan 2008

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