Mona Dhar

Associate Consultant

Gurugram, Haryana, India12 yrs experience

Highly Stable

Key Highlights

Over 10 years of experience in diverse startup roles.
Expert in digital go-to-market strategies and seller experience management.
Proven track record in building strategic partnerships and driving growth.

Stackforce AI infers this person is a SaaS and E-commerce expert with a strong focus on business development and digital marketing.

Contact

Skills

Core Skills

Business DevelopmentStrategic PartnershipsDigital -gtmMicrosoft 365Seller Experience ManagementDigital MarketingAccount Management

Other Skills

AnalyticsBrand ManagementBusiness AnalysisCRMCompetitive AnalysisData AnalysisDemand GenerationDigital Marketing AnalyticsE-commerceLead GenerationMarket ResearchMarketing Event PlanningMicrosoft AzureOnline MerchandisingProduct Management

About

A generalist in true sense ,I have spent 8years of my professional journey(total 10+years of experience ) in multiple early age startups , where I had the chance to work across multiple roles- Category Leader ,Category Growth Manager , Site Merchandiser , Seller / Customer Experience Manager , GTM Lead driving Digital Transformations . Key Skills : Digital -GTM ||Category Management || Account Management|| Business Development || Project Management || Team Management || Rich experience of launching new features & categories || Customer Oriented II Multitasker II Strong Bias of Action

Experience

P2p connect

Senior Consultant

Oct 2024 – Present · 1 yr 5 mos · Gurugram, Haryana, India · Remote

I specialise in helping SaaS product companies find the perfect partners and nurture existing partners to fuel their growth and innovation. With a deep understanding of the SaaS landscape, I collaborate with businesses across India and globally to identify strategic partnerships that can enhance their offerings and drive successful outcomes.

Strategic PartnershipsSaaSBusiness Development

Zoftware

India - Sales & Partnerships

Mar 2023 – Oct 2023 · 7 mos · India

Microsoft

Springboard Trainee

May 2022 – Sep 2022 · 4 mos · Gurugram, Haryana, India

I joined Microsoft as a part of their flagship "Return-To-Work" - Springboard Program after i took a childcare break of 4years .
My role here at Microsoft is to define and build the Digital -GTM for Indian SMB segment for M365 & Microsoft Azure Solution Area.
A large part of my portfolio here is to understand the existing customer and define strategies and identify key channels to drive new customer additions across both M365 & MS Azure solution area.
In order to identify & build key digital channels my core responsibilities are to perform competitive analysis, building ICPs based on user research , identifying & building customer journey map, working closely with Customer marketing team to identify and run goal based campaigns, building customer referral program , building key partnerships to drive new customer adds at scale

Competitive AnalysisMicrosoft 365User PersonasDigital MarketingData AnalysisMicrosoft Azure+1

Paytm mall

Sr Manager - Seller Ecosystem

Nov 2014 – Aug 2018 · 3 yrs 9 mos · Noida, Uttar Pradesh, India

At Paytm Mall , I led the launch and day-to-day operations of the holistic seller experience platform -PaytmGoBig for more than 1.5 lac + Paytm Mall sellers .
The seller experience of Paytm Mall sellers was broken in many ways and as a platform the need was to retain and provide a holistic onboarding, engagement and retention experience to our sellers .
Based on the needs of the sellers launched the services marketplace platform for sellers which comprised of multiple categories like cataloging , packaging , GST filing & marketing services thereby building an additional steam of revenue for the Paytm Mall business .
During this time I also led a 10 member team of Seller / Partner marketing team at Paytm Mall which was responsible for managing end-to-end seller marketing campaign- emails , push notifications , SMS alerts, key marketing partnerships , ROI analysis , offline event management

Strategic PartnershipsDigital Marketing AnalyticsDigital MarketingMarketing Event PlanningSeller Experience Management

Flipkart.com

2 roles

Senior Manager- Business Develoment

Promoted

Jan 2012 – Oct 2013 · 1 yr 9 mos

In this role , I was a key member of the launch team of Fashion Accessory category . My core responsibility was to manage the supply side - onboard all top fashion accessories brands across Watches , Perfumes & Travel and Fashion accessories , account management , inventory management , price negotiations ,merchandise selection . customer offer selection .In this role i led a 12 member team for building supply and business development for Fashion Accessory Category.

Business DevelopmentSupply ManagementDemand GenerationAccount ManagementOnline MerchandisingBrand Management