Jul 2022 – Oct 2023 · 1 yr 3 mos · Bengaluru, Karnataka, India

• Leading product strategy and driving P&L for a portfolio of 3 products at India’s fastest growing Fin-tech unicorn
• B2B Lending marketplace - Improved engagement on Marketplace to drive revenue growth
• Credit Assessment platform - Single source of data for financial and credit history of borrowers
• Post-loan disbursement platform - Built Payment as a service and Risk monitoring SaaS
• Mentoring a team of 4 PMs, driving meaningful product outcomes

Oct 2021 – Jun 2022 · 8 mos · Bengaluru, Karnataka, India

• Shaped product strategy and roadmap for YubiLoan marketplace

Apr 2021 – Jul 2021 · 3 mos · Bengaluru, Karnataka, India · Hybrid

• Product lead for Customer experience pod
• Led the initiative of instant payment refunds across all service lines -Doctor consultations, Medicine delivery and Diagnostic tests
• Launched In-app self-help chat to improve first contact resolution

Oct 2019 – Feb 2021 · 1 yr 4 mos · Bengaluru, Karnataka, India

• Led product strategy for a Website localisation platform. Enabling businesses to localise their websites for serving customers in Indian Languages. Check out - https://help.upstox.com/support/home
• Localised Indian Govt.’s Covid-19 dashboard to 9 Indian languages. Resulting in additional 100k+ page views within a month.
• Onboarded India’s leading online eyewear brand, stock trading website and payments bank in Enterprise segment

Sep 2017 – Aug 2019 · 1 yr 11 mos · Gurgaon, India · On-site

• A member of founding team at EasyLeadz - A sales prospecting and outreach product for B2B lead generation
• Improved the onboarding experience, resulting in a 4x jump in free trial activation rate
• Conceptualised and led the launch of Cold email campaign tool increasing revenue by 25%
• Set-up marketing automation & growth levers using Email, SEO and content. Increased MRR from $1K to $10k within a year
• Conceptualised and launched the MVP for contact finder tool (Mr. E), now being used by 10k+ users and driving $100k in MRR

Nov 2015 – Feb 2016 · 3 mos · Ghāziābād Area, India

• Brekfresh operated as an online breakfast delivery service with in-house operations.
• Involved in Marketing, Operations and Delivery.

Aug 2015 – Jul 2017 · 1 yr 11 mos · Gurgaon, India · Hybrid

• Launched Fanhoots as gamified community platform for sports fans. Hired and worked with a team of 3 Developers and 2 front end development interns
• Shipped 2 product versions, pivoting to Virtual sports betting app. Created wireframes and mockups for web and mobile app
• Defined clear hypothesis on user engagement using quantitative (Mixpanel, GA, Firebase) and qualitative data (1 on 1 interviews)
• Grew the app to 100k unique users on shoestring budget
• Increased avg. session time by 40% (8 to 12 mins) through product iterations. Developed automated re-engagement system (Email+Push),boosting weekly active users cohort by 20%
• Designed CMS for managing content on teams, leagues and matches for user app

Sep 2013 – Apr 2015 · 1 yr 7 mos · Chennai, Tamil Nadu, India

• 1) As a Product manager, led market research and performance establishment for Light duty trucks product line PAN India
• 2) Led market launch of New Light Duty construction vehicle called 1217C in target markets
• 3) As a Business manager, scaled up sales for Himachal and Delhi NCR from scratch achieving a market share of 8% in addressable market segments.
• 4) Owned sales team building, regional marketing and partnership building with Financial institutions.
• 5) Worked on Market mapping, trend analysis and competitive landscaping – Product and Application wise.

Sep 2008 – Jun 2010 · 1 yr 9 mos · Hyderabad Area, India

• Worked as Assistant Systems Engineer. I was in the role of Production Support, giving sole support from offshore for 6 Network Management Applications for a US Telecom Major.
• Wrote and deployed scripts for network management using PERL

Jun 2007 – Dec 2007 · 6 mos · Bhopal Area, India

• Completed 3 projects (for 3 products) during 7 months internship covering aspects like
• 1. Customer satisfaction
• 2. Product positioning and
• 3. Competition product analysis.