Shyam Krishnan

VP of Marketing

Bengaluru, Karnataka, India24 yrs 1 mo experience
Most Likely To SwitchHighly Stable

Key Highlights

  • 21+ years of experience in diverse industries.
  • Proven track record in product development and management.
  • Expert in strategic planning and client servicing.
Stackforce AI infers this person is a seasoned professional in Healthcare and Automotive sectors with strong expertise in Product Management and Operations.

Contact

Skills

Core Skills

Product ManagementMarketingHealthcare Product ManagementClient ManagementProduct DevelopmentBusiness DevelopmentSales ManagementPublisher AcquisitionOperations ManagementQuality AssuranceCustomer Service

Other Skills

Account ManagementAdvertising OperationsAnalysisAnalyticsAutomation processesBudgetingBusiness AnalysisBusiness ProcessBusiness StrategyCRMCampaign executionCampaign setupChange ManagementClient servicingCompetitive Analysis

About

A competent professional with 21+ years of experience in People management, Product development, Operations, Project Management, Training, and Client Servicing. Currently driving product ideation and development for Healthcare and Automotive verticals. Proven ability to achieve service delivery/process targets, develop project plans, and design measurement frameworks. Excellent communicator, problem solver, and team builder. Key contributor to projects leveraging latest technologies for competitive advantage. Extensive formal education in Hotel Management, Law, Economics, and Entrepreneurship. Specialties: Sales, Strategic Planning, Process Engineering, Project Leadership, PMO, Operations, Relationship Management, Team Leadership, Negotiation, Budgets, Product Management. πŸš€πŸ’Ό

Experience

Crunch mediaworks

Head Of Marketing

Apr 2021 – Present Β· 4 yrs 11 mos Β· San Mateo, California, United States

  • Leading Marketing for the brand.
  • Identifying product market fit.
  • Devising GTM strategies and executing marketing campaigns across multiple platforms.
  • Setting up analytics and tracking for all internal campaigns to ensure a data driven approach to marketing
MarketingGTM strategiesAnalyticsCampaign executionProduct Management

Winnow digital services

Managing Director, India and Industry Lead, Healthcare

Jan 2019 – May 2023 Β· 4 yrs 4 mos Β· Bengaluru Area, India

  • Leading Strategy, Account Management and Client servicing teams for all our Global Clients
  • Principal Lead on the Healthcare Vertical - Product Development, GTM plan and execution, Market Research, product positioning, Enterprise Partnerships.
  • Extensive Experience with the Automotive Vertical, managing OEM Dealerships of Hyundai, Honda, Volkswagen, Kia, CDJR, Stellantis, Toyota and more.
  • Designed and executed a CIT (Competitive Intelligence Tool) for the Automotive industry to outline local level competition for a dealership and surface strategies and opportunties in each market for the dealership.
  • Integrated with multiple partners like Sincro, CDK, Dealer.com, Vinsolutions and more
  • Developed campaign setup and automation processes for the healthcare verticals.
  • Developing multiple products for the healthcare products in the Lead Generation, Intelligence and Marketing Areas.
  • Leading Results and Analytics for the Organization and all clients.
StrategyAccount ManagementClient servicingProduct DevelopmentMarket ResearchEnterprise Partnerships+4

Stealth-mode startup

Senior Consultant

Oct 2018 – Jan 2019 Β· 3 mos Β· Bengaluru Area, India

  • Key responsibilities include:
  • 1) Go to market Strategy and business development
  • 2) Funding and partnerships
  • 3) Product Strategy and direction
  • 4) Product Design and development
  • 4) Operations setup and compliance.
Go to market StrategyBusiness developmentFundingProduct StrategyOperations setupBusiness Development

Inmobi

Director, Inside Sales and Demand - Supply Coordination

Feb 2017 – Oct 2018 Β· 1 yr 8 mos Β· Bengaluru Area, India

  • Managing $80-100M in Annual Topline revenues across all geographies.
  • Led a team of Inside Sales specialists working to manage, develop and grow Self serve and small accounts -Grew revenues in this vertical 5.5X in 4 quarters.
  • Lead the supply-Demand coordination efforts across all geographies and ad pools to optimize resource utilization and maximize revenues.
Sales ManagementRevenue GrowthResource Optimization

Airpush, inc.

3 roles

Vice President, Global Publisher Acquisitions

Promoted

Oct 2015 – Jan 2017 Β· 1 yr 3 mos

  • Managing the global publisher teams for Airpush. Key deliverables include
  • 1) Ensuring adequate supply for the network by onboarding publishers across the globe,
  • 2) Review Demand vs Supply gaps and focus sales efforts in those regions
  • 3) Engage onboarded publishers to ensure their optimum performance
  • 4) Strategic Partnerships with Device manufacturers and Networks to increase supply across the globe.
Publisher ManagementStrategic PartnershipsSales OptimizationPublisher Acquisition

Vice President, Operations

Promoted

May 2014 – Oct 2015 Β· 1 yr 5 mos

  • Manage day to day operations of Airpush Inc.
  • Own and run all operational excellence projects
  • Manage the Project Management Office
  • Lead Scrum teams on new product development
  • Since Q1 2015, oversaw the development of the Publisher acquisitions team in India
Operations ManagementProject ManagementScrum

Director, Operations

Nov 2012 – May 2014 Β· 1 yr 6 mos

  • Manage day to day operations of Airpush Inc.
  • Own and run all operational excellence projects
  • Manage the Project Management Office
  • Lead Scrum teams on new product development
Operations ManagementProject ManagementScrum

Yahoo!

Program Manager - Media Business Operations

Aug 2011 – Nov 2012 Β· 1 yr 3 mos Β· Bangalore

  • Manage the development and rollout of new features/enhancements to the Yahoo! music site.
  • Manage all budgeting/forecasting for all Outsourced Product Development for Yahoo! Media teams
  • Manage vendor relations with multiple A list vendors. Contract negotiations, vendor performance assessment etc.
  • Sprint planning and execution as a Scrum Master.
  • Evolving product roadmap, resource allocation, prioritization etc in sync with the Product Manager
Product DevelopmentBudgetingVendor ManagementProduct Management

Google

Program Manager

Jul 2005 – Aug 2011 Β· 6 yrs 1 mo

  • Geo Content Operations
  • Leading a team of over 300 contracted employees, working on various aspects of Google Maps and related products. Managing HR,sourcing and Finance Operations for a 3000+ Strong project.
Feature DevelopmentBudgetingVendor RelationsProduct Management

Intelenet global services

Quality Auditor

Jan 2003 – Jan 2005 Β· 2 yrs

  • QA of all property and liability insurance endorsements
  • Training the team on correct endorsement processes.
  • Approving endorsements as the approved underwriter for the company.
Geo Content OperationsTeam ManagementHR ManagementOperations Management

Allsec technologies

Customer Service Eecuive

Aug 2002 – Apr 2003 Β· 8 mos

  • Part of a pilot team working on new projects and feasibility studies.
  • trained team members on the process.
  • Credit card sales. Cold calling
Quality AssuranceTraining

Le meridien hotels & resorts

Hotel Operations Trainee

Jan 2001 – Jan 2002 Β· 1 yr Β· Chennai Area, India

  • Worked across the Hotel in various roles, mainly in the Front office and Room Service Kitchen. Duties included check-in/Check-out, cashiering in Front Office and order taking and Sandwiches/Snacks preparation in Room Service.
Customer ServiceSales

Education

Stanford University

Stanford Certified Project Manager β€” Project Management

Jan 2011 – Jan 2011

University of Madras

B.Sc. Hotel Management β€” Front Office Operations

Jan 1998 – Jan 2001

DTEA mandir marg

Jan 1984 – Jan 1996

Stackforce found 100+ more professionals with Product Management & Marketing

Explore similar profiles based on matching skills and experience