Kingston David — Management Consultant

PR strategist with 14+ years in crafting the right-sized communication for companies. Experience stretches from building brand messaging for a startup, to setting up a global comms function for a scale-up and managing a mature comms function for a global company. Worked very closely with three hugely popular CEOs on their day-to-day comms and thought leadership. Currently managing a global spokespeople bench that consists of 5 VP+ executives. Expert in building a regional comms functions in large and diverse markets across APAC & MEA, NA and LATAM. Connected with the right PR agencies and partner networks to get product news out to business, tech and trade outlets. Extensive B2B and SaaS exposure; skilled in tech and product comms. Owner for crisis comms in current role and massive exposure to handling all types of corporate crisis imaginable. Social media advisor. Managed internal comms for a global organization at an interim capacity. Career Highlights: 1. Have done the entire spectrum of tech comms: from regional B2C for Sulekha, startup comms focussed on attracting talent for Zarget to global B2B comms for Freshworks. 2. Had built and managed communication strategies to cover a diverse set of milestones for companies: seed funding -> acquisition at Zarget, funding -> turning unicorn -> Nasdaq IPO -> managing crisis at Freshworks. 3. Helped build the global PR function at Freshworks in the build up to the public listing. 4. Pulled off a stellar IPO/post-IPO comms campaign in India that included timing three cover stories for Girish Mathrubootham on Forbes, Entrepreneur and Fortune India. 5. Currently helping mitigate negative news cycles through exec thought leadership and product comms.

Stackforce AI infers this person is a seasoned PR strategist in the SaaS industry with extensive B2B communication expertise.

Location: Chennai, Tamil Nadu, India

Experience: 13 yrs 9 mos