Mar 2019 – Present · 7 yrs · Helsinki Area, Finland

• https://ispma.org/fellows/
• + Elected a Fellow Member of the International Software Product Management Association (ISPMA) by its Board of Directors, I act as a Subject Matter Expert and Consultant for Product Management and Product Marketing.
• + Build and maintain the syllabus and course material for each level of certification.
• + Consult and assist with marketing efforts.
• + Mentor junior members.

Jan 2017 – Aug 2019 · 2 yrs 7 mos · Helsinki Area, Finland

• + Responsible for positioning and creating the messaging for the entire product line and company.
• + Own product launches together with the Product Managers (included roadmapping, product launch prioritization, release steps, coordinating deliverables, and organizing training.)
• + Support the marketing funnel from Target Market Leads to Marketing Qualified Leads, Sales Accepted Leads, and Sales Qualified Leads.
• + Understand the products on a technical level and distill that information into marketable and sellable “human talk” which consists of customer benefits and values.
• + Ownership of all sales and marketing collateral such as sales and presentation decks, website content, customer success stories, videos, internal battlecards, and product one-pagers.
• + Work closely with Marketing Automation tools (e.g., multi-touch attribution and lead scoring,) Demand Generation, Content Marketing, and other Marketing domains.
• + Atlassian (Jira and Confluence) site administrator.

Apr 2016 – Jan 2017 · 9 mos · Espoo, Finland

• + Work directly with the CMO and SVP of Sales to create positioning documents and corresponding presentations to assist global sales and presales teams.
• + Host the quarterly Sales Academy for new sales, marketing and presales recruits: A week-long face-to-face training of the latest product and competitor knowledge run by Global Product Marketing.
• + Host the bi-weekly internal Power Hour webinars to keep the company up to date on the latest solution and competitor information.
• + Administrate the global Learning Management System and create and publish new eLearning courses targeted at various business units within the organization.
• + Create both internal and external videos (both animated and technical tutorials).

Jul 2015 – Apr 2016 · 9 mos · Helsinki, Finland

• + Work with the CTO, VP of Product Marketing and Strategy, and Architects to develop and manage the three-year product roadmaps and strategy for the entire suite of products.
• + Directly manage all product managers and assist them with improving and delivering their products on time and to an extent which both meets and exceeds customer demand.
• + Work closely with Marketing, Sales, and other departments to seamlessly integrate product strategy, information, and releases.
• + Responsible for technical work such as REST API documentation, VMware ESXi installation and administration, and headless Linux installations (e.g., DHCP and PostgreSQL configurations.)
• + Actively manage and communicate with globally strategic customer accounts.
• + Deliver speeches at industry related conferences and events around the globe.
• + Manage the design and creation of the company product tutorial videos.

Jan 2013 – Aug 2015 · 2 yrs 7 mos · Helsinki, Finland

• + Managing solutions for Data Erasure as a Service (DEaaS) in Software-Defined Data Centers (virtual machines and logical drives).
• + Orchestrating between all company departments and top management for product revenue growth and sustainability.
• + Prioritizing and assigning feature requests and bugs, project management, and documentation through Jira and Confluence
• + Roadmapping, release planning and global product launches.
• + Building and managing a company-internal Software-Defined Data Center with VMware ESXi 5.x and 6.x, vRealize Orchestrator, and vRealize Configuration Manager for product testing.
• + Delivering speeches at industry related conferences around the globe.
• + Creating user manuals, sales presentations, and sales battle cards as well as creating the company tutorial videos for all products.

Jun 2012 – Jan 2015 · 2 yrs 7 mos · Helsinki, Finland

• + I managed this product at the same time as the Live Environment Erasure products until the company allocated the resources to hire a new Product Manager and allow me to focus on Software-Defined Data Centers. The tasks for this job were the same as shown above with the exception that this product was focused on smartphones and tablets.
• + Extensive experience with Android, iOS, BlackBerry, Windows Phone and Nokia Symbian devices.
• + Strong relationships with OEMs such as Samsung, Mobile Network Operators such as KDDI, IT recycling organizations such as the Device Renewal Forum, and global organizations such as the GSMA.

Oct 2008 – Jun 2012 · 3 yrs 8 mos · Helsinki, Finland

• + Assisting the global sales team with closing deals by helping potential customers integrate the Blancco solutions into their production environments.
• + Onsite consulting, training and 2nd level support.
• + Attending trade shows and exhibitions.
• + Product testing, bug reporting and writing feature requests.
• + Supporting various Windows services such as AD, LDAP, Windows Task Scheduler, IIS, WDS, DHCP and DNS.
• + Database support including MS SQL, My SQL, and PostgreSQL.

Jun 2012 – Aug 2015 · 3 yrs 2 mos · Helsinki Area, Finland

• + Product managing the roadmaps
• + Technical installations and documentation
• + Pre-sales assistance
• The company was eventually acquired by Blancco.